Millions of consumers have November 28 circled on their calendars as the most exciting shopping day of the year. In fact, according to an online survey conducted by shopping center developer General Growth Properties, Inc. (NYSE: GGP), nearly 80 percent of consumers who plan to shop on the day after Thanksgiving � known as Black Friday by retailers � expect to take advantage of special events, such as early-bird sales, special retail offers, prize giveaways and holiday festivities(a). �Black Friday is one of the most exciting days you can spend at a GGP mall. Whether you�re looking for this year�s hottest gifts or best deals, we have an exciting schedule of activities at each of our 200-plus mall locations,� said Wally Brewster, senior vice president, Marketing & Communications, General Growth Properties. Special GGP Black Friday activities include: Rockin Shoppin Eve � Doors at select GGP malls will open as early as 12:01 a.m. to kick off Black Friday. Crowds will be treated to early-bird sales, DJs playing live music, shopping spree giveaways and free coffee and hot cocoa. Rockin Shoppin Eve malls include: Altamonte Mall (Orlando, FL); Carolina Place (Charlotte, NC); Jordan Creek (West Des Moines, IA); North Point Mall (Atlanta, GA); The Maine Mall (South Portland, ME); and Town East Mall (Dallas, TX). Get Your Gift On � More than 150 GGP malls will host a day after Thanksgiving celebration that includes a festive atmosphere, prizes and giveaways(b). Shoppers can win �on the spot� by interacting with mall prize teams or �Text-to-Win� for a chance to win a lap-top computer or a big screen television set. For additional information, log on to www.TheGivingSpree.com. The Web site offers consumers a one-stop-shop to all things holiday. GGP also has partnered with Steve Kemble, America�s Sassiest Lifestyle Guru, to give shopping advice for a high-impact, low-stress Black Friday experience. �During this tight economy, getting that awesome gift is possible with a little creativity and preparation,� Kemble says. �The hustle and bustle of the malls on Black Friday is so exciting, but you must take the time to plan out your strategy in advance in order to get the best deals and have the most fun.� Kemble, a nationally recognized professional event planner, has several shopping tips to share, among them: Develop a Shopping Budget and Strategy � First and foremost, determine how much you can afford to spend on your holiday gifts � especially in the wake of current economic challenges. Plan your day around getting those must-haves before they run out. If needed, you can always plan a second trip to the mall for more common gifts that are likely to remain in stock for a longer period of time. Take A Load Off � Prior to shopping, visit your mall�s Web site to see what services are available to customers. Some malls, including many GGP malls, offer services like valet parking and complimentary coffee. You may also be able to take advantage of coat check services where you can not only leave your winter coat but also drop off packages as you accumulate them. Lifesaving Moves � Bring a partner in crime, or even a team of friends to help you conquer the mall this year. It�s always good to have someone you trust to provide a second opinion when shopping.�Also, be sure to leave time in your shopping day for lunch at your mall. Shopping feels better on a full stomach, plus if you plan it a little earlier or later in the day than most other shoppers, you can scoop up all the sales while most people are taking a break. Holiday shoppers can find details of GGP mall promotions in their area, access helpful Black Friday shopping tips from Kemble and browse other seasonal content at www.TheGivingSpree.com, GGP�s online headquarters for the 2008 holiday shopping season. ABOUT GENERAL GROWTH PROPERTIES General Growth Properties, Inc. is a U.S.-based publicly traded real estate investment trust (REIT). Best-known for its ownership or management of more than 200 shopping malls in 44 states, General Growth is also a leading developer of master-planned communities and mixed-use properties. It has ownership interest in master-planned communities in Texas, Maryland and Nevada and in smaller mixed-use projects under development in additional locations. Its shopping center portfolio totals approximately 200 million square feet of retail space accommodating more than 24,000 retail stores nationwide. General Growth�s international portfolio includes ownership and management interest in shopping centers in Brazil and Turkey. General Growth Properties, Inc. is listed on the New York Stock Exchange under the symbol GGP. For more information, please visit the company web site at http://www.ggp.com. (a)General Growth Properties Inc. Consumer Research Department conducted an online survey with more than 3,000 shoppers in August 2008. The survey has a margin of error of � 3 percent. (b)No purchase necessary to enter or win Text-to-Win games, visit www.TheGivingSpree.com for Official Rules including game instructions and restrictions.
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