Will help fund ground-breaking solution to
reward livestock producers for certified greenhouse gas
reductions
INDIANAPOLIS, March 14,
2023 /PRNewswire/ -- Athian (athian.ai), the world's
first cloud-based carbon marketplace for the livestock industry,
announces a seed investment from Tyson Ventures, the venture
capital arm of Tyson Foods, Inc., one of the world's largest food
companies and a recognized leader in protein. This latest
investment from Tyson Ventures, along with previous investments
from Elanco Animal Health Incorporated (NYSE: ELAN) and Newtrient
LLC, will fast-track the launch of the first-of-its kind
transactional carbon credit inset program for the livestock sector
that will provide producers economic incentives for on-farm
sustainability practices, while helping improve the sustainability
of the food system and reduce climate warming.
Livestock farmers who prioritize measurable
carbon management will be able to earn revenue. Athian CEO
Paul Myer
"This investment from Tyson Ventures propels the development of
our carbon marketplace platform forward," said Paul Myer, CEO of Athian. "We now have investors
from each segment of the livestock production value chain –
farmers, packers, processors, and animal health companies –
supporting sustainability practices, including the economic aspect
of sustainability, which has been left out of the conversation for
far too long. While no single company can solve the challenge of
climate change alone, we can work together to make meaningful
impacts. We will launch Athian's carbon credit insetting platform
in the second half of 2023 so that livestock farmers who prioritize
measurable carbon management practices will be able to, for the
first time, earn revenue to fund those practices."
Athian's key mission is to help the beef and dairy value chains
capture and claim carbon credits earned through sustainability
efforts by aggregating, validating, and certifying, greenhouse gas
(GHG) reductions, and monetizing those reductions through the sale
of carbon credits. Athian aggregates data for producers of all
sizes through a connected carbon marketplace, allowing beef and
dairy producers to monetize and capture value from sustainability
efforts, such as GHG reductions. When it goes to market later this
year, Athian's carbon credit insetting platform will allow
livestock farmers who implement sustainable practices the ability
to earn revenue to fund those practices.
"Our vision is to be the platform that enables the livestock
industry to meet its sustainability goals by empowering producers
to implement on-farm practice changes that will move the needle on
climate change," said Athian's Myer. "Climate change presents a
profound systemic challenge to the livestock industry. Athian is
positioned to work with market leading companies to quantify, gain
third party certification for and reward farmers for a range of
sustainability practices executed at the farm level."
Rahul Ray, Investment Lead for
Tyson Ventures, will be an observer to the Athian Board of
Directors in connection with this investment.
About Athian
Athian's platform is an
industry-based analytics tool that enables the livestock industry
to improve sustainability by providing carbon credits. Athian's
carbon credit marketplace provides quality greenhouse gas credits
that fund livestock producers' sustainability measures.
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SOURCE Athian