AMD Acceleration Enhances the Creative Workflows for the Next Wave of Adobe Photoshop CC Features
June 19 2014 - 5:00PM
Marketwired
AMD Acceleration Enhances the Creative Workflows for the Next Wave
of Adobe Photoshop CC Features
AMD Acceleration Advances Productivity of Adobe Creative Cloud
on AMD-Based PCs as Well as the Latest Apple Mac Pro With AMD
FirePro Graphics
SUNNYVALE, CA--(Marketwired - Jun 19, 2014) - AMD (NYSE:
AMD) today announced that its APUs and GPUs enable accelerated
performance for powerful new creative workflow features available
for Adobe® Creative Cloud™ members. The latest additions to Adobe
Photoshop CC will take advantage of AMD acceleration to provide
valuable creativity and productivity tools. Some of these tools
include motion blur effects for the next generation of Blur
Gallery, a focus selection feature that enables users to quickly
select in-focus areas of an image and an enhanced image resample
option that preserves fine details when upscaling images.
"The collaboration of AMD and Adobe assures creative
professionals access to the performance they need to make the most
of incredible new features as they become available across Adobe
Creative Cloud," said Steve Belt, corporate vice president,
Strategic Alliances & Platform Enablement, AMD. "AMD
acceleration connects the fantastic creative and productivity
enhancements in Adobe Photoshop CC to the compute performance
required for an effortless user experience."
Today also marks the availability of numerous creative and
workflow enhancements to Adobe Creative Cloud video apps that were
revealed in April at NAB 2014. These include high performance
"debayering" for RED™ camera R3D media files, expanded support for
CinemaDNG formats, new masking features and a new time-saving
master clip capability. AMD App Acceleration takes advantage of the
open standard OpenCL™ API to maximize performance and enable
superior experiences with Adobe Photoshop CC for users with AMD
FirePro™ Professional Graphics, AMD Radeon™ Graphics, and AMD
A-Series APUs in their systems. This acceleration is also available
across the suite of Adobe Creative Cloud video apps including
Adobe® Premiere® Pro CC, Adobe SpeedGrade® CC, Adobe Media Encoder
CC and Adobe Prelude® CC.
"Performance is just the starting point for understanding what
AMD acceleration brings to the latest wave of Adobe Photoshop CC
features," said Maria Yap, senior director of product management,
Photoshop at Adobe. "The huge benefit that arises when Adobe and
AMD work together is the fantastic user experience. Together we
ensure that powerful tools respond quickly to support unrestricted
creativity. Those benefits can be seen every day in the inspiring
work of our Creative Cloud members everywhere."
Among the new accelerated features available for Adobe Photoshop
CC are:
1) An expanded palette of AMD accelerated blur effects including
Path Blur. Path Blur creates motion along a user-drawn path,
enabling the user, for example, to simulate the type of look that
occurs when the camera is in a moving vehicle or when an object is
in motion. The user can control the shape, amount and even taper of
the blur as well as add strobe motion effects. AMD
acceleration enables instant response to changes made with the
tool with smooth, live preview for undisrupted workflow.
2) Focus Mask is a new selection/masking feature that speeds up
workflow by automatically selecting the clearest, in-focus areas of
an image. After the automatic selection, the user can quickly
refine and modify the selection area with sliders and brushes for
complete control. This is a fantastic time-saver, helping eliminate
much of the manual work previously required to select the subject
or background of a photo for enhancement. AMD App Acceleration
provides a highly responsive interface that speeds processing of
the user selection and reacts quickly to every change to provide
the visual feedback users need.
3) AMD accelerated image resampling preserves the integrity of
details in an image when upscaling to higher resolutions through
the Image Size dialog in Photoshop CC. This feature takes full
advantage of multiple AMD GPUs to further speed the upscale
processing of complex images while maintaining great levels of
detail.
In addition, more than a dozen new features are now available in
the Adobe Creative Cloud video tools that all take advantage of
OpenCL™ acceleration through the Mercury Playback Engine that
leverages the power of AMD graphics technology. These include the
AMD GPU-accelerated feathering masks tool and the new Master Clip
Effect tool workflow enhancement. Full details of these and other
new AMD accelerated video features are available here. As part of
AMD's ongoing collaboration with Adobe around video production
solutions, AMD is pleased to be sponsoring the upcoming Adobe
Premiere Pro World Conference, July 11-13 at Adobe headquarters in
San Jose, Calif.
Supporting Resources
- Blog: Things are in Motion with New Adobe Photoshop CC Features
Accelerated by AMD
- Blog: AMD APUs and GPUs Accelerate Latest Creative Tools and
Productivity Enhancements for Adobe Creative Cloud Professional
Video Workflows
- With Adobe Creative Cloud, a simple monthly membership
gives you the complete collection of Adobe creative software
products. Along with cloud storage, Creative Cloud members
automatically get access to new tools and product updates as soon
as they're released.
- Learn details about AMD and Adobe
- Find more information about AMD FirePro™ Graphics
- Find more information about AMD A-Series APU
About AMD AMD (NYSE: AMD) designs and integrates technology that
powers millions of intelligent devices, including personal
computers, tablets, game consoles and cloud servers that define the
new era of surround computing. AMD solutions enable people
everywhere to realize the full potential of their favorite devices
and applications to push the boundaries of what is possible. For
more information, visit www.amd.com.
AMD, the AMD Arrow logo and FirePro are trademarks of
Advanced Micro Devices, Inc. Other names are for informational
purposes only and may be trademarks of their respective owners.
OpenCL and the OpenCL logo are trademarks of Apple Inc. used by
permission from Khronos.
Contact: Bernard Fernandes AMD Public Relations (416) 710-3429
bernard.fernandes@amd.com
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