CHICAGO, Sept. 22 /PRNewswire/ -- Morningstar, Inc.
(Nasdaq: MORN), a leading provider of independent investment
research, has launched a new tool to help independent financial
advisors quickly and easily create their own custom investment
performance reports.
Morningstar Office(SM) Report Studio is a new feature within
Morningstar Office that allows advisors to create their own custom
performance reports, either as a single, personalized report for an
individual client or as a report template for use across their
entire practice. The new tool offers the ability to build a new
report from scratch or to edit one of Morningstar's pre-designed
templates. Advisors have access to hundreds of Morningstar
investment data points, colorful charts and graphs, as well as
pre-built data tables to highlight performance, risk, return,
investment style and other important concepts to their clients.
A drag-and-drop interface makes it simple to select and position
key charts and data tables on the report layout, and report
elements resize automatically to the advisor's specifications when
they are placed on the template. Morningstar Office Report Studio
can also incorporate an advisory firm's logo, outside images and
charts, custom disclosure information, corporate color palette, and
fonts to create materials that fully align with the firm's identity
and branding. Advisors can save all reports and templates as Adobe®
PDF documents or Microsoft® PowerPoint® files.
"Morningstar Office has long been known for providing
high-quality research and client reports that help advisors
effectively communicate with their clients and prospects, but now
advisors have the ability to build their own custom reports that
combine the research and analytics of Morningstar with their firm
branding and style," said Hailin Li,
Morningstar's senior vice president of advisor software. "Report
Studio is the result of responding to feedback from independent
advisors, because they know that the most useful report is often
the one they create specifically for their own client base."
Morningstar Office is a complete global practice and portfolio
management platform for independent financial advisors and wealth
managers. Designed so advisors can run an entire practice
effectively on its single, all-inclusive system, Morningstar Office
features the most current Morningstar research and data on
approximately 325,000 securities. The platform also includes
sophisticated investment planning tools, complete portfolio
accounting and performance reporting capabilities, practice and
client management tools, e-mail and calendar functions, billing,
batch reporting, regulatory document archiving and a client web
portal. Morningstar® Back Office Services(SM), an optional offering
from Morningstar, allows advisors to outsource the daily task of
importing and reconciliation so that the advisors and their staff
can focus on serving their clients and prospects while Morningstar
handles the firm's back office tasks. Both the solo practitioner
and multi-advisor firms can use its practice management tools.
Launched just four years ago, Morningstar Office now has more
than 2,000 customers, placing it among the three largest portfolio
management solutions in the RIA market. Nearly 200 customer firms
have undergone full data conversions to the Morningstar Office
platform from other advisor software systems, and Morningstar is
now serving nearly 200 customer firms with its back office
services.
For more information about Report Studio or to view a
demonstration video, please visit
http://global.morningstar.com/reportstudio.
About Morningstar, Inc.
Morningstar, Inc. is a leading provider of independent
investment research in North
America, Europe,
Australia, and Asia. The company offers an extensive line of
Internet, software, and print-based products and services for
individuals, financial advisors, and institutions. Morningstar
provides data on approximately 360,000 investment offerings,
including stocks, mutual funds, and similar vehicles, along with
real-time global market data on more than 4 million equities,
indexes, futures, options, commodities, and precious metals, in
addition to foreign exchange and Treasury markets. The company has
operations in 21 countries.
©2010 Morningstar, Inc. All rights reserved.
MORN - P
Media Contact:
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Shawn Malayter,
312.696.6050, shawn.malayter@morningstar.com
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SOURCE Morningstar, Inc.
Copyright . 22 PR Newswire