Mastercard Invites Consumers Across the U.S. To Join A 60 Million Person “Stand Up” in Support of Stand Up To Cancer
June 30 2021 - 2:44PM
Business Wire
“Eat, Engage & Experience with Purpose”
program enables cardholders to take a stand to raise awareness as
well as funds for innovative cancer research
Mastercard is calling on consumers across the country to
participate in a 60 million person “Stand Up” by taking an action
with a purpose, in support of Mastercard’s $60 million Stand Up To
Cancer (SU2C) donation pledge milestone. Mastercard is encouraging
cardholders to Eat, Engage & Experience to take their stand and
help further donations as well as awareness for SU2C and its
necessary cancer research.
With the help of millions of cardholders, Mastercard has donated
more than $55 million to SU2C to date over the past 11 years and is
working to bring that to $60 million+ this year with these efforts.
The company’s support has helped SU2C deliver breakthroughs in
clinical trials and get new treatments to patients quickly to save
lives now. SU2C supported research has also led to the FDA approval
of nine new cancer therapies, including treatments for breast,
colorectal, ovarian, pancreatic and prostate cancers, and
difficult-to-treat leukemias in children and young adults.
As a longstanding partner, Mastercard continues to support SU2C
by inviting cardholders to give back through its first-ever 60
million person Stand Up. Mastercard cardholders can participate and
take their stand in the following ways:
Eat: Stand up by gathering with friends and loved ones
for a meal. Dining in or dining out, order online or tap in store
using your Mastercard at qualifying restaurants and grocery stores
and Mastercard will make a donation of one cent (US¢1) to SU2C, up
to $5 million*.
Engage: Stand up by supporting SU2C’s efforts. Donate
directly to SU2C or set up recurring donations to SU2C through
Mastercard Donate, and help more people diagnosed with cancer
become long-term survivors.
Experience: Stand up by sharing your passion. Participate
in virtual and in-person Priceless experiences that tap into your
passions with 100% of the purchase amount being donated to SU2C to
help fund groundbreaking cancer research. Experiences include, but
are not limited to:
- Priceless Table: Experience a rooftop picnic dining
experience at 74 Wythe in Brooklyn, NYC and enjoy a curated menu by
Eater and chef Esther Choi as well as entertainment by DJ Erika
Hamilton. For details and to make your reservation click here.
- The Mastercard Ballpark Sensory Experience: A
multi-sensory unboxing experience that brings legendary MLB®
ballparks into your home! Enjoy the sight, sound, taste, touch and
smell of Yankee Stadium™, Fenway Park™ or Truist Park™ for the
ultimate at-home baseball fan experience. Plus, bid in our auction
for once-in-a-lifetime in-stadium Priceless experiences too. For
more information click here.
- Digital Stand Up To Cancer Placard: Stand up and join
the MLB All-Star Game placard moment virtually on July 13th. Honor
those affected by cancer by displaying a digital SU2C placard that
will be made available to use on Snapchat.
“This year nearly 1.9 million Americans will be diagnosed with
cancer,” said Rusty Robertson, Stand Up To Cancer Co-Founder. “That
is a heartbreaking number and is why it is so critical that we
stand together to ensure all cancer patients benefit equally from
advances in research and treatment. We are tremendously grateful to
Mastercard and its cardholders for their continued support of our
efforts to bring an end to this terrible disease. We will not stop
until we make every cancer patient a long-term survivor.”
“At Mastercard we remain committed to supporting Stand Up To
Cancer and their mission to help make everyone who is diagnosed
with cancer a survivor,” said Cheryl Guerin, EVP of Marketing &
Communications in North America for Mastercard. “With our new Eat,
Engage & Experience program, we are providing consumers three
simple ways to support a powerful cause. Through these actions,
cardholders are helping continue to drive donations and further the
impact of SU2C in the cancer community.”
*For every online or contactless transaction made and reported
at or from qualifying restaurants and grocery stores (as defined by
the applicable Mastercard Merchant Category Code) with a U.S.
issued Mastercard, Mastercard will donate one cent (US¢1), up to
US$5MM to Stand Up To Cancer (“SU2C”). Applies 4/1/2021 12:00am ET
– 8/31/2021 11:59pm ET or when US$5MM donation max is reached,
whichever comes first. If otherwise qualifying contactless and
Mastercard Merchant Category Code transaction is not so classified
and reported by a third party, transaction will not count as a
qualifying transaction and will not result in a donation to SU2C.
Debit PIN and Int’l transactions ineligible.
About Mastercard Mastercard is a global technology
company in the payments industry. Our mission is to connect and
power an inclusive, digital economy that benefits everyone,
everywhere by making transactions safe, simple, smart and
accessible. Using secure data and networks, partnerships and
passion, our innovations and solutions help individuals, financial
institutions, governments and businesses realize their greatest
potential. Our decency quotient, or DQ, drives our culture and
everything we do inside and outside of our company. With
connections across more than 210 countries and territories, we are
building a sustainable world that unlocks priceless possibilities
for all.
www.mastercard.com
About Stand Up To Cancer Stand Up To Cancer® (SU2C)
raises funds to accelerate the pace of research to get new
therapies to patients quickly and save lives now. SU2C, a division
of the Entertainment Industry Foundation, a 501(c)(3) charitable
organization, was established in 2008 by media and entertainment
leaders who utilize these communities’ resources to engage the
public in supporting a new, collaborative model of cancer research,
to increase awareness about cancer prevention, and to highlight
progress being made in the fight against the disease. As of January
2021, more than 1,950 scientists representing more than 210
institutions are involved in SU2C-funded research projects.
Under the direction of our Scientific Advisory Committee, led by
Nobel laureate Phillip A. Sharp, Ph.D., SU2C conducts rigorous
competitive review processes to identify the best research
proposals to recommend for funding, oversee grants administration,
and ensure collaboration across research programs. The American
Association for Cancer Research (AACR) is SU2C’s scientific
partner.
Current members of the SU2C Founders and Advisors Committee
(FAC) include Katie Couric, Sherry Lansing, Kathleen Lobb, Lisa
Paulsen, Rusty Robertson, Sue Schwartz, Pamela Oas Williams, and
Ellen Ziffren. The late Laura Ziskin and the late Noreen Fraser are
also co-founders. Sung Poblete, Ph.D., R.N., serves as SU2C’s CEO,
and Russell Chew as SU2C’s President.
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Media Sarah Ely sarah.ely@mastercard.com
(914)249-6714
Margaret Williams Margaret.williams@mastercard.com
(914)249-2926
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