in the Middle East, remains           to demonstrate its ability to manage cyclicality, 
  significant.                          as it withstood significant declines in most 
                                        of its key markets during the global recession 
                                        of 2008 and 2009 and continued to remain 
                                        healthily profitable and highly cash generative. 
                                        The Group's financing position, which has 
                                        been reported on earlier in this Operating 
                                        and Financial Review, improved again in 2011, 
                                        and included the renewal of its main bank 
                                        syndicated revolving credit facility. As 
                                        a result the Group has no major refinancing 
                                        requirement until October 2014. Senior therefore 
                                        remains well placed to be able to withstand 
                                        any potential negative consequences that 
                                        may arise from a further global cyclical 
                                        downturn. 
                                      ---------------------------------------------------------- 
 Programme participation 
                                      ---------------------------------------------------------- 
 Long-term growth in demand,           The Group has developed a portfolio of businesses 
  including participation               that are exposed to markets which exhibit 
  in future development                 fundamental long-term growth characteristics. 
  programmes in the Group's             It aims to develop constructive and co-operative 
  major markets, is an essential        relationships with key customers in each 
  foundation for future                 market, providing innovative customer solutions 
  growth. Failure to secure             and quality products delivered on time and 
  profitable new programme              in line with specifications. These are critical 
  wins could have a severe              components of customer value that ensure 
  impact on Group performance.          continued participation in existing and future 
                                        development programmes. The Group ensures 
                                        that its operations are sufficiently well 
                                        capitalised to be able to bid competitively 
                                        on new programme opportunities, and maintains 
                                        close control over operating costs to ensure 
                                        that operations remain competitive on existing 
                                        programmes. The Group also utilises an internal 
                                        contract approval process, comprising both 
                                        financial and non-financial analyses, to 
                                        ensure that bids are submitted and won at 
                                        acceptable margin levels. 
                                      ---------------------------------------------------------- 
 Acquisitions 
                                      ---------------------------------------------------------- 
 Failure to execute an                 Continued significant free cash flow generation, 
  effective acquisition                 and the expectation that this will be sustained 
  programme would have a                in the future, has enabled the Group to recommence 
  significant impact on                 a targeted acquisition programme with two 
  the Group's ability to                further acquisitions completed in the period. 
  generate long-term value              The Group's acquisition framework has been 
  for shareholders.                     updated in 2011 to enhance the targeting 
                                        process. In addition, a well-established 
                                        and proven valuation, due diligence and integration 
                                        process is employed by the senior management 
                                        team. Post-acquisition reviews are performed 
                                        on all acquisitions, comprising a full retrospective 
                                        review of each deal process, including integration 
                                        effectiveness, and sharing of lessons learned 
                                        with the Board and across the senior management 
                                        team. 
                                      ---------------------------------------------------------- 
 Employee retention 
                                      ---------------------------------------------------------- 
 An inability to attract,              Capable, empowered and highly engaged individuals 
  develop and retain high-quality       are a key asset of the business. The Group 
  individuals in key management         has had recent success in attracting highly 
  positions could severely              experienced senior executives from within 
  affect the long-term success          the industry, in part attributable to the 
  of the Group.                         culture of the Group as described in the 
                                        Operations and Business Model section of 
                                        this Operating and Financial Review. The 
                                        Group sponsors the development and training 
                                        of key managers through an in-house management 
                                        development programme, and this will be supplemented 
                                        in 2012 with additional targeted training 
                                        for the individual members of the Group's 
                                        Executive Committee. Senior management turnover 
                                        ratios remain low, a further indication of 
                                        success in this important area. 
                                      ---------------------------------------------------------- 
 New aircraft platform 
  delays 
                                      ---------------------------------------------------------- 
 Significant shipset content           The Group monitors programme development 
  has been secured on a                 and launch timing of new aircraft platforms 
  number of new aircraft                very closely, utilising internal customer 
  platforms currently under             relationships and market intelligence. It 
  development or in initial             also takes a cautious approach to both capital 
  phases of production.                 investment in new programmes, to minimise 
  These include the Boeing              the time between installation and utilisation 
  787 Dreamliner, Bombardier's          of new capital equipment, and to inclusion 
  CSeries regional jet and              of projected build rates and associated revenue 
  the Airbus A350. Delays               in its financial projections. In addition, 
  in the launch or ramp                 the growing breadth of Senior's exposure 
  up in production of these             to a comprehensive and diverse range of aerospace 
  platforms could have a                industry platforms with increasing shipset 
  material adverse impact               content, together with its broad exposure 
  on the Group's rate of                in land vehicle and industrial markets, means 
  organic growth.                       that the Group's future organic growth profile 
                                        is not overly dependent on any individual 
                                        new aircraft platform. 
                                      ---------------------------------------------------------- 
 Raw material costs 
                                      ---------------------------------------------------------- 
 A significant increase                Raw materials, principally stainless steel, 
  in the cost of raw material           aluminium and various exotic metal alloys 
  inputs could have a damaging          are the Group's largest input cost, representing 
  impact on the Group's                 over 40% of total costs in 2011. The Group 
  profitability.                        has a good track record in managing this 
                                        cost exposure through a combination of fixed 
                                        price purchase contracts, customer surcharge 
                                        agreements and customer directed purchases 
                                        at fixed costs that together ensure there 
                                        is no material impact on Group operating 
                                        margins from volatility in the price of these 
                                        materials. 
                                      ---------------------------------------------------------- 
 Importance of emerging 
  markets 
                                      ---------------------------------------------------------- 
 Customers' desire to move             The threat of low-cost country manufacture 
  manufacture of components             has existed for some time in certain product 
  to low cost countries                 lines, typically where price competition 
  could render the Group's              was fierce or where product manufacture involved 
  operations uncompetitive              significant labour content. The Group's strategy 
  and have an adverse impact            of developing a portfolio of high value-added 

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