Throughout the show, Dolby will highlight the
next frontier of immersive experiences including its newest
innovations like Dolby Atmos FlexConnect and latest automotive
collaborations
LAS
VEGAS, Jan. 10, 2024 /PRNewswire/ -- Dolby
Laboratories, a leader in immersive entertainment experiences,
yesterday kicked off the start of the 2024 Consumer Electronics
Show (CES). Throughout the week, Dolby will showcase Dolby Vision
and Dolby Atmos' growing industry leadership; new and expanded
collaborations with leading automotive manufacturers, consumer
electronics brands, and service providers; and the company's newest
innovations such as Dolby Atmos FlexConnect.
"Dolby experiences are fueling consumer obsession for
best-in-class audio and video quality," said John Couling, Senior Vice President of
Entertainment, Dolby Laboratories. "As we continue our unrelenting
journey to bring Dolby Vision and Dolby Atmos to more devices and
content, we are also focused on making Dolby experiences even more
accessible through new innovations like Dolby Atmos
FlexConnect."
All Your Favorite In-car Entertainment in Dolby
Atmos
On Tuesday, Mercedes-Benz, Audible, and Amazon Music,
unveiled a unique collaboration to bring Audible and Amazon Music's
prestigious catalog of music and immersive stories available in
Dolby Atmos to Mercedes-Benz customers. This will encompass a
robust and rapidly expanding catalog of music alongside Audible's
collection of titles available in Dolby Atmos, which includes many
of the provider's most enjoyed originals. The Amazon Music app with
Dolby Atmos is now available in select Mercedes-Benz vehicles, and
the Audible app will be coming later this year to vehicles
featuring both the optional Burmester 4D and 3D sound systems and
the latest MBUX generation.
Dolby is also collaborating with Lotus on the performance car
company's first CES appearance. Guests of Dolby's in-person CES
activation at Dolby House, the hub of Dolby CES activities, are
invited to preview the new Lotus Eletre hyper-SUV and experience
its groundbreaking Dolby Atmos-enabled sound system. Lotus began
customer deliveries of Eletre during 2023, and the car will arrive
in North America later this
year.
Following consumer demand for more immersive in-car audio
experiences, there are now over 10 auto manufacturers around the
globe – including both Mercedes-Benz and Lotus – that have started
shipping, or announced plans for, vehicles supporting Dolby
Atmos.
Dolby Atmos FlexConnect now embraced by two of the world's
leading global TV brands
On Monday, Hisense
announced that it will support Dolby Atmos FlexConnect. Dolby
Atmos FlexConnect unlocks the incredible experience of Dolby Atmos
through the ability to seamlessly pair accessory wireless speakers
with your TV's sound system while providing the flexibility to
place each speaker anywhere you choose. Once connected, the system
intelligently optimizes your Dolby Atmos experience for any room
layout and speaker setup – transforming any seat into the best seat
in the house.
The news follows TCL's announcement in late 2023 that it
would integrate Dolby Atmos FlexConnect into upcoming TV models.
MediaTek, one of the world's leading semiconductor companies, also
recently announced that Dolby Atmos FlexConnect would be supported
in its Pentonic smart TV platform. Available in MediaTek's Pentonic
and Filogic chipsets, the integration provides a turnkey solution
for manufacturers seeking to implement Dolby Atmos FlexConnect
powered by a high performance and reliable wireless platform.
At CES, Dolby will also preview an expanded palette of
deployment options for Dolby Atmos FlexConnect such as new setup
methods and how the system can evolve to work with next-generation
wireless protocols.
Two of the world's leading PC gaming monitor manufacturers
will support Dolby Vision
Alienware and ASUS announced their
first gaming PC monitors to support Dolby Vision. Dolby Vision will
be included on the Alienware 32 4K
QD-OLED Gaming Monitor (AW3225QF) and ASUS' ROG Swift OLED
PG32UCDM.
This marks a first for Dolby Vision with two of the world's
leading PC manufacturers now integrating Dolby Vision into upcoming
gaming monitors. With Dolby Vision, customers will unlock
incredible picture quality across a wide range of entertainment.
This includes gaming in Dolby Vision, which delivers an astonishing
and more realistic image filled with incredible brightness, wider
contrast, more vivid colors, and crisper detail when enjoying
compatible games.
Dell also announced its latest XPS laptops will offer the
combined Dolby Vision and Dolby Atmos experience.
About Dolby Laboratories
Dolby Laboratories (NYSE:
DLB) is based in San Francisco with offices around the globe. From
movies and TV shows, to apps, music, sports, and gaming, Dolby
transforms the science of sight and sound into spectacular
experiences for billions of people worldwide. We partner with
artists, storytellers, developers, and businesses to revolutionize
entertainment and communications with Dolby Atmos, Dolby
Vision, Dolby Cinema, and Dolby.io.
Dolby, Dolby Atmos, Dolby Vision, Dolby Cinema, Dolby.io, Dolby
Live and the double-D symbol are trademarks or registered
trademarks of Dolby Laboratories in the
United States and/or other countries. Other trademarks
remain the property of their respective owners.
Media Contact:
Cairon (Jamie)
Armstrong
Dolby Laboratories
Cairon.Armstrong@Dolby.com
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SOURCE Dolby Laboratories, Inc.