NEW
YORK, Nov. 2, 2022 /PRNewswire/ -- Kidpik Corp.
(NASDAQ: PIK) ("KIDPIK" or the "Company"), an online clothing
subscription-based e-commerce company, announced today they are
teaming up with school safety and dismissal platform, Pikmykid, to
launch #PIKKINDNESS, a movement designed to inspire kids everywhere
to always be kind.
Through the #PIKKINDNESS campaign and giveaway, KIDPIK and
Pikmykid's members and followers are encouraged to share an act of
kindness committed by a child in their life between November 1st and World Kindness Day,
November 13th.
At the close of the campaign, KIDPIK will recognize 10
individuals who have gone above and beyond to spread kindness in
their community. Each winner will receive one free KIDPIK fashion
box (the approximate retail value for the box is $150), along with items from Pikmykid and will be
celebrated on the KIDIPK and Pikmykid blogs and social media
channels. Additionally, up to 25 participants will be selected to
receive KIDPIK kindness-themed t-shirts. See the official contest
rules, here.
KIDPIK is also thrilled to announce the launch of their
#PIKKINDNESS-themed shop, featuring fashion items from their
collection that promote the message of kindness. The brand will
donate approximately 50% of the proceeds from products purchased
through the #PIKKINDNESS shop during the month of November to the
Be Kind People Project—a charitable organization devoted to
promoting kindness in classrooms through evidence-based teaching.
In addition, Pikmykid will also donate a percentage of the proceeds
towards the Be Kind People Project.
"We're counting on our community to join us in spreading
kindness in the classroom and beyond," says Ezra Dabah, CEO of KIDPIK. "Everyone has the
power to make a difference, no matter their age. Our goal is to
remind kids of the importance of being kind to one another and what
a huge impact we can make in other's lives by simply looking out
for one another and showing that we care."
"Promoting kindness can go a long way towards making school a
safer place for everyone, both physically and emotionally," says
Pat Bhava, CEO of Pikmykid. "As teachers and parents share the
importance of taking steps to spread kindness, kids learn to take
the initiative as well."
How to Participate in the
#PIKKINDNESS Campaign:
From November 1 – November 13, adults are encouraged to submit a
child, classmate, student or friend's random act of kindness by
sharing their story on Instagram tagging @kidpik and
@pikmykid, including the hashtag #PIKKINDNESS. Participants
can also submit using the form on the official landing page.
They'll be automatically entered to win a free KIDPIK fashion box
(sizes 2-16). The KIDPIK and Pikmykid teams will choose 10 winners
at the close of the contest. See the official contest rules,
here.
Visit www.kidpik.com/kindness to submit an act of kindness and
learn more about how to help KIDPIK and Pikmykid spread the message
that kind is cool!
About KIDPIK Corp.
Founded in 2016, KIDPIK (NASDAQ: PIK) is an online clothing
subscription box for kids, offering mix-&-match, expertly
styled outfits that are curated based on each member's style
preferences. KIDPIK delivers a surprise box monthly or seasonally,
providing an effortless shopping experience for parents and a fun
discovery for kids. Each seasonal collection is designed in-house
by a team with decades of experience designing childrenswear.
KIDPIK combines the expertise of fashion stylists with proprietary
data science and technology to translate kids' unique style
preferences into surprise boxes of curated outfits. We also sell
our branded clothing and footwear through our e-commerce
website, shop.kidpik.com. For more information,
visit www.kidpik.com.
About Pikmykid
Pikmykid is the leading safety and dismissal platform that
empowers schools to simplify dismissal without the need to
purchase, install, or support additional hardware. Many schools
struggle with safety and dismissal processes that waste time, leave
students vulnerable, and exhaust staff and faculty. With Pikmykid,
schools can trade in their outdated methods for a combination of
dismissal management, safety and emergency tools, parent messaging,
and real time reporting that keeps your staff happy and students
accounted for. No more long car lines, endless front office calls,
or missing students – just one powerful platform that allows
schools to focus on what really matters – learning.
To learn more, visit www.pikmykid.com.
OFFICIAL CONTEST RULES CAN ALSO BE FOUND HERE.
CONTACTS:
Media Contact:
Julianne Beffa
(212) 399-2784
347204@email4pr.com
Investor Relations:
ir@kidpik.com
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SOURCE KIDPIK