Manhattan Associates Breathes New Life Into Apparel and Footwear Inventory Allocation With Industry’s First Omnichannel-Cen...
October 20 2020 - 8:30AM
Manhattan Associates Inc. (NASDAQ: MANH), a leader in supply chain
and omnichannel commerce, today introduced Manhattan Active®
Allocation, the first allocation solution specifically engineered
for today’s omnichannel marketplace, with a fresh approach to
managing short lifecycle inventory. A leader in inventory
optimization, Manhattan is the first to apply this expertise to
softlines retail, with a new solution that also improves allocator
agility and responsiveness.
Traditional allocation solutions lack the ability to sense and
respond to today’s complex retail environment and evolving shopping
habits. Manhattan Active Allocation offers a more nimble and modern
approach to inventory allocation of short-lifecycle products for
apparel, footwear and other fast-fashion retailers. It offers
allocators a better understanding of real demand by giving them
direct insight into today’s omni-fulfillment strategies, like BOPIS
and curbside pickup. The solution also has the unique ability to
shape allocation decisions based on the distinct types of
fulfillment experiences offered for each product at both the store
and distribution center (DC) level.
“Manhattan has reimagined the entire allocation process with the
notion that today’s retailers must better align inventory
deployment decisions with how the brand intends to engage its
customers,” said Scott Fenwick, senior director of product
strategy, Manhattan Associates. “For the first time, allocators
will have the ability to make allocation decisions pre-season,
before inventory hits the stores, and in real time during the
selling season, leveraging granular omni-fulfillment insights. This
will give them the ability to align their short-lifecycle inventory
plans with their omnichannel fulfillment strategies, resulting in
fewer fulfillment redirects and end-of-season markdowns.”
Built on industry-leading Manhattan Active application
architecture, Manhattan Active Allocation is always current,
continuously adapting and automatically scaling and flexing to
accommodate changing needs as a business grows. The
microservices-based, cloud native solution never needs to be
upgraded, yet is still fully extensible.
The new solution delivers real-time performance monitoring and
updates to inventory and sales, network wide. Inventory performance
is automatically captured by channel and fulfillment type, and
configurable allocations help users define, preserve, learn and
reuse high-performing fulfillment strategies year over year.
Manhattan Active Allocation’s embedded analytics and data
visualizations give retailers the agility to instantly respond to
changing business conditions and dynamically evolve their
allocation strategies to maximize sales and margins. The solution
gives allocators the agility to create adaptable allocation plans,
which result in less stranded inventory and less financial risk for
the business.
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ABOUT MANHATTAN ASSOCIATESManhattan Associates is a technology
leader in supply chain and omnichannel commerce. We unite
information across the enterprise, converging front-end sales with
back-end supply chain execution. Our software, platform technology
and unmatched experience help drive both top-line growth and
bottom-line profitability for our customers.
Manhattan Associates designs, builds and delivers leading edge
cloud and on-premises solutions so that across the store, through
your network or from your fulfillment center, you are ready to reap
the rewards of the omnichannel marketplace. For more information,
please visit www.manh.com.
Press Contact:
Marchell Gillis
Manhattan Associates
678-597-6321
mgillis@manh.com
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