Crocs, Inc. Showcases Product Evolution at WSA Show
July 29 2011 - 11:37AM
Business Wire
Crocs, Inc. (NASDAQ: CROX), revealed its new spring/summer 2012
footwear line at the World Shoe Association (WSA) trade show in Las
Vegas this week. The new line, which includes more than 40 styles,
features Crocs’ signature comfort combined with innovative designs
that demonstrate the evolution of key collections. Retailers can
view the new 2012 styles at the Crocs WSA booth (#5018) at the
Sands Expo Center from July 27-29, 2011.
Highlights of the 2012 styles include evolutions of Crocs’ 2011
Translucent and Sneaker collections. Enhancing both the look and
performance, all of the new styles integrate Crocs’ proprietary
Croslite™ material with eye-catching design elements. Crocs will
also offer spring/summer 2012 styles in its innovative
color-changing Crocs Chameleons™ collection, along with the Ocean
Minded™ by Crocs and YOU by Crocs™ collections.
“The evolution of these key Crocs collections will continue to
provide us with a competitive advantage as we further diversify our
product lines, which are now comprised of more than 250 styles,”
said Christi Saito, vice president of product development at Crocs.
“The Crocs brand will continue to progress, offering our consumers
comfortable footwear options for a variety of wearing occasions. At
the foundation of this is technology evolution and innovation.”
Key spring/summer 2012 lines include:
- Sneaker Collection - updated
with a breathable Croslite™ material mesh called CrosMesh™, and
CrocsWeld, a unique fused seam with minimal stitching. Both
CrosMesh™ and CrocsWeld exemplify Crocs’ ability to maintain the
functionality of the proprietary Croslite™ material while adding
perforation and breathability.
- CrocsWeld is front-and-center in the
CrocsWeld Hover Sneaker made with “no-sew” technology for an
entirely different sneaker experience. The CrocsWeld Hover Sneaker
will be available in men’s sizes 7 - 13 in charcoal/black,
silver/electric blue, silver/parrot green, silver/true red,
white/white, nautical navy/silver and red/silver (MSRP:
$54.99).
- The CrosMesh™ Summer Shoe for Men is a
slip on sneaker with increased ventilation. The CrosMesh™ shoes
will be available in men’s sizes 7-13 in black/charcoal, pearl
white/navy, white/parrot green and white/true red (MSRP:
$59.99).
- Translucent Collection -
features fashion-forward styles with colorful, transparent TPU
designs. A standout in the collection is the Adrina Flat II, a
classic cap-toed flat that enhances the Crocs’ women’s style
offering. It will be available in women’s sizes 4-11 in
aqua/raspberry, black/black, gold/espresso, hot pink/gold and
ultraviolet/oyster (MSRP: $44.99)
- Ocean Minded™ by Crocs is
perfect for the beach and warm weather wearing occasions. The
Waveseeker is constructed from stretchy quick dry polyester with an
ultra light footbed and midsole bottom made from recycled Croslite™
material. Styles include:
- Waveseeker Skimmer for Women, available
in women’s sizes 5-11 in black/pink, chocolate/green, light
grey/blue and pink/violet (MSRP: $60.00).
- Waveseeker Lace Up for Men, available
in men’s sizes 7-13 in tan/chocolate, black/lime, mid grey/charcoal
and chocolate/aqua (MSRP: $60.00).
- YOU by Crocs ™, offering women
more fashionable styles that can easily transition from day to
night. Each style in this collection is constructed with genuine
leather upper and lining complete with a Croslite™ material
footbed. Key 2012 YOU by Crocs styles include:
- Sammilee – A classic leather pump with
a 3.4” heel that is ideal for the office and beyond. The Sammilee
is available in women’s sizes 5-11 in black, beige, snake and
pewter (MSRP: $130.00).
- Myersita – A high heel hidden platform
sandal that will makes the day-to-night transition a breeze. The
Myersita is available in women’s sizes 5-11 in black, natural,
pewter and pink (MSRP: $140.00).
The spring/summer 2012 Crocs’ lines will be available at
retailers and online at www.crocs.com beginning in January
2012.
About Crocs, Inc.
A world leader in innovative casual footwear for men, women and
children, Crocs, Inc. (NASDAQ: CROX), offers several distinct shoe
collections with more than 250 styles to suit every lifestyle. As
lighthearted as they are lightweight, Crocs™ footwear provides
profound comfort and support for any occasion and every season. All
Crocs™ branded shoes feature Croslite™ material, a proprietary,
revolutionary technology that produces soft, non-marking, and
odor-resistant shoes that conform to your feet.
Crocs™ products are sold in 90 countries. Every day, millions of
Crocs™ shoe lovers around the world enjoy the exceptional form,
function, versatility and feel-good qualities of these shoes while
at work, school and play.
Visit www.crocs.com for additional information.
Crocs (NASDAQ:CROX)
Historical Stock Chart
From Jun 2024 to Jul 2024
Crocs (NASDAQ:CROX)
Historical Stock Chart
From Jul 2023 to Jul 2024