Innovative Best Practices Center, Staffed by Gateway Employees, Will Provide Direct Touch Point With Customers and Create a Rapid Feedback Loop for New Products and Services NORTH SIOUX CITY, S.D., July 13 /PRNewswire-FirstCall/ -- Gateway Inc., the nation's third largest PC company, today announced that North Sioux City, S.D., already home to nearly 1,000 employees, was selected as the location for an innovative new technical support center that will be fully functional in the third quarter of 2006. First-year employment in the facility is expected to grow to more than 130 people. The Best Practices Center (BPC) will enable Gateway to better serve its customers by bringing together state-of-the-art analytics, tools, technology and people to create service and support-related "best practices" that reinforce the company's long-standing commitment to continuous improvement on customer satisfaction. The BPC will also provide Gateway's product development and quality assurance teams with field data and customer input that can be used to enhance current and future product offerings. "In a return to our roots, Gateway is once again taking an innovative approach to customer service and differentiating itself from the competition with a common sense strategy that will meet customer demands," said Rick Snyder, Gateway's chairman and interim chief executive officer. "While our competitors continue to go off-shore to save service costs, Gateway is renewing its commitment to quality through investment in experienced, well-trained and dedicated support agents." "We are pleased that Gateway has chosen South Dakota for its most recent expansion," said South Dakota Gov. Mike Rounds. "Companies like Gateway are experiencing first hand that when they do business in South Dakota, they have access to the most dedicated, prepared workers in the world and a business climate that maximizes profits." "We want to thank Governor Rounds and state and local officials in South Dakota for working with us on this important project," said Snyder. "Since 1985, we've worked closely with many great leaders in the region and are delighted to once again tap into the highly qualified Siouxland workforce as we grow." In addition to the state of South Dakota, the City of North Sioux City and the Siouxland Initiative were key partners in attracting this important project. Interested Applicants Gateway is currently recruiting qualified applicants in the areas of engineering, training, technical writing and analysis, as well as call center supervisors and agents. Interested applicants can obtain more information by visiting: http://www.gateway.com/ or the state of South Dakota's website at http://www.sdjobs.org/. About Gateway Since its founding in 1985, Irvine, Calif.-based Gateway (NYSE:GTW) has been a technology pioneer, offering award-winning PCs and related products to consumers, businesses, government agencies and schools. Gateway is the third largest PC company in the U.S. and among the top ten worldwide. The company's value-based eMachines brand is sold exclusively by leading retailers worldwide, while the premium Gateway line is available at major retailers, over the web and phone, and through its direct and indirect sales force. See http://www.gateway.com/ for more information. Special note This press release contains forward-looking statements that involve risks and uncertainties, as well as assumptions that, if they do not materialize or prove incorrect, could cause Gateway's results to differ materially from those expressed or implied by such forward-looking statements. All statements, other than statements of historical fact, are statements that could be forward-looking statements, including any projections or preliminary estimates of earnings, revenues, or other financial items; any statements of plans, strategies and objectives of management for future operations; the extent of seasonal changes in demand; any statements regarding proposed new products, services or developments; any statements regarding future economic conditions or performance; statements of belief and any statement of assumptions underlying any of the foregoing. The risks that contribute to the uncertain nature of these statements include, among others, risks related to shifting our distribution model to third-party retail; competitive factors and pricing pressures, including the impact of aggressive pricing cuts by larger competitors; general conditions in the personal computing industry, including changes in overall demand and average selling prices, shifts from desktops to mobile computing products and information appliances and the impact of new microprocessors and operating software; the ability to simplify the company's business, change its distribution model and restructure its operations and cost structure; component supply shortages; short product cycles; the ability to access new technology; infrastructure requirements; risks of international business; foreign currency fluctuations; risks relating to new or acquired businesses, joint ventures and strategic alliances; risks related to financing customer orders; changes in accounting rules; the impact of litigation and government regulation generally; inventory risks due to shifts in market demand; the impact of employee reductions and management changes and additions; and general economic conditions, and other risks described from time to time in Gateway's Securities and Exchange Commission periodic reports and filings. Gateway assumes no obligation to update any forward-looking statements to reflect events that occur or circumstances that exist after the date on which they were made. DATASOURCE: Gateway Inc. CONTACT: Media, Erin Davern, +1-949-471-7785, , or David Hallisey, +1-949-471-7703, , or Investors, Marlys Johnson, +1-605-232-2709, , all of Gateway Inc. Web site: http://www.sdjobs.org/ Web site: http://www.gateway.com/

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