PepsiCo is the first CPG company to
collaborate with Stanford HAI's Affiliates Program and will
contribute to its Consumer Goods, Retail and AI focus area.
PURCHASE, N.Y., June 29,
2023 /PRNewswire/ -- PepsiCo, Inc. (NASDAQ: PEP)
today announced a collaboration with the Stanford Institute for
Human-Centered Artificial Intelligence, an organization dedicated
to guiding and building the future of artificial intelligence. As
the first CPG company to join Stanford HAI's Corporate Affiliate
Program, PepsiCo aims to be the global corporate leader in
industrialized AI applications and responsible AI and gain insights
that advance research, education, policy and practice throughout
the industry.
![Stanford Institute for Human-Centered Artificial Intelligence (HAI) Stanford Institute for Human-Centered Artificial Intelligence (HAI)](https://mma.prnewswire.com/media/2144584/Stanford_Institute_for_Human_Centered_Artificial_Intelligence.jpg)
"At PepsiCo, we firmly believe that AI should augment the human
experience and will contribute to our digitalization efforts
throughout the company," said Athina Kanioura, Chief Strategy and
Transformation Officer at PepsiCo. "Collectively, with Stanford
HAI, we have a unique opportunity to engage with a community of
leading experts, academics and engineers to understand the
implications of this advancing technology and how it will enhance
the human experience. As AI becomes more prevalent across the CPG
industry, it is increasingly important to recognize the
significance of ethical AI and its impact."
PepsiCo will work with Stanford HAI to initially focus its
research on ethical and responsible AI around four key industry
areas:
- Supply Chains, Forecasting and Smart Manufacturing
– With AI, the CPG industry can optimize daily operations
throughout the supply chain, better predict future needs such as
inventory levels and demand patterns, and reduce human error,
saving time and resources.
- Direct-to-Consumer Impact and Personalization
– Growing consumer demand can be more effectively
prioritized and managed with AI, resulting in increased engagement,
improved customer loyalty and a better understanding of
customers.
- AI and Organizational Design – AI establishes a
more agile decision-making process, allowing associates to focus on
creative and strategic work. These efficiencies will reimagine
organizational structures and future talent needs.
- AI and Sustainability – AI can optimize operations
and reduce emissions to protect the environment more
effectively. It can also improve the quality and production of
agricultural yields.
"Stanford HAI is excited to welcome PepsiCo as the inaugural
member of the HAI Corporate Affiliate Program's focus area in
Consumer Goods, Retail & AI," said James Landay, Vice Director and Faculty Director
of Research for Stanford HAI. "It is great to see PepsiCo, a global
food and beverage corporation, prioritize the ethical application
of AI in order to ensure that their products and services align
with societal needs and values."
As PepsiCo continues its digital transformation journey,
collaboration with universities and policy leaders is essential to
ensure that AI is implemented responsibly and positively impacts
the individual user as well as the broader community. This research
partnership will go beyond one single company's challenges and
instead aims to guide industry leadership toward an understanding
of how AI can benefit our society and shape its future.
About PepsiCo
PepsiCo products are enjoyed by consumers more than one billion
times a day in more than 200 countries and territories around the
world. PepsiCo generated more than $86
billion in net revenue in 2022, driven by a complementary
beverage and convenient foods portfolio that includes Lay's,
Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and
SodaStream. PepsiCo's product portfolio includes a wide range of
enjoyable foods and beverages, including many iconic brands that
generate more than $1 billion each in
estimated annual retail sales.
Guiding PepsiCo is our vision to Be the Global Leader in
Beverages and Convenient Foods by Winning with pep+ (PepsiCo
Positive). pep+ is our strategic end-to-end transformation that
puts sustainability and human capital at the center of how we will
create value and growth by operating within planetary boundaries
and inspiring positive change for planet and people. For more
information, visit www.pepsico.com, and follow on Twitter,
Instagram, Facebook, and LinkedIn @PepsiCo.
About HAI Corporate Affiliate Program
The HAI
Corporate Affiliate Program provides the opportunity for member
companies to interact with Stanford
faculty and students, as well as other corporate members,
coordinated by HAI's dedicated corporate membership team.
Relationships between companies, faculty, and graduate students
provide all constituents with valuable insights on opportunities,
problems, and solutions at the intersections of AI research,
policy, and education with industry. For more information visit
https://hai.stanford.edu/news/stanford-hai-welcomes-pepsico-corporate-affiliates-program.
Media Contact:
PepsiCoMediaRelations@pepsico.com
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SOURCE PepsiCo, Inc.