FOOTHILL RANCH, Calif.,
July 29, 2021 /PRNewswire/
-- loanDepot, Inc. (NYSE: LDI), together with its sister
company mellohome, today announced the launch of a proprietary
bundle of home buying and selling services designed to give
consumers a simpler, easier, and more affordable way to buy, sell
and finance a home, eliminating the stress and friction that often
come with one of the most important financial transactions of their
lives.
The digital age—and the acceleration of digital adoption during
the pandemic—have disrupted the way homebuyers think and act, and
today many homebuyers engage with loanDepot before they've
contacted a real estate agent. Thanks to its world-class brand,
powerful top of funnel marketing and customer acquisition
capabilities, diversified loan origination strategy, proprietary
technology, and ancillary services, the company is uniquely suited
to re-imagine the entire home buying and selling experience for
these customers. This particular set of capabilities is one of the
most sophisticated and diverse in the industry today.
The loanDepot Grand Slam package, which builds on loanDepot's
position as the Official Mortgage Provider of Major League Baseball
and mellohome's standing as a premier provider of real estate
services, combines digital-first simplicity with an expansive suite
of services and rich set of incentives to deliver customer delight
and value. It will be available nationwide on October 1, 2021.
Enabled by a unique suite of assets
"Since our launch 11 years ago, we have invested heavily in
digital innovations that make the mortgage process simpler, easier
and more rewarding," said loanDepot Founder and CEO Anthony Hsieh. "The disruption in the market
today is all about better serving the home buyer or owner with
easy-to-navigate bundled real estate services that simplify a
complex and stressful transaction. While others have approached
this from the real estate side, we'll use the power and scale of
our industry-leading position to drive the type of value and ease
for our customers that most of our competitors simply cannot
touch."
Through mellohome, loanDepot connects customers with a network
of more than 4,000 top tier real estate professionals in major
markets across the country. Title services are available in 44
states through American Coast Title and Closing USA, both LDI companies, while home insurance
services provided exclusively by loanDepot's agent partner are also
available.
Added Hsieh, "loanDepot is more than a mortgage company; we're a
digital commerce company committed to serving our customers
throughout the homeownership journey. We are uniquely positioned to
serve our customers' home buying and selling needs in totality,
providing value and a reason to return to us long after their
initial home financing transaction is complete. The loanDepot Grand
Slam represents a significant step toward our vision to become the
most trusted homeowner fulfillment company in the world."
The loanDepot Grand Slam
In addition to marrying the professional real estate services of
mellohome with the home financing services of loanDepot, the
loanDepot Grand Slam includes title and homeowner insurance
services.
Customers who buy and sell with a mellohome preferred real
estate agent, finance with loanDepot and choose the company's title
and insurance services[1] will be eligible for a generous
package of additional benefits:
- Up to $7,000 cash back from
mellohome at the close of the transaction, depending on home
purchase/sale price
- A close-on-time guarantee of $1,000 cash back if the company fails to close
the transaction within 25 days of the customer's preapproval
- A digital home security system
- $100 DoorDash gift card
"At the end of the day, all of us are consumers too," said
Hsieh. "And because of this, we remain laser focused on serving our
customers when, where and how they wish to be served. The beauty of
the loanDepot Grand Slam is that we're giving customers a sleek,
streamlined way to manage all of the details that come with one of
the most important financial transactions of their lives."
About loanDepot
loanDepot is a contemporary financial
services company dedicated to delivering a best-in-class experience
to its mortgage purchase and refinance customers. Launched in 2010,
loanDepot offers a diversified network of direct-to-consumer,
in-market, and partner business channels, uniquely positioning it
to serve a wide range of customers. Headquartered in Southern California, the Company has funded
more than $380 billion since its
founding and currently ranks as the second largest retail nonbank
lender and one of the leading retail mortgage lenders in
the United States. Committed to
serving the communities in which its team members live and work,
loanDepot has donated millions of dollars to support a variety of
local, regional and national philanthropic efforts, most recently
giving more than $2.5 million to help
with COVID-related efforts for first responders, healthcare
workers, individuals and families nationwide. The Company also is a
founding sponsor of War Heroes on Water, which supports ongoing
therapeutic healing services for combat-wounded veterans
nationwide.
About mellohome
A subsidiary of LDI Holdings and
sister company to loanDepot, mellohome matches top-tier real estate
agents with ready-to-transact customers to create a seamless home
buying experience. mellohome delights customers and real estate
agents by pairing proprietary technology that creates transactional
efficiencies with white-glove concierge service that strives to
provide real-time communication at every stage of the sale. It is a
licensed Texas real estate
brokerage.
Media Contact:
Rebecca
Anderson
SVP, Strategic Communications & Public Relations
(949) 822-4024
rebeccaanderson@loandepot.com
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1 melloInsurance
Services not offered in all states. melloInsurance Services does
not offer services in the following states: AK, HI, and
MA
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SOURCE loanDepot, Inc.