NeoMagic Announces Availability of NeoMobileTV(TM) Companion Chip for Worldwide Mobile TV Market
November 16 2006 - 8:30AM
PR Newswire (US)
SANTA CLARA, Calif., Nov. 16 /PRNewswire-FirstCall/ -- NeoMagic
Corporation (NASDAQ:NMGC) announced today the availability of its
NeoMobileTV(TM) companion chip for the fast growing digital mobile
TV market. The NeoMobileTV companion chip is optimized to deliver
high quality video and audio at very low power for mobile TV
applications in mobile phones and other handheld products. In
addition, it is designed to work with all major mobile TV tuners
and demodulators to support mobile TV standards around the world
including ISDB-T, T-DMB, E-DMB, DVB-H and MediaFlo. The NeoMobileTV
companion chip is designed for easy integration into feature phones
with minimal redesign to existing architectures. This enables
developers to capitalize on engineering investments already made,
saving significant development cost and time as compared to
traditional design methods. Several Asian companies are currently
working to develop products for the worldwide mobile TV market
based on the NeoMobileTV. "The NeoMobileTV companion chip is part
of a more comprehensive mobile TV solution from NeoMagic. Our
mobile TV solution also includes comprehensive software, hardware
reference designs and a complete development environment. Most
importantly, our ability to easily 'add-on' the mobile TV solution
to existing phone designs allows us to target the highest volume
segments of the mobile handset market," said Doug Young, President
and Chief Executive Officer of NeoMagic Corporation. The
NeoMobileTV companion chip is based on NeoMagic's proprietary
multimedia engine that uses an array-processing architecture to
deliver improved power efficiency and processing performance.
NeoMagic's multimedia engine is fully programmable and can support
H.264, WMV, MPEG-4, H.263 and DivX video decoding at frame rates up
to 30 frames per second. The NeoMobileTV also offers an "LCD
pass-through" feature that enables a highly power efficient usage
model in feature phone designs. About NeoMagic NeoMagic Corporation
delivers semiconductor chips and software that provide mobile
solutions that enable new multimedia features for handheld devices.
These solutions offer low power consumption, small form-factor and
high performance processing. The Company demonstrated one of the
first solutions used for H.264 video decoding in a mobile digital
TV phone, and is developing and delivering solutions for
audio/video processing of the dominant mobile digital TV standards,
including ISDB-T, T-DMB, E-DMB and DVB-H. For its complete system
solution, NeoMagic delivers a suite of middleware and sample
applications for imaging, video and audio functionality, and
provides multiple operating system ports with customized drivers
for the MiMagic product family. NeoMagic has a patent portfolio of
over 25 patents that cover NeoMagic's proprietary array processing
technology, embedded DRAM and other technology. Information on the
Company may be found on the World Wide Web at
http://www.neomagic.com/ . This press release contains
forward-looking statements within the meaning of the Securities Act
of 1933 and the Securities Exchange Act of 1934, including the
anticipated growth of the digital mobile TV market, the development
of products based on the NeoMobileTV companion chip by Asian
companies, the savings of significant development cost and time by
customers who develop products using the NeoMobileTV companion chip
and expected future shipments of the NeoMobileTV companion chip.
These forward-looking statements reflect current expectations.
However, actual events and results could vary significantly based
on a variety of factors including but not limited to the digital
mobile TV market growing more slowly than anticipated, future
availability of competitive products, companies not being able to
successfully and cost-effectively develop products using the
NeoMobileTV companion chip or failure of customers' products to
achieve market acceptance. In addition, customers who are currently
working on developing products that use the Company's NeoMobileTV
companion chip may never place orders for commercial quantities of
the chip or, if they do, could stop purchasing chips from the
Company at any time or switch to other vendors. On the other hand,
if the market demand for the Company's NeoMobileTV chip increases
rapidly, the Company may not be able to keep up with the demand due
to the long lead times required by its foundry. Additional risks
that could affect the Company's future operating results are more
fully described in the Company's most recent annual report, its
most recent quarterly report and other filings with the United
States Securities and Exchange Commission (SEC), and are available
online at http://www.sec.gov/ . NeoMagic may, from time to time,
make additional written or oral forward-looking statements,
including statements contained in filings with the SEC and reports
to shareholders. NeoMagic does not undertake the obligation to
update any forward-looking statements that may be made by or on
behalf of the company, except as may be required by law. NOTE:
NeoMagic, and the NeoMagic circle logo are registered trademarks,
and MiMagic and NeoMobileTV is a trademark, of NeoMagic
Corporation. All other trademarks are the property of their
respective owners. NeoMagic disclaims any proprietary interest in
the marks and names of others. (Logo:
http://www.newscom.com/cgi-bin/prnh/20020802/NMGCLOGO )
http://www.newscom.com/cgi-bin/prnh/20020802/NMGCLOGO
http://photoarchive.ap.org/ DATASOURCE: NeoMagic Corporation
CONTACT: Scott Sullinger, Chief Financial Officer, NeoMagic
Corporation, +1-408-988-7020; or Erica Mannion, Investor Relations,
Sapphire Investor Relations, LLC, +1-212-766-1800, for NeoMagic
Corporation Web site: http://www.neomagic.com/
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