Sonos Expands into Commercial Spaces with Launch of Sonos Pro
April 18 2023 - 9:00AM
Business Wire
Sonos' new SaaS offering makes it easy to bring
great sound to businesses with remote monitoring and management,
commercially-licensed music, personalized support and more
Sonos (Nasdaq: SONO) today announced Sonos Pro, a
new flexible software as a service (SaaS) offering that makes it
easy for businesses to deliver great sound across each of their
locations. A new product category for Sonos, the subscription-based
offering includes a simple dashboard to remotely manage a system
across multiple locations, commercially-licensed music,
personalized support, and more. The service works seamlessly with a
business’ existing Sonos hardware to fill any space with immersive
sound. Sonos Pro is available in the United States starting today,
with additional markets to follow.
“As consumers return to brick-and-mortar, retail stores and
restaurants are leveraging music, visuals and scents to create a
sensory in-store experience that builds an emotional connection
with customers,” said Patrick Spence, CEO of Sonos. “We’ve seen
incredible organic growth for Sonos in commercial spaces as
businesses invest in sound solutions to engage customers, which
presents a huge opportunity for us. After testing different
features in hundreds of business locations to better understand the
needs of businesses and the complexities of commercial audio, we’re
proud to deliver a simple solution that was designed from the
ground up to meet the needs of this audience.”
Bring the Sonos Experience to Businesses Sonos uniquely
delivers a powerful SaaS offering for businesses alongside its
industry-leading hardware. Typical audio solutions for businesses
require a complex set of products and tools, but now businesses can
streamline their sound with Sonos Pro.
“Music is the foundation for creating ambiance and keeping
customers coming back for more,” said Audra Kinsley, VP and GM of
Sonos Professional. “Sonos Pro was designed to make it easy for
brands to reinforce their vision and lifestyle through sound, with
tools to curate content and create distinct sound experiences that
resonate with customers.”
- Manage and monitor from anywhere: Unlock a bespoke Sonos
app experience and remote management capabilities, including a
web-based dashboard that allows businesses to view and manage
activity across locations. Preset playlist schedules, set
administrator permissions, delegate access to trusted employees and
access on-demand premium support from anywhere.
- Set the perfect brand tone: Enjoy exclusive access to
Sonos Backgrounds, a commercially-licensed music service featuring
a range of music from independent artists, or easily access
third-party streaming services like Mood Mix, Soundtrack Your Brand
or Rockbot to create a consistent brand experience and engage
customers at every location.
- Experience the best sound in business: Fill each and
every location with astonishingly clear, balanced, and detailed
Sonos sound with thoughtful hardware design and intuitive control
that only Sonos can deliver.
- Customize and scale systems: Outfit locations with a few
compact speakers or a mix of smart speakers and components across
multiple locations - because it’s Sonos, all products work
together. Expand with more speakers and easily adjust subscription
plans as business grows.
Sonos Pro is available for $35 / month per location. For more
information, visit sonos.com, and follow along on @sonos.
About Sonos Sonos (Nasdaq: SONO) is the world’s leading
sound experience company. As the inventor of multi-room wireless
home audio, Sonos innovation helps the world listen better by
giving people access to the content they love and allowing them to
control it however and wherever they choose. Known for delivering
an unparalleled sound experience, thoughtful design aesthetic,
simplicity of use, and an open platform, Sonos makes the breadth of
audio content available to anyone. Sonos is headquartered in Santa
Barbara, California. Learn more at www.sonos.com.
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