AAPT All American Pet Company Inc (CE)

There are nearly eighty million dogs in America that eat over $3 billion in dog food each year. And, just as the �humanization� of pets continues to grow, some of the health problems that plague Americans�namely, obesity and diabetes�are trickling down to the canine world. �Similar to dieticians, most veterinarians now recommend more frequent meals with smaller portions for pets,� says Barry Schwartz, CEO and Director of All American Pet Company, a California-based business that has made it its mission to make dog food healthy. �As people learn more about nutrition and the importance of healthy eating, and come to consider pets as part of the family, there�s been an increased demand for better pet nutrition and wellness with a growing number of customers insisting on purchasing super premium dog food.� Coming soon to big-box retail stores and veterinary offices around the country, All American Pet Company has introduced the first-ever multigrain bar meal replacement for dogs, a convenient vitamin-enriched energy water drink for dogs, and a line of super premium breakfast food for pooches. �Breakfast is the most important meal of the day for people, and the same holds true for pets,� says Mr. Schwartz. �We�ve introduced Bow Wow Breakfast, a super premium quality line of breakfast for dogs that�s all natural with no sugar added and vitamin fortified with taurine for heart health and l-carnitine to help convert fat to energy.� Bow Wow Breakfast comes in a variety of flavors and textures, including: Chompions, Barkfast Squares, Chewa-Bunga, Fido Flakes, Grrr-nola, and Pooch-Cheez, each with smaller �nugget� sizes to aid digestion. �Kids love the packaging because it looks just like their own morning cereal,� says Mr. Schwartz. �Now kids can have fun feeding their dogs just like mom and dad make breakfast for them.� The company has also introduced Grrr-nola, the first-ever full-meal replacement multigrain bars for dogs; an All-Day, Every-Day super Premium Dog Food Formula; and FETCH enhanced energy water. Mr. Schwartz created the business with his wife, Lisa Berhsan, the company�s President and Director, formerly the founder of Incredible Edibles. Together, they share their lives with their beloved dogs Magoo and Starr. �The saying �you are what you eat,�� says Mr. Schwartz, �is as true for pets as it is for those who love them.� Visit www.bowwowbreakfast.com to learn more.