RNS Number:8999X
Cellcast plc
03 February 2006


Press Release                                                    3 February 2006


                                  Cellcast plc

                         ("Cellcast" or "the Company")

                               Directors dealings


Cellcast plc (AIM:CLTV), a global interactive digital broadcaster, today has
been informed of the following purchases of its shares by Directors:


Director           Shares purchased Date of purchase Price        Interest in shares  % of issued share
                                                                  following purchase  capital following
                                                                                      these puchases

Andrew Wilson, CEO 22,500           3 February       66.5p        2,897,997           10.22

Bertrand Folliet,  22,500           3 February       66.5p        2,897,997           10.22
COO

Emmanuelle         7,500            3 February       66.5p        357,403             1.24
Guicharnaud, CFO



                                    - Ends -



For further information:
Cellcast plc
Andrew Wilson, CEO                                     Tel: +44 (0) 20 7190 0300
andrew@cellcast.tv                                              www.cellcast.com

Daniel Stewart & Company Plc
Marc Young, Corporate Finance                          Tel: +44 (0) 20 7776 6550
marc.young@danielstewart.co.uk                           www.danielstewart.co.uk


Media enquiries:
Abchurch
Henry Harrison-Topham / Tania Wild                     Tel: +44 (0) 20 7398 7700
henry.ht@abchurch-group.com                               www.abchurch-group.com



Notes to Editors:

Cellcast plc is a leading international provider of participation television
applications and interactive mobile content in the fast-growing multi-platform
digital entertainment sector. Headquartered in London, with associated
operations in Paris, Beirut, Mumbai, Hong Kong and Buenos Aires, Cellcast's
applications and programming are distributed on the Sky Digital platform in the
UK and broadcast partners include Canal+ in France; Future TV, LBC, MBC, Dubai
Television and Rotana in the Middle East; Telefe in Argentina, and Zee TV and
Star TV in India.



Cellcast's revenues streams are independent of both advertising and subscription
fees.  With a network of revenue sharing agreements with telecommunications
carriers and aggregators across five continents, Cellcast receives a share of
the call revenue every time a consumer uses a mobile or fixed-line phone to
participate in its interactive entertainment, revenue which is retained or
shared with its broadcast partners.  Cellcast's programme formats and
proprietary Interactive Platform (CIP) also facilitate delivery of content to
mobile phones, the internet and broadband-delivered IPTV.  This enables viewers
to continue participating in a programme away from the TV, generating 24/7
revenue opportunities.



Cellcast plc joined the AIM market (AIM) of the London Stock Exchange on 21
September 2005.




                      This information is provided by RNS
            The company news service from the London Stock Exchange
END

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