Evoke Software Announces Axio 4.4; Data Profiling Leader Sets the Gold Standard for Data Quality - Able to Service Billion-Row Tables, Evoke's Axio Helps Customers Improve Data Quality, Accelerate Project Time-to-Completion and Reduce Cost and Risk - EAST HANOVER, N.J., Sept. 15 /PRNewswire-FirstCall/ -- Evoke Software Corporation ("Evoke"), a subsidiary of Conversion Services International, Inc. (OTC:CSII) (BULLETIN BOARD: CSII) ("CSI") and a leading provider of data profiling software for Global 2000 enterprises, today announced the details of its latest product release, Axio(TM) Version 4.4. Considered one of the most scalable and comprehensive products of its kind on the market, Evoke's Axio Product Suite has been successfully deployed in hundreds of data integration, data migration, data warehouse and data quality assessment projects at such companies as ABN AMRO, AT&T, AXA Financial, The Gap, IBM, Toyota USA and Williams-Sonoma. This latest release will provide significant new features that include a command line interface, which enables users to do content analysis of data in a batch environment, freeing the user from the client desktop while processes are executing. Axio 4.4 has also added a new auto rule validation feature, which automatically creates rules against the data during column profiling. Usability enhancements, which support more intuitive workflow management and user-defined views, will open up the profiling process to a broader group of users within an organization as well as provide graphical reporting capabilities. Axio 4.4 provides the first version of Evoke's best practice methodologies, derived from collaboration with CSI, Evoke's parent company and an innovator in information management solutions for over 15 years. Steve Huber, Senior Vice President, Worldwide Operations for Evoke, said, "Data quality is a serious business issue. With poor data quality estimated to cost U.S. businesses more than $600 billion a year, organizations need to establish data profiling processes that ensure and sustain data quality improvements. Evoke's Axio is a foundational component in that process." Data profiling is a business-critical process that is completed during data migration, data warehouse and quality assessment projects. By applying analytical techniques to data, Evoke Axio's capabilities determine the true content, structure and quality of the data. Using discovery and validation methods that guide the analysis, Axio enables organizations to discover data anomalies, reducing project risk and costs through repeatable, measurable processes that improve visibility into and help normalize enterprise data in advance. Mr. Huber further commented that Axio Version 4.4 will be available on September 30, 2004 and that Evoke's new pricing model makes Axio affordable and attractive for Global 2000 companies. For pricing details, please contact or call 800-913-8653. About Evoke Software Corporation Evoke Software Corporation, a subsidiary of Conversion Services International, Inc., is the leading provider of data discovery, profiling and quality management software. The ever increasing dependency for accurate and reliable information to enable enterprise information delivery and decision- making requires automated technology to analyze and profile data prior to delivery. Customers and partners leverage the flagship Evoke Axio product suite to automate profiling and analysis of corporate information assets to streamline data warehouse, business intelligence, data migrations, conversions and customer relationship management initiatives, reducing project lifecycle and cost as much as 90 percent over traditional methods. Evoke Axio is critical to any corporate information technology infrastructure, as a cornerstone in the deployment of accurate, timely and reliable information. In concert with Evoke's best-in-class product suite, Evoke provides best practices and methodology through its Data Quality Center of Excellence offering to enable readiness and sustainability of enterprise data quality. This unique approach combines people, process and technology to reduce risk, elevate the level of information quality and maximize return on investment. Based in East Hanover, New Jersey, Evoke has locations throughout the United States and in the U.K. and Germany. For more information, visit http://www.evoke.com/. Note to editors: Axio is a trademark of Evoke Software Corporation. Other trademarks and registered trademarks referenced herein remain the property of their respective owners. DATASOURCE: Evoke Software Corporation CONTACT: Media: Jeanne Achille of The Devon Group, +1-732-542-2000, ext. 11, , or Loren G. Mortman, +1-212-836-9604, or Lauren Barbera, +1-212-836-9610, , both of Investor Relations Counsel - The Equity Group Web site: http://www.evoke.com/

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