inriver Unveils Transformative Product Innovations to Drive Efficiency, Scalability and Compliance
April 24 2024 - 10:00AM
inriver, the leading product information management (PIM) software
company powering the entire product journey, today unveiled
transformative enhancements to its platform. Announced at the
company’s annual PIMpoint Americas conference, these groundbreaking
features are set to redefine how companies achieve product
regulatory compliance and manage content creation, extension
management and workflows.
“These new features and enhancements to the inriver platform
underscore the company’s commitment to our partners and customers,”
said inriver Chief Product Officer Stephen Kaufman. “Our number one
priority is providing brands and manufacturers with the platform
that powers their entire product journey. This year, we’re going
above and beyond - redefining the boundaries of Product Information
Management and enabling businesses to increase sales and unlock the
full product experience potential for their customers.”
“inriver quickly capitalized on bringing a secure and useful
application of AI that helped us overcome content creation at
scale,” said Samantha Schwartz, Vice President of Ecommerce at
Jensen Precast. “By using the inriver Inspire, we
saw an average increase in our organic traffic of 60% and in some
categories, it was an over 120% increase. We also saw a
quarter-over-quarter increase in conversion rate.”
inriver developed these product enhancements as part of its
longstanding commitment to its partners and customers, providing
access to cutting-edge solutions that streamline tasks for PIM
users and product managers, enhancing efficiency and productivity.
inriver’s upgraded solutions include:
- Content onboarding APIs. Building on the
success of the Content Delivery API, inriver will offer a
comprehensive suite of APIs developed to standardize inbound
integrations for onboarding data to the inriver PIM.
- AI-powered content creation and onboarding.
Inspire, which integrates the power of ChatGPT with the inriver
PIM, now offers AI-driven batch editing to streamline content
management, plus a custom prompt editor to maximize relevance for
diverse audiences.
- Product data governance tools. No other PIM
empowers brands to swiftly achieve regulatory compliance through
the tracking of product generations and through the creation of a
unique QR code for product labeling and for e-commerce, enabling
product traceability and consumer transparency. This feature allows
organizations to stay compliant as rules change, such as the
European Union’s upcoming Digital Product Passport requirements,
California’s Prop65 and French Decree 2022-748 AGEC.
- Revolutionizing extension management.
Augmenta, inriver’s development platform, empowers developers and
partners to extend the inriver platform using a wide range of
coding languages. Augmenta ensures optimal performance and
scalability, addressing key challenges in extension
management.
- Lifecycle data management. Introducing
workflows, which automate data management at every step of the
product life cycle, streamlining operational processes, enhancing
productivity and reducing time-to-market.
- GS1/GDSN. inriver is partnering with
OmegaPoint to deliver deeply integrated GDSN data delivery.
OmegaPoint has over 8 years of experience delivering scalable data
injections to certified GDSN pools. In the future, the solution
will also be configured, implemented, and supported by any of our
certified system integration partners.
- Enhanced content distribution. inriver
Syndicate Plus now supports distribution of enhanced content to
leading retailers and marketplaces through APIs, enabling brands to
more easily stand out among the competition.
With these new product innovations, inriver has doubled down on
its investment in AI integrations and first-to-market solutions
that enable brands to easily manage, personalize and syndicate
product content, while ensuring regulatory compliance. inriver will
implement these innovations over the next few quarters and work
closely with partners and customers to ensure they can harness the
full potential of the company’s products.
About inriver inriver is the composable
platform that powers your entire product journey, combining the
agility of the inriver PIM with advanced syndication, monitoring,
digital shelf optimization, and integration capabilities. inriver
provides seamless flexibility to meet growing consumer, regulatory,
and market demands. Supporting both B2B and B2C enterprises
throughout the entire product cycle, the inriver platform empowers
businesses to deliver compelling product experiences while ensuring
data accuracy and consistency from origin to sale and every stage
in between.
inriver helps brands, manufacturers, and retailers turn product
information into strategic assets, maximizing profitability at
every touchpoint for 1,600+ global brands. Headquartered in Malmö,
Sweden, and with offices all over the world, inriver has a team of
over 350 people ready to strengthen your product journey. For more
information, visit inriver.com.
ContactEileen Beldeninriver@req.co