From June 23rd through June 25th
"The Charming Taste of Europe ''
will participate in the 2024 Summer Fancy Food Show, the biggest
U.S. show devoted entirely to specialty foods and beverages
NEW
YORK, June 20, 2024 /PRNewswire-PRWeb/ --
New York, June 20, 2024 - To further support its
initiatives in the U.S., "The Charming Taste of
Europe" will participate in
the 2024 Summer Fancy Food Show with a dedicated campaign booth.
The Show will take place at the Javits Center in
New York City from June 23rd to the 25th. "The Charming Taste of
Europe" will be located at Level 1
- Booth N°3603.
The Summer Fancy Food Show is one of the largest specialty food
and beverage trade events in North
America. Held annually in New York
City, it showcases a vast selection of innovative and
gourmet products from around the world. The event attracts
thousands of buyers, retailers and industry professionals.
"The Charming Taste of Europe
'' welcomes all participants to visit its booth and discover
Europe's agricultural gems: kiwis
from Imathia's agricultural cooperatives, Greece, the white wines from Bordeaux, France, with its 8 appellations:
Bordeaux Moelleux, Bordeaux Supérieur, Cadillac AOC, Cérons, Côtes
de Bordeaux Saint-Macaire, Loupiac, Premières Côtes de Bordeaux, Saint-Croix-Du-Mont, and wines from
Abruzzo, Italy, such as
Montepulciano d'Abruzzo DOC, Trebbiano d'Abruzzo DOC, Cerasuolo
d'Abruzzo DOC and Pecorino d'Abruzzo DOC.
In its second edition, The Charming Taste of Europe is a campaign co-financed by the
European Union and promoted by Consorzio Vini d' Abruzzo, the
Bordeaux White Wines Consortium, and their newest partner, the
Association of Agricultural Cooperatives of Imathia. The campaign
focuses on raising awareness of these high-quality products in the
American and Canadian markets.
About the Charming Taste of Europe:
Europe, a place with timeless
charm, is the birthplace of some of the highest-quality products in
the world. The Charming Taste of Europe is a special project that introduces
exquisite specialties to the United
States and Canada, such as
Italian and French wines, and fresh kiwis from Greece, that showcase Europe's charm, beauty, culture, history, art,
heritage and unmistakable tastes. The mission of the Charming Taste
of Europe, co-funded by the
European Union, is to increase awareness of the merits and quality
standards of select European wines and fresh fruits with
promotional activities in the competitive markets of the U.S. and
Canada. The Charming Taste of
Europe is promoted by the
Consortium for the Protection of Wines of Abruzzo, the Association
of Imathia's Agricultural Cooperatives and the Union of Sweet
Bordeaux Wines. These European agricultural products, famous around
the world for their outstanding qualities, will continue to be
promoted with initiatives and events for consumers, journalists and
trade professionals. For more information visit
charmingtasteofeurope.eu
To Follow The Charming Taste of Europe Campaign:
Website: charmingtasteofeurope.eu
Facebook: @CharmingTasteofEU
Instagram: @charmeu_usa
YouTube: The Charming Taste of Europe
Hashtags: #thecharmingtasteofeu and #charmeu
Funded by the European Union. Views and opinions expressed are
however those of the author(s) only and do not necessarily reflect
those of the European union or the European research executive
agency (Rea). Neither the European Union nor the granting authority
can be held responsible for them.
Media Contact
Cristina Coari, The Charming
Taste of Europe, (646) 624-2885,
ccoari@colangelopr.com, www.charmingtasteofeurope.eu
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SOURCE The Charming Taste of Europe