Qualtrics Selected by Shiseido Group for Global Employee Experience Program
May 31 2022 - 2:01AM
Business Wire
Leading cosmetic company will use Qualtrics to
capture and respond to ongoing feedback from its 46,000-strong
global team
Insights captured will enable Shiseido to
inform and optimize its shift to more diverse work styles
Qualtrics (Nasdaq: XM), the leader and creator of the experience
management (XM) category, today announced that Shiseido Group, one
of the world’s top cosmetic companies, has selected Qualtrics
EmployeeXM™ to help the company improve employee wellbeing,
productivity, and development as it continually embraces and offers
diverse work styles aligned to employees’ changing needs.
As Shiseido continues along its own journey to refine its hybrid
work strategy - like many organizations across the world - the
company is committed to ensuring the new styles and environments
adopted meet the diverse needs of its teams, from flexible hours
through to activity based working. Similarly, the company is
focused on giving its 46,000 global employees a positive work-life
balance, including support for employees raising or caring for
families.
The capabilities and insights enabled by Qualtrics will be
critical in helping inform and guide the new ways of working being
adopted at Shiseido, helping to create a rewarding employee
experience driving personal growth within its teams.
As part of Shiseido’s “Think Global, Act Local” approach, the
company is standardizing its global employee experience programs
with Qualtrics. Through easy access to ongoing employee feedback
captured by Qualtrics, which can also be segmented by geographies
and departments, leaders will be able to rapidly identify and
meaningfully take the right action to continually improve the
employee experience within the work environments being adopted.
Shiseido will also be able to identify what issues are impacting
the employee experience at the company. By acting on the drivers
having the biggest influence on employee experience, Shiseido will
be well placed to attract, retain, and develop talent. The program
will also integrate with Shiseido’s existing HRIS systems to
deliver further operational efficiencies and value.
The move to standardize the employee experience with Qualtrics
is part of Shiseido’s First, One, Connected and Unified Shiseido
(FOCUS) program, whereby the company is using SAP S/4HANA to run
all IT systems through a single platform globally. By shifting to
this approach, Shiseido is accelerating its journey to becoming a
data-driven organization by ensuring all markets benefit from the
investments being made.
“One of the most important aspects in the shift to hybrid work
environments is understanding the downstream impact of these
changes - such as the impact on culture through to employee
productivity and wellbeing. Qualtrics is essential in successfully
navigating the shifts underway, equipping organizations - such as
Shiseido - with the ability to regularly listen to employee
feedback at scale, and most importantly take fast and tailored
action to continually improve the experiences delivered,” said Jay
Choi, Qualtrics EVP and Chief Product Officer, EmployeeXM.
About Qualtrics
Qualtrics, the leader and creator of the experience management
(XM) category, is changing the way organizations manage and improve
the four core experiences of business—customer, employee, product
and brand. Over 16,750 organizations around the world use Qualtrics
to listen, understand and take action on experience data
(X-data™)—the beliefs, emotions and intentions that tell you why
things are happening, and what to do about it. The Qualtrics XM
Platform™ is a system of action that helps businesses attract
customers who stay longer and buy more, engage employees who build
a positive culture, develop breakthrough products people love and
build a brand people are passionate about. To learn more, please
visit qualtrics.com.
About Shiseido Group
In 1872, Shiseido opened its doors in Ginza, Tokyo. The family
business that started out as Japan’s first Western-style pharmacy
transformed into a global beauty giant that currently operates in
approximately 120 countries and regions around the world.
Shiseido’s history and tradition is characterized by a long string
of innovations and category firsts that have repeatedly set new
standards and whose effects have rippled across the entire beauty
industry. 150 years later, our commitment to innovation is as
steadfast as ever. Based in Japan, we aim to transcend borders and
boundaries and venture beyond the cosmetics business to realize
Beauty Innovations through the creation of unique products,
delivering new values and actively contributing to the happiness of
our customers across the globe through beauty. Visit us at
https://corp.shiseido.com/en/.
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Ross Lambert press@qualtrics.com
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