Partnership renewal promises another season of electrifying
game days infused with the refreshing taste of fresh mangos
ORLANDO, Fla., Aug. 27, 2024 /PRNewswire/ -- The National
Mango Board and Florida State
University (FSU) Athletics today announced the renewal of
their successful marketing partnership. Building on one year of
collaboration, the two organizations are committed to elevating the
game day experience by bringing the joy of fresh mangos to athletes
and fans alike.
The National Mango Board will return to Langford Green and Doak Campbell Stadium for
another season of mango-themed promotions, expanding its presence
at FSU football, baseball and softball games. For football, the
National Mango Board's presence will activate at the Sept. 2 Boston
College game, the Sept. 21
game against the University of California,
Berkeley and the Oct. 5 game
against Clemson. This partnership
renewal will continue to bring a fun twist on collegiate sports
through fresh mango treats, exciting giveaways and engaging
interactive experiences.
"We're absolutely thrilled to extend our partnership with
Florida State University Athletics,"
said Dan Spellman, director of
marketing for the National Mango Board. "The Seminoles' electrifying game-day atmosphere is the
ideal setting to share the delicious taste of fresh mangos, as well
as the fruit's versatility and nutritional power packed into every
bite."
To kick off the season, Seminole fans will be immersed in the world of
fresh mangos with the arrival of the Mango "Joy Ride" food truck at FSU's home opener
on Sept. 2. This mobile mango food
truck will bring fresh mango treats, interactive activities, and
photo opportunities directly to FSU Athletics for a new take on the
FSU game day experience.
Bill Houston, general manager of
Florida State Global Partnerships, echoed this sentiment, stating,
"We are proud to continue our partnership with the National Mango
Board to promote nutritional choices and delicious flavors to our
fans. At Florida State, we are always
striving to improve the gameday experience for our fans, and our
continued partnership with the National Mango Board is an exciting
way to do that."
The renewed partnership between the NMB and Florida State University Athletics promises to
bring even more exciting mango-themed experiences to Seminole fans in the coming years. Packed with
vitamins and fiber, fresh mangos are a delicious and nutritious
treat. To learn more about the National Mango Board and stay
up-to-date on all FSU Athletics partnership information, visit
Mango.org.
Florida State Global Partnerships:
Florida State Global Partnerships is the locally based
sponsorship team representing Florida State Athletics, working
under the College umbrella of the sport and entertainment giant
Legends. Legends is a global premium experiences company that
works with some of the most iconic and innovative brands in sports
and entertainment to deliver exceptional live and digital
experiences for fans around the world. The company offers partners
a 360-degree data and analytics fueled service solution platform to
drive revenue, heighten their brand, and execute their vision.
Founded in 2008, Legends works with marquee clients across
professional sports; collegiate; attractions; entertainment; and
conventions and leisure. Legends is the industry leader in
designing, planning, and realizing exceptional experiences in
sports and entertainment.
About National Mango Board:
The National Mango Board is an agriculture promotion group
supported by assessments from both domestic and imported fresh
mangos. The board's vision, for mangos to move from being an exotic
fruit to a daily necessity in every U.S. household, was designed to
drive awareness and consumption of mangos in the U.S. marketplace.
One serving, or ¾ cup of the superfruit mango contains 70 calories,
50 percent of daily value of vitamin C, 15 percent of daily value
of folate, 15 percent of daily value of copper, eight percent daily
value of vitamin A, eight percent daily value of vitamin B6, seven
percent of daily value of fiber and an amazing source of tropical
flavor. Learn more at Mango.org.
Media Contact:
Augustine Agency
(218) 256-7919
382174@email4pr.com
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SOURCE National Mango Board