LOS ANGELES, June 13, 2018 /PRNewswire/ -- SRAX (NASDAQ: SRAX)
today announced its CPG vertical, SRAXshopper, has launched a new
video ad unit designed to be at the top of shopper marketers' list
of tools for reaching verified shoppers. SRAXshopper's video ad
unit reaches shoppers across channels and devices with compelling
product page messages created in real time.
SRAXshopper dynamically and instantly creates responsive product
videos, targeting shoppers through local and personalized data.
Existing messaging and creative, coupled with geotargeting and
browsing and purchase history generates a one-of-a-kind video ad
experience.
"SRAXshopper puts shopper marketers' brands front and center and
our new video ad unit delivers sight, sound and motion in a unique,
compelling and brand consistent way," said Dan Engebretson, vice president of
SRAXshopper.
SRAXshopper targets shoppers visiting advertisers' key retailers
by layering social and shopping data with media buying to enable
marketers to message a single, verified shopper across multiple
devices and inventory sources. SRAX's shopper marketing technology
automates the discovery of shoppers and their characteristics,
amplifying and targeting shoppers to drive sales lift – all while
tracking online to offline attribution.
To learn more about SRAXshopper, visit:
https://srax.com/products/#sx_shopper_anchor.
About SRAX
SRAX (NADAQ: SRAX) is a digital marketing and consumer data
management and distribution technology platform company. SRAX's
technology delivers the tools to unlock data to reveal brands and
content owners' core consumers and their characteristics across
marketing channels. Through its blockchain identification graph
technology platform, BIG (www.bigtoken.com), SRAX is also
developing a consumer-powered data marketplace where people will
own and sell access to their data thereby providing everyone in the
Internet ecosystem transparency, choice and compensation. SRAX's
technology and tools deliver a digital competitive advantage for
brands in the healthcare, CPG, automotive, sports and lifestyle
verticals by integrating all aspects of the advertising experience,
including verified consumer participation, into one platform. For
more information on SRAX, visit www.srax.com.
Safe Harbor Statement
This press release contains certain forward-looking statements
that are based upon current expectations and involve certain risks
and uncertainties within the meaning of the U.S. Private Securities
Litigation Reform Act of 1995. Words or expressions such as
"anticipate," "plan," "will," "intend," "believe" or "expect'" or
variations of such words and similar expressions are intended to
identify such forward-looking statements. These forward-looking
statements are not guarantees of future performance and are subject
to risks, uncertainties, and other factors, some of which are
beyond our control and difficult to predict and could cause actual
results to differ materially from those expressed or forecasted in
the forward-looking statements, including, without limitation,
statements made with respect to expectations of our ability to
increase our revenues, satisfy our obligations as they become due,
report profitable operations and other risks and uncertainties, all
as set forth in our Annual Report on Form 10-K for the year
ended December 31, 2016, as filed with the Securities and
Exchange Commission. All forward-looking statements involve
significant risks and uncertainties that could cause actual results
to differ materially from those in the forward-looking statements,
many of which are generally outside the control of Social Reality
and are difficult to predict. Social Reality undertakes no
obligation to publicly update any forward-looking statements,
whether as a result of new information, future events or
otherwise.
CONTACTS:
Steve Stratz
Relevanz Public Relations for SRAX
206.300.9134
steve@relevanzpr.com
Kirsten Chapman
LHA Investor Relations
415.433.3777
srax@lhai.com
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SOURCE SRAX