Snap Inc. Announces New Developer Products and Partnerships Across Snap Minis, Snap Kit, Bitmoji and Snap Games
June 11 2020 - 1:45PM
Business Wire
Snap Inc. (NYSE:SNAP) today announced new developer
products and partnerships across the Snap Kit, Snap Games and
Bitmoji ecosystems. Snap also introduced Snap Minis, a new way for
developers to bring experiences inside Snapchat while leveraging
the social power of the platform.
Snap Kit and Snap Games offer developers new ways to easily
build with Snapchat. More than 800 apps have integrated with Snap
Kit, and nearly 150 million Snapchatters are engaging with these
integrations every month. Since its launch in April 2019, more than
100 million Snapchatters have played Snap Games. Snap Minis, a new
developer product, are built on the same core principles and
technologies as Snap Games.
These new developer products and partner integrations will
launch throughout 2020:
Snap Minis
Snap Minis are a new way for developers to bring HTML5
experiences inside Snapchat on Android and iOS. Minis are designed
to deeply integrate within conversations on Snapchat, so
coordinating between friends is faster than ever.
- Coachella - At the next Coachella, coordinate and plan
your festival lineup with your friends.
- Headspace - With the Headspace Mini, Snapchatters can
kickback with quick meditations and send encouraging messages to
boost friends in need.
- Let’s Do It (Snap Inc.) - When you and your friends need
to make a decision as a group, Let’s Do It helps pick your next
move.
- Movie Tickets by Atom- Choose a show time at a local
theater, select the best seats together, and individually pay for
tickets to see the show. Stream the latest movie trailers and share
them with friends.
- Prediction Master - From Mammoth Media, Prediction
Master serves timely questions on everything from the Stock Market
to sneaker drops, so Snapchatters can see which of their friends is
the true psychic.
- Saturn - The Saturn Mini helps students share and
compare their class schedules.
- Tembo - Create flashcard decks with friends on Snapchat,
to help cram for your next exam.
To learn more, please visit minis.snapchat.com
Camera Kit
Camera Kit invites developers to leverage Snap’s eight year
investment in the Snapchat camera, bringing Snapchat’s AR
capabilities and camera engagement to enrich the experiences on
their own apps. Through Camera Kit, Lenses built using Lens Studio
can now live on their app and on Snapchat:
- MLB Ballpark app - Baseball fans will be able to
interact with their favorite teams and mascots in AR, and celebrate
home runs together - at the game, and at home.
- Nike - Nike is exploring Camera Kit to bring Snapchat
Lenses to their new wellness app to enable video responses and
duets with creators.
- Squad - Through Camera Kit, Squad users will be able to
add fun Snapchat lenses while they browse, chat, shop, and watch
videos together.
- Triller - Through Triller’s Camera Kit integration,
their community will be able to interact with special Snapchat
Lenses inspired by artists and songs.
Dynamic Lenses
An expansion of Creative Kit, Dynamic Lenses enable developers
to bring real-time information from their app into Snapchat Lenses,
making it easy for any company to build custom AR experiences for
their communities. Soon, Snapchatters can share lenses to Snapchat
from Houseparty, Nike, Rally Road, and Yahoo! Fantasy Sports.
Applications for app and game developers open today.
Visit snapkit.com for more details.
Bitmoji for Games
Bitmoji for Games brings the power of the 3D Bitmoji avatar to
third party games. With Bitmoji for Games, gamers play as their
Bitmoji in various titles and genres on any platform, including
mobile, PC and console, all to create a more personal, social, and
fun experience.
- Perfect Master 3D (Gismart) - Fix it like a pro and get
ready for the insane puzzle mode! Solve puzzles and test your brain
speed! Each level challenges your thinking skills — would you take
this challenge?
- Scrabble GO (Scopely) - Bring the iconic word game
experience to life in an all new way - with you!
- SingHeads (Dream Reality Interactive) - Sing as
your Bitmoji, brought to life in augmented reality; a simple, fun
and free new musical experience to share with your friends.
- Super Brawl Universe (Nickelodeon and Playsoft) - Join
iconic characters from Nickelodeon’s all-time, most popular shows
to battle it out in the ultimate action showdown!
- Uno! (Mattel) - Try your hand at the classic card game
that’s easy to pick up and impossible to put down.
- Voodoo - Mobile games publisher Voodoo and Snap are
teaming up to bring Bitmoji into a new mobile game later this year.
More to come!
- Water Shooty (Rollic and Tiplay Studio) - An addictive,
enjoyable water shooting game with cute characters, your Bitmoji
and fun gameplay.
To learn more, go to Bitmoji.com/games.
Snap Games
Snap Games was introduced as a new way for friends to play games
on mobile, featuring first and third-party games. In Snap’s own
title, Bitmoji Party, an average of 20 minutes are played per
player every day. In addition, more than 25 million unique
Snapchatters played Mojiworks’ Ready, Chef, Go! in its first six
months of launch, and Snapchatters who played with friends played
twice as long as solo players.
Building on this momentum, Snap has announced a new slate of
first and third-party games from new and existing partners:
- Bitmoji Paint (Snap Games Studio) - Bitmoji Paint is a
global canvas, where millions of players come together
simultaneously to contribute to one, massive collage. Snapchatters
can travel the globe virtually, team up with friends to create
simple scribbles, fun messages, or even giant landscapes in Bitmoji
Paint.
- Bumped Out (Zynga) - Bumped Out pits players against
each other in short sessions where they control customizable
vehicles and attempt to bump their friends off an ever-shrinking
island.
- Friend Quizzes (Game Closure) - Friend Quizzes - How
well do your friends know you? Share quizzes and discover who gets
the highest scores!
- Nordeus - Mobile games company Nordeus will make a game
that challenges Snapchatters to become a soccer champion.
- Quiz Party (Mojiworks) - Test your knowledge across all
kinds of categories against your friends.
- Ready Set Golf! (PikPok) - In this mini-golf game for
Snapchat, players use their wits, reflexes, and luck to sink the
ball in the hole first.
- Sling Racers (Madbox) - Swing, tap to hook, and make
incredible jumps in this real-time multiplayer game.
- Snow Time (Funday Factory) - Hit the slopes with your
Bitmoji as you snowboard past your friends’ high scores.
- Super Snappy Bowling (NOWWA) - In this first real-time,
multiplayer bowling game for Snapchat, players compete in different
arenas to become the best bowler in the world.
- Voodoo - Mobile games publisher Voodoo and Snap are
teaming up to bring one of their chart topping hyper-casual games
to friends on Snapchat around the world. More to come!
About Snap Inc.
Snap Inc. is a camera company. We believe that reinventing the
camera represents our greatest opportunity to improve the way
people live and communicate. We contribute to human progress by
empowering people to express themselves, live in the moment, learn
about the world, and have fun together. For more information, visit
snap.com.
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