Baldwin® Hardware, a Leading Brand of the Hardware & Home Improvement Division of Spectrum Brands, Officially Launches Holly...
March 22 2018 - 8:00AM
Stunning New Collection Turns Heads at 17th
Annual Architectural Digest Design Show in NYC
Baldwin® Hardware, a leading brand of the Hardware and Home
Improvement (HHI) division of Spectrum Brands, Inc. (NYSE:SPB),
today announced the official launch of Hollywood Hills by Erinn V.,
a stunning new hardware collection designed by Celebrity Designer
Erinn Valencich. The striking new products will be on display at
the 2018 Architectural Digest Design Show booth number 293. Not
only will attendees have the chance to see the entire collection,
but they also will have the opportunity to win a gorgeous Hollywood
Hills handleset for their own home.
“Hollywood Hills by Erinn V. strikes the perfect balance between
chic, traditional elegance and clean modernism,” said PJ Rosch,
senior brand manager for Baldwin Hardware. “Our team worked in
concert with Erinn to create a striking collection that easily
makes a statement without being overly fussy.”
Working with Baldwin’s industrial design team, Valencich
developed a collection that is uniquely Baldwin, with unmatched
quality and craftsmanship and also undeniably “Erinn V.” with a
California-cool vibe. Valencich loves clean, industrial lines and
drew inspiration for Hollywood Hills from the linear, stacked
geometry found in nautical pieces.
“I really wanted to create a collection that would work
beautifully with both traditional and modern designs. In my mind,
it needed to include statement-making pieces that would leave a
lasting first impression,” said Valenchich. “The collaboration with
Baldwin’s design team has been energized and inspired, and I’m
thrilled we succeeded in creating this collection, which is
perfectly balanced and definitely makes a design statement
throughout a home.”
With a tall 20-inch back plate, Hollywood Hills creates
immediate interest as a statement piece. The collection has a
clean, contemporary look that works well across many design
aesthetics. It boasts two tubular handlesets; two mortise entrance
sets, three knobs, three rosettes, one deadbolt and a variety of
cabinet and appliance pulls, and one new cabinet knob. It is
available in 18 finishes. Erinn’s personal favorites are polished
chrome (260) and vintage brass (033). To see the entire collection,
please visit
https://www.baldwinhardware.com/hollywood-hills-by-erinn-valencich.
About Erinn ValencichErinn Valencich is the
founder and creative director of Erinn V. Design Group, the
award-winning Los Angeles-based boutique design firm. Since 2004,
her style has become synonymous with the classic California
lifestyle. The granddaughter of a fine cabinetmaker and daughter of
an architect who studied with Frank Lloyd Wright, Valencich’s
approach to design underscores the importance of craftsmanship,
materiality and celebrates luxe, livable furnishings. With a keen
understanding of architecture, Valencich further elevates spaces
with her distinct approach to interior architecture, and often
transforms the structure of a space by creating dynamic
compositions with a heightened sense of drama. Her work can be best
described as Modern Classic with a fresh, yet timeless design. To
learn more about Erinn Valencich, please visit
https://erinnvdesigngroup.com/.
ABOUT BALDWINBaldwin is part of Hardware and
Home Improvement (HHI), a major manufacturer and supplier of
residential locksets, residential builders’ hardware and faucets
with a portfolio of renowned brands, including Kwikset®, Weiser®,
Baldwin®, National Hardware®, Stanley®, Pfister™ and EZSET®. HHI is
a leader in its key markets with #1 positions in U.S. residential
locksets (Kwikset), Canada residential locksets (Weiser), U.S.
luxury locksets (Baldwin), and U.S. builders’ hardware
(Stanley-National Hardware), and #3 in U.S. retail plumbing
(Pfister). Headquartered in Orange County, California, HHI
has a global sales force and operates manufacturing and
distribution facilities in the U.S., Canada, Mexico and
Asia.
HHI is a division of Spectrum Brands Holdings, Inc.
(NYSE:SPB). Spectrum Brands is a global, diversified consumer
products company and a leading supplier of consumer batteries,
residential locksets, residential builders’ hardware and plumbing,
shaving and grooming products, personal care products, small
household appliances, specialty pet supplies, lawn and garden and
home pest control products, personal insect repellents and auto
care products. Spectrum Brands employs over 15,500 employees
worldwide and sells to the top 25 global retailers with products in
more than one million stores.
MEDIA CONTACT: Sabrina Suarez, 714-573-0899 x.
227sabrina@echomediapr.com
A photo accompanying this announcement is available at
http://www.globenewswire.com/NewsRoom/AttachmentNg/fac90cf8-3ebe-400f-9df8-66d1f97ad1f1
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