Apple Launches App Development Program to Support Women Entrepreneurs

   By Stephen Nakrosis

Apple Inc. (AAPL) on Monday announced a new initiative designed to create new opportunities for app-driven businesses owned or led by women through an intensive technology lab, specialized support and ongoing mentoring.

"Apple is committed to helping more women assume leadership roles across the tech sector and beyond," said Tim Cook, Apple's chief executive. "We're proud to help cultivate female leadership in the app development community with the new Apple Entrepreneur Camp."

The Entrepreneur Camp will enable eligible companies to send attendees for a two-week immersive program at Apple's campus, in Cupertino, Calif. The programs will include one-on-one code-level assistance with Apple engineers and sessions on design, technology and App Store marketing. Participants will receive ongoing guidance and support from an Apple Developer representative, the company said.

The program's pilot session, beginning in January 2019, is now accepting applications.

Information on the program is available at developer.apple.com/entrepeneur-camp.

--Write to Stephen Nakrosis at stephen.nakrosis@wsj.com

(END) Dow Jones Newswires

November 26, 2018 17:32 ET (22:32 GMT)

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