The Joint Corp. (NASDAQ: JYNT), a national operator, manager, and
franchisor of chiropractic clinics, promoted Jason Greenwood to
Chief Marketing Officer. Greenwood will continue to report to
President and Chief Executive Officer Peter D. Holt.
“Since joining in 2018, Jason has transformed marketing for
chiropractic services, which has and continues to drive growth for
our franchised and corporate clinics,” said Holt. “As a key member
of the leadership team, Jason has leveraged The Joint
Chiropractic’s unique marketplace position and scaled to develop
and implement effective marketing programs and enterprise
initiatives. As a result, Jason and his team are building culture,
attracting key talent, generating leads, and increasing new patient
acquisition and conversions. I look forward to his contributions as
CMO.”
“I’m honored to be named CMO and to work alongside the leaders
of The Joint as we galvanize around our mission to improve the
quality of life through routine and affordable chiropractic care,”
added Greenwood. “Our strong growth is indicative of rising
consumer interest as we continue to increase national brand
awareness for The Joint and the efficacy of chiropractic care. Our
team will continue to design marketing tactics and strategies to
support a memorable and recognizable experience at The Joint as we
drive toward opening 1,000 clinics by the end of 2023.”
About Jason GreenwoodJason Greenwood started
with The Joint Corp. in January 2018. He has 25 years of experience
in brand strategy, growth initiatives as well as digital/social
media, advertising and marketing promotions. Skilled at franchise
development, he was a multi-unit franchisee for Robeks Juice. Prior
to The Joint, Jason spent a decade in marketing with Phoenix-based
Peter Piper Pizza, where he assumed increasing levels of
responsibility and ascended to the role of chief marketing officer.
He also spent seven years at Young & Rubicam Advertising,
developing growth strategies for high-profile clients like Ford
Motor Company. Greenwood earned his BBA, Marketing from Eastern
Michigan University and his MBA, International Business from Wayne
State University.
Forward-Looking StatementsThis press release
contains statements about future events and expectations that
constitute forward-looking statements. Forward-looking statements
are based on our beliefs, assumptions and expectations of industry
trends, our future financial and operating performance and our
growth plans, taking into account the information currently
available to us. These statements are not statements of historical
fact. Forward-looking statements involve risks and uncertainties
that may cause our actual results to differ materially from the
expectations of future results we express or imply in any
forward-looking statements, and you should not place undue reliance
on such statements. Factors that could contribute to these
differences include, but are not limited to, the continuing impact
of the COVID-19 outbreak on the economy and our operations
(including temporary clinic closures, shortened business hours and
reduced patient demand), our failure to develop or acquire
company-owned or managed clinics as rapidly as we intend, our
failure to profitably operate company-owned or managed
clinics, our inability to identify and recruit enough
qualified chiropractors and other personnel to staff our clinics,
due in part to the nationwide labor shortage, short-selling
strategies and negative opinions posted on the internet which could
drive down the market price of our common stock and result in class
action lawsuits, and the other factors described in “Risk Factors”
in our Annual Report on Form 10-K as filed with the SEC for the
year ended December 31, 2020, as updated or revised for any
material changes described in any subsequently-filed Quarterly
Reports on Form 10-Q or other SEC filings. Words such as,
"anticipates," "believes," "continues," "estimates," "expects,"
"goal," "objectives," "intends," "may," "opportunity," "plans,"
"potential," "near-term," "long-term," "projections,"
"assumptions," "projects," "guidance," "forecasts," "outlook,"
"target," "trends," "should," "could," "would," "will," and similar
expressions are intended to identify such forward-looking
statements. We qualify any forward-looking statements entirely by
these cautionary factors. We assume no obligation to update or
revise any forward-looking statements for any reason or to update
the reasons actual results could differ materially from those
anticipated in these forward-looking statements, even if new
information becomes available in the future. Comparisons of results
for current and any prior periods are not intended to express any
future trends or indications of future performance, unless
expressed as such, and should only be viewed as historical
data.
About The Joint Corp. (NASDAQ: JYNT) The Joint
Corp. (NASDAQ: JYNT) revolutionized access to chiropractic care
when it introduced its retail healthcare business model in 2010.
Today, the company is making quality care convenient and
affordable, while eliminating the need for insurance, for millions
of patients seeking pain relief and ongoing wellness. With more
than 600 locations nationwide and over eight million patient visits
annually, The Joint is a key leader in the chiropractic industry.
Named on Franchise Times “Top 200+ Franchises” and Entrepreneur’s
“Franchise 500®” lists, The Joint Chiropractic is an innovative
force, where healthcare meets retail. For more information, visit
www.thejoint.com. To learn about franchise opportunities, visit
www.thejointfranchise.com.
Business StructureThe Joint Corp. is a
franchisor of clinics and an operator of clinics in certain states.
In Arkansas, California, Colorado, District of Columbia, Florida,
Illinois, Kansas, Kentucky, Maryland, Michigan, Minnesota, New
Jersey, New York, North Carolina, Oregon, Pennsylvania, Rhode
Island, South Dakota, Tennessee, Washington, West Virginia and
Wyoming, The Joint Corp. and its franchisees provide management
services to affiliated professional chiropractic practices.
Media Contact: Margie Wojciechowski, The Joint
Corp., margie.wojciechowski@thejoint.comInvestor
Contact: Kirsten Chapman, LHA Investor Relations,
415-433-3777, thejoint@lhai.com
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