Baby2Baby Ambassador Jessica Alba Raises Awareness for Janie and Jack’s Baby2Baby Holiday Donation Campaign
December 03 2019 - 8:55AM
Business Wire
Janie and Jack Customers Can Support Children
in Need Through National Customer Donations In-Stores and
Online
Today, on Giving Tuesday, Jessica Alba helps raise awareness for
Janie and Jack’s national donation campaign with Baby2Baby, a
non-profit organization where she is a proud ambassador and board
member, that provides children, ages 0-12 years, living in poverty
with the basic necessities that every child deserves. As a call to
action, to give back this holiday season, customers will have the
opportunity to donate while checking out at Janie and Jack stores
nationwide and online at janieandjack.com through December 31.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20191203005259/en/
"As a Baby2Baby Board Member, Ambassador and mom of three, I am
committed to helping children living in poverty receive the basic
essentials they deserve," said Jessica Alba. "Families should never
have to choose between diapers, providing food and other basic
necessities for their family. We are so grateful to Janie and Jack
for their generosity in helping us to fulfill our mission and hope
everyone will support Baby2Baby by donating at checkout while
shopping at Janie and Jack this holiday season."
The giving campaign communicates Janie and Jack’s goal of giving
back and features Baby2Baby ambassador Jessica Alba across online
marketing, a campaign video and social posts. Beyond the
point-of-sale donations, customers are also invited to shop the
Rachel Zoe x Janie and Jack Party Collection, with 100% of net
proceeds benefiting Baby2Baby*, available at select stores and
janieandjack.com.
"We are proud to support Baby2Baby and offer our customers two
ways to give back this holiday season," said Shelly Walsh, SVP and
General Manager, Janie and Jack. "As a brand, kids are at the heart
of everything we do, and we hope to make this time of year a little
more special for families in need."
Baby2Baby has distributed over 70 million items to hundreds of
thousands of children in homeless shelters, domestic violence
programs, foster care, underserved schools and hospitals. Over the
past eight years alone, the organization has distributed 40 million
diapers. Baby2Baby also serves children who have lost everything in
the wake of disaster through their Disaster Relief & Emergency
Response Program. They have distributed over 10 million basic
essentials through this program, from children affected by
hurricanes and floods to most recently children evacuated to
shelters as a result of the fires that burned across
California.
To donate to Baby2Baby, please visit a Janie and Jack store or
janieandjack.com/baby2baby and join the conversation on social
media by tagging #rachelzoexjanieandjack, @janieandjack and
@baby2baby. For more information on the collection with Rachel Zoe,
please visit janieandjack.com/rachel-zoe-party.
*Baby2Baby will receive (i) 100% of the net proceeds from the
sale of the Rachel Zoe x Janie and Jack Party Collection and (ii)
100% of donations collected at checkout at janieandjack.com and at
Janie and Jack stores in the U.S. from Nov. 18, 2019 through Dec.
31, 2019. In the event that the combination of (i) and (ii) is less
than US $250,000, Janie and Jack will donate the difference.
ABOUT JANIE AND JACK
Janie and Jack is a design house with every kid at its
heart—because individual style starts early. Each season
collections feature modern twists on classic fashion. Janie and
Jack is known for family moments, thoughtful details and memorable
gifts. Visit Janie and Jack stores nationwide for kids’ clothing
from newborn to size 6 and janieandjack.com for up to size 12.
ABOUT BABY2BABY
Baby2Baby, a non-profit organization led by Co-Presidents Kelly
Sawyer Patricof and Norah Weinstein, provides children living in
poverty, ages 0-12 years, with diapers, clothing and all the basic
necessities that every child deserves. In the last 8 years,
Baby2Baby has distributed over 70 million items to children in
homeless shelters, domestic violence programs, foster care,
hospitals and underserved schools as well as children who have lost
everything in the wake of disaster. Every year, Baby2Baby serves
hundreds of thousands of children across the country. To learn more
about Baby2Baby please visit www.baby2baby.org.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20191203005259/en/
Erica Larsen SHADOW 212.972.0277 Erica@weareshadow.com
Kiersten Popke SHADOW 212.972.0277 Kiersten@weareshadow.com
Kelley Loeffler Janie and Jack 415.427.9160
Kelley_Loeffler@gap.com
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