Muscle
Maker's Pokemoto Division Expands into Florida
Market, Signs Three New Franchise
Agreements
Pokemoto has now signed 30 new franchise agreements
since acquisition. Once open, new locations represent 300% growth
rate.
LEAGUE CITY,
TEX. (February 2, 2021)
-- InvestorsHub NewsWire
-- Muscle Maker,
Inc.'s (Nasdaq:GRIL) newest
subsidiary Pokemoto, today announced it
has signed three new franchise agreements
in southwest Florida. These three new agreements
bring the total of new franchise and development agreements signed
to 30 since November 2021. These 30 new agreements, once
opened, along with six new Pokemoto locations previously opened
since the chain was acquired in May 2021, would represent a
Pokemoto division growth rate of 300%. In this
same timeframe, Muscle Maker, Inc also signed a 40-unit
Muscle Maker Grill restaurant development agreement in Saudi Arabia
fueling the company's international
pipeline.
The three new southwest Florida franchise agreements
are focused on the Gulf Coast specifically in Lee
and Collier counties. Both counties are comprised
of cities that draw a strong tourist crowd in search of
beaches, sunshine and fresh seafood
options. The Pokemoto real estate team
will concentrate on potential sites with
heavy traffic and a strong Millennial and Gen-Z
presence in prime areas of both markets. In addition,
the company is preparing to open three additional
corporate owned and operated Pokemoto locations - two in Miami and
one in Jacksonville. These locations are currently in
planning and construction stages.
"We've had the
Florida market on our radar since acquiring the brand
in May, 2021 and now our plans to enter the market
are coming to fruition. Our fresh, delectable Hawaiian poke cuisine
just makes sense for the Florida landscape. We now have three
franchise agreements for southwest Florida in the
pipeline and three corporate locations in the construction
phase in the Miami and Jacksonville markets.
The three newly signed franchise agreements and new
corporate locations will bring our total store count to 52,
quadrupling our footprint. We are proud of this growth from
the Pokemoto brand considering we purchased the company with 13
locations eight months ago. We also inked the Muscle Maker
Grill 40-unit restaurant development deal in Saudi Arabia in
the same timeframe" said Mike Roper, CEO of Muscle Maker, Inc.
"We've recently ramped up our internal franchising
infrastructure to support our growth strategy and our
real estate team has been assigned the task to continue to
identify potential corporate locations in key markets to
keep the momentum going."
Pokemoto currently has open locations in six states
– Connecticut, Rhode Island, Massachusetts, Georgia, Maryland
and Virginia and coming soon to New York, Mississippi and now
Florida.
Recently, the company made an announcement that it is bolstering
its internal infrastructure by bulking up its franchise sales and
training departments along with rolling out its CRM "Customer
Relationship Management" program using Franconnect, to support
its expansion strategy. Since its acquisition, the company has made
numerous announcements emphasizing its growth-oriented vision
through franchising and opening new corporate locations. Pokemoto's
low cost of entry, ease of operations, exclusive territory options
and multi-unit discounts make the brand an attractive opportunity
for prospective franchisees.
For more
information on Pokemoto franchising visit
www.pokemoto.com/franchise
About
Pokemoto
Pokemoto has
nineteen open locations in six states – Connecticut, Rhode Island,
Virginia, Massachusetts, Maryland and Georgia with future franchise
locations coming soon in New York, Massachusetts, Connecticut,
Florida and Mississippi. Pokemoto offers up chef-driven
contemporary flavors with fresh delectable and healthy ingredients
such as Atlantic salmon, Ahi tuna, fresh mango, roasted cashews and
black caviar tobiko that appeals to foodies, health enthusiasts,
and sushi-lovers everywhere. Guests can choose from a list of
signature bowls or be bold and build their own unique combination
of a base, protein and various toppings and nine different sauces.
Vegetarian options are available, and the bowl combinations are
virtually limitless. The colorful dishes and modern chic dining
rooms provide an uplifting dining experience for guests of all
ages. Customers can dine in-store or order online via third party
delivery apps for contactless
delivery.
About Muscle
Maker, Inc.
Muscle Maker, Inc. is the
parent company of "healthier for you" brands delivering
high-quality healthy food options to consumers through traditional
and non-traditional locations such as military bases, universities,
ghost kitchens, delivery and direct to consumer ready-made meal
prep options. Brands include Muscle Maker Grill, Pokemoto, Superfit
Foods, Healthy Joe's and multiple ghost kitchen brands such as Meal
Plan AF, Wrap it up Wraps, Bowls Deep, Burger Joe's, MMG Smoothies,
Mr. Tea's House of Boba, Gourmet Sandwich Co and Salad Vibes.
Our menus highlight healthier versions of traditional and
non-traditional dishes and feature grass fed steak, lean turkey,
chicken breast, Ahi tuna, salmon, shrimp, tofu and plant-based
options.
For more information on
Muscle Maker, Inc, visit www.musclemakergrill.com, for more information on Pokemoto visit
www.pokemoto.com or for more
information on Superfit Foods visit www.superfitfoods.com.
Forward-Looking
Statements
This press release may
include "forward-looking statements" pursuant to the "safe harbor"
provisions of the U.S. Private Securities Litigation Reform Act of
1995. To the extent that the information presented in this press
release discusses financial projections, information, or
expectations about our business plans, results of operations,
products or markets, or otherwise makes statements about future
events, such statements are forward-looking. Such forward-looking
statements can be identified by the use of words such as "should",
"may," "intends," "anticipates," "believes," "estimates,"
"projects," "forecasts," "expects," "plans," and "proposes."
Although we believe that the expectations reflected in these
forward-looking statements are based on reasonable assumptions,
there are a number of risks and uncertainties that could cause
actual results to differ materially from such forward-looking
statements. You are urged to carefully review and consider any
cautionary statements and other disclosures, including the
statements made under the heading "Risk Factors" and elsewhere in
documents that we file from time to time with the SEC.
Forward-looking statements speak only as of the date of the
document in which they are contained, and Muscle Maker, Inc does
not undertake any duty to update any forward-looking statements
except as may be required by law.
Contact:
Muscle Maker Grill
Marketing:
marketing@musclemakergrill.com
Investor Relations:
IR@musclemakergrill.com
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