CLEVELAND, Dec. 17, 2013 /PRNewswire/ -- Before
submitting yourself to the craziness of holiday shoppers
frantically searching for the perfect cardigan to give to Grandma…
put your feet up, open up your justWink app on your iPhone or
Android and get all your holiday shopping done in a wink. This
holiday season, the free justWink app from American Greetings has
more than its traditional "naughty" and "nice" greetings available
at your fingertips. This year the app got a whole lot fancier by
partnering up with a popular digital gift card service that
features a whole bunch of cool merchants, Gyft!
(Photo: http://photos.prnewswire.com/prnh/20131217/CL34411)
Everyone will think your gift is the best when you save them the
trouble of having to return something the next day—that's where
Gyft comes in. Select your justWink greeting, click on "add
gift card" and choose from more than 30 fabulous retailers like
Zappos, Sephora, Fandango, Banana Republic and more! Both the
greeting and the Gyft card are sent to your
boyfriend/girlfriend/BFF's smart phone or Grandma's iPad. No more
plastic gift cards to fill up your wallet (or get lost) and no more
guessing how much is left on each card. You can buy, send, receive,
manage and redeem gift cards straight from your mobile device or
computer. Voila! You are now the hero of the day with the holy
grail of all holiday giving!
"Anyone looking to save time, avoid the crowds and give a gift
they know will be appreciated, will want to send a justWink
greeting and Gyft card this year," says Melissa Jamison, brand manager for justWink. "We
are thrilled to be partnering with Gyft and believe our fans will
think it's pretty awesome to be able to send a gift card for the
holidays, birthdays and any time the mood strikes!"
Besides offering some of the best merchants' gift cards that
people actually want to receive, Gyft is tackling a bigger issue
throughout the month of December: donating proceeds to scientists
and doctors developing a revolutionary HIV vaccine. Gyft has
teamed with Immunity Project and any proceeds from gift cards
purchased during the month of December will be donated to Immunity
Project. The goal is to raise $1
million for the Immunity Project team so they can advance
their research in 2014.
"Gift cards are one of the most popular items to send and
receive over the Holidays. Our research shows the average person
would rather have a $25 gift card over
a $40 item as it gives them the flexibility to purchase
exactly what they want so the ability to send a greeting card with
a gift card is exciting," said Gyft COO and Co-Founder, CJ
MacDonald. "Gyft makes it extremely simple to give and receive this
popular gift, on the fly, from your mobile phone."
Including a gift card from Gyft is currently available for iOS
and Android.
For all other card sending needs, the justWink app can be
downloaded for free for Android, iPhone, and Windows 8, giving
users 24/7 access to the complete collection of digital cards that
can be sent via text, email, or Facebook. The app now contains more
than 500 cards as well as the ability to add signatures (or
doodles) and photos to cards and Facebook-powered birthday
reminders. Consumers can also find justWink cards for birthday and
everyday at participating drug chains, grocery stores and mass
retailers nationwide, as well as in American Greetings and Carlton
Cards retail stores. For more information, visit www.justwink.com
or Facebook.
About American Greetings Corporation
For more than 100
years, American Greetings Corporation has been a creator and
manufacturer of innovative social expression products that assist
consumers in enhancing their relationships to create happiness,
laughter and love. The Company's major greeting card lines
are American Greetings, Carlton Cards, Gibson, Recycled Paper
Greetings and Papyrus, and other paper product offerings include
DesignWare party goods and American Greetings and Plus Mark
gift-wrap and boxed cards. American Greetings also has one of
the largest collections of greetings on the Web, including greeting
cards available at Cardstore.com and electronic greeting cards
available at AmericanGreetings.com. In addition to its
product lines, American Greetings also creates and licenses popular
character brands through the American Greetings Properties
group. Headquartered in Cleveland,
Ohio, American Greetings generates annual revenue of
approximately $1.9 billion, and its
products can be found in retail outlets worldwide. For more
information on the Company, visit
http://corporate.americangreetings.com.
SOURCE American Greetings Corporation