CBRY Cadbury

 
TIDMCBRY 
 
Cadbury plc (the "Company") 
 
 Announcement of transactions in ordinary shares of 10p each by a Director and 
            Persons Discharging Managerial Responsibility ("PDMRs") 
 
The Company was notified on 15 February 2010 of the following transactions by 
PDMRs: 
 
On 12 February 2010, Mark Reckitt disposed of 39,431 ordinary shares in the 
capital of the Company at a price of GBP8.46 per share. 
 
On 15 February 2010, James Cali acquired 156,648 ordinary shares in the capital 
of the Company under the Company's Executive Share Option Schemes at an 
aggregate price of GBP4.59 per share. All shares were disposed of on the same day 
at an aggregate price of GBP8.42 per share. 
 
The Company was notified on 16 February 2010 of the following transactions by a 
Director and PDMRs: 
 
On 15 February 2010, Lawrence MacDougall acquired 74,509 ordinary shares in the 
capital of the Company under the Company's Executive Share Option Schemes at an 
aggregate price of GBP4.81 per share. All shares were disposed of on the same day 
at an aggregate price of GBP8.42 per share. 
 
On 15 February 2010, the following individuals disposed of ordinary shares in 
the capital of the Company which vested on 2 February 2010 under the Company's 
Bonus Share Retention Plan ("BSRP"), the price received in each case being GBP8.44 per share: 
 
Todd Stitzer 1,127,281 
 
Trevor Bond 277,680 
 
David Macnair 383,063 
 
On 16 February 2010, the following individuals disposed of ordinary shares in 
the capital of the Company which vested on 2 February 2010 under the Company's 
BSRP, the price received in each case being GBP8.41 per share: 
 
Mark Reckitt 300,919 
 
Lawrence MacDougall 28,262 
 
Following the above transaction, Todd Stitzer (a Director) has an interest in 
201,278 shares in the capital of the Company. He also has a conditional 
interest in a further 923,355 shares held in the Group's Long Term Incentive 
Plan. 
 
This announcement is made following notifications under Disclosure and 
Transparency Rule 3.1.4. 
 
The transactions were carried out in London. 
 
Contact: 
 
J M Mills 
 
Director of Group Secretariat 
 
Tel: 01895 615176 
 
16 February 2010 
 
 
 
END 
 

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