Notice of Exempt Solicitation
NAME OF REGISTRANT: Alphabet, Inc.
NAME OF PERSONS RELYING ON EXEMPTION: Arjuna Capital
ADDRESS OF PERSON RELYING ON EXEMPTION: 13 Elm St.
Manchester, MA 01944
WRITTEN MATERIALS: The attached written materials are
submitted pursuant to Rule 14a-6(g)(1) (the “Rule”) promulgated
under the Securities Exchange Act of 1934, in connection with a
proxy proposal to be voted on at the Registrant’s 2023 Annual
Meeting. Submission is not required of
this filer under the terms of the Rule but is made voluntarily by
the proponent in the interest of public disclosure and
consideration of these important issues.
May 4, 2023
Dear Alphabet, Inc. Shareholders,
We are writing to urge you to VOTE “FOR” PROPOSAL 9 on the
proxy card, which asks the Company to minimize risks associated
with abortion-related law enforcement requests. The Proposal makes
the following request:
Resolved: Shareholders request that the Board issue a public
report assessing the feasibility of reducing the risks of
abortion-related law enforcement requests by expanding consumer
privacy protections and controls over sensitive personal data. The
report should be produced at reasonable expense, exclude
proprietary or privileged information, and published within one
year of the annual meeting.
We believe shareholders should vote “FOR” the Proposal for
the following reasons:
1. The Company collects sensitive user data that may be
vulnerable to abortion-related prosecutions.
Reproductive rights are under siege in the United States. Following
the unprecedented revocation of the constitutional right to
abortion in June 2022, 24 states have banned abortion or are likely
to do so.1 Law enforcement in these abortion-restrictive
states are expected to rely on consumer data to investigate and
prosecute individuals who provide, aid, or receive an abortion,
even if the procedure was conducted in a state where abortion
remains legal.
Alphabet amasses large troves of consumer data. As of February
2023, Google sites were ranked first amongst the most visited
multi-platform web properties in the United States, with over
274.49 million unique visitors and a market share of 61% among the
leading U.S. search engine providers.2 Through these
interactions, the Company collects information about users’
activity in its services (e.g., terms searched, videos watched,
purchase activity and browsing history) in addition to highly
detailed geolocation data, unique individual identifiers and users’
content uploaded to their accounts.3 Google reports
itself that in the first half of 2022, the Company received over
21,000 subpoenas and 30,000 search warrants for user information.
The Company provided some data for 84% of these
requests.4 Due to the substantial data Google collects
and thereafter provides, the Company has been described by tech
watchdogs as “the cornerstone of American policing” with respect to
government digital data requests.5
_____________________________
1 https://www.guttmacher.org/2023/01/six-months-post-roe-24-us-states-have-banned-abortion-or-are-likely-do-so-roundup.
2 https://tinyurl.com/y38b6hth
3
https://policies.google.com/privacy?hl=en-US#infocollect
4
https://transparencyreport.google.com/user-data/overview?user_requests_report_period=authority:US
5
https://www.npr.org/2022/07/11/1110391316/google-data-abortion-prosecutions
Given the current environment the Company is operating in following
the Supreme Court’s decision in Dobbs v. Jackson Women’s Health
Organization, users’ digital reproductive health footprint is
at risk of being obtained through law enforcement data requests
with the intent to prosecute those who have received an abortion.
We believe it is crucial that Alphabet does what it can to protect
users from this risk.
2. Alphabet has shown vulnerabilities in protecting users’
sensitive, personal data.
Alphabet
data has already been used by law enforcement to prosecute users
upon allegations of illegally terminating a pregnancy. A
Mississippi woman spent two years incarcerated because she had a
miscarriage in 2018 after Googling information about purchasing
abortion medication, and state authorities used her search as
evidence when charging her with second-degree
murder.6 In 2015, prosecutors
used evidence of an Indiana woman’s “online research on medications
for terminating pregnancies” to ultimately convict her of feticide
and neglect of a dependent.7 We believe it is essential
for the Company to consider additional data security and data
request fulfillment practices that would safeguard users from these
risks – risks that are likely unknown to the average Google
user.
It is evident that Alphabet is vulnerable to additional law
enforcement data requests related to abortion, particularly with
respect to interstate conflicts regarding exercise of reproductive
rights in states where abortion remains legal. For example, Idaho,
where abortion is completely banned, criminalizes interstate travel
to obtain a legal abortion under certain circumstances.8
Shareholders have reason to be concerned about whether the
enforcement of criminal abortion laws will betray the trust of
users, resulting in reputation loss, user migration to other
platforms, and consequent harm to the financial wellbeing of the
Company. The Proposal therefore calls upon management to examine
the risks associated with the Company’s current data handling
practices, including its response to government information
requests, in the face of new restrictive abortion laws.
Board Opposition
Statement
|
1. |
Alphabet’s
opposition statement outlines recent changes to its collection of
sensitive location data, yet the Company has not applied these same
changes to the data collection of reproductive health related
Google searches or other Company products. |
_____________________________
6
https://www.washingtonpost.com/technology/2022/07/03/abortion-data-privacy-prosecution/
7 https://casetext.com/case/patel-v-state-46
8
https://www.npr.org/2023/03/30/1167195255/idaho-trafficking-abortion-minors-interstate-travel-criminalize
In its opposition statement, the Company outlines changes it made
in how it collects certain sensitive location history from users
following the Dobbs decision overturning constitutional
abortion rights in June 2022. After receiving significant public
pressure, Google announced it would automatically delete abortion
clinic visits from users’ location history, although “it
did not commit to
automatically deleting search records about
abortions.”9 Yet, Google already has the capacity
to automatically delete categories of searches from users’ data
histories.10 Indeed, Google sorts users' searches by
different data points, suggesting that it could expand
auto-deletion mechanisms to searches related to reproductive
healthcare.
In addition, the Company has failed to disclose whether it will
consider extending automatic deletion of sensitive user information
collected by other Google products. For example, Fitbit, a
health-tracking app owned by Google, stores highly sensitive user
data such as search contents, sleep patterns and menstruation logs,
which the app may use to make fertility predictions.11
In a May 2022 NBC News report about data privacy and
abortion access, a Brooklyn-based woman who had just given birth to
a child noted that her Fitbit device had invited her to participate
in a “Pregnancy & New Parent Study,” even though she never
recalled telling FitBit that she was pregnant.12 Data
collected from users, as well as predictive data generated by
Google, may be very useful in the prosecution of individuals
suspected of engaging in conduct related to criminalized abortions,
amplifying the need to explore auto-deletion of data collected by
the Company’s products and services.
|
2. |
Research shows that
the Company still retains location search query by default and
location history data for certain users, which has undermined
users’ trust. |
While the
opposition statement states that Alphabet automatically deletes
data from those who have Location History enabled and have visited
potentially sensitive locations, research shows that Google has
failed to enact these policy changes to appropriately protect their
users’ health data.13 According to Accountable Tech’s
research, Google still retains sensitive Google Maps search query
data. In their research, a user searched for a Planned Parenthood
via Google Maps and this data was retained for at least two months
after the results were generated. Accountable Tech also found that
Google still retained location data for trips to sensitive
locations. In their research, another user visited a Planned
Parenthood location in Los Angeles and found that Google retained
the approximate location and gave the suggested location of
“Planned Parenthood”. Additionally, while Location History is now
turned off by default, an AP investigation in 2018
fo und that Google had
still recorded users’ location even with this function turned
off.14
Alphabet’s failure to uphold these previous commitments undermines
users’ trust in the Company and shows that our Company is in need
of greater accountability to ensure it defends the safety of its
users. It is essential that Alphabet does more to rebuild users’
and investors’ trust regarding the Company’s privacy practices. The
report requested by the Proposal would provide Alphabet an
opportunity to fully assess its current data handling practices as
it relates to reproductive health information, while providing
greater transparency to investors. This transparency is essential
to build trust in the Company’s protection of user data.
_____________________________
9
https://www.nytimes.com/2022/07/01/technology/google-abortion-location-data.html
10
https://www.theverge.com/2020/6/24/21301718/google-auto-delete-location-search-history-default-myactivity
11 https://help.fitbit.com/articles/en_US/Help_article/2333.htm;
https://www.fitbit.com/global/us/legal/privacy-policy#info-we-collect
12
https://www.nbcnews.com/tech/roe-v-wade-overturned-online-privacy-data-tracking-risk-rcna27492
13 https://accountabletech.org/wp-content/uploads/Googles-Data-Collection-and-Policies-Could-Endanger-Those-Seeking-Abortions.pdf
14 https://apnews.com/article/north-america-science-technology-business-ap-top-news-828aefab64d4411bac257a07c1af0ecb
|
3. |
While Alphabet has
built tools to help users secure their information and give them
more control, the Company has left the onus on the user to protect
their data. |
In its opposition statement to this proposal, Alphabet describes
options for users to secure their information by turning on
Incognito mode in Google Maps, deleting queries, or updating
settings to auto delete Search and Location History after a
specified amount of time. Currently, these are all steps that users
themselves must know about and opt into to be able to protect their
data. Unfortunately, the average user may not know of these
possibilities and/or understand the steps to better secure their
information. Indeed, a 2022 Ipsos poll found that most (70%)
Americans agree that controlling who can access their online
personal information has become increasingly difficult.15
Instead of
placing the onus on the users to protect their data, Alphabet must
consider ways that it can protect all its users from their data
being inappropriately accessed. Actions our Company could take
include ensuring and auditing deletion of sensitive Location Search
History and Location History and implementing a default policy of
automatic deletion of Google searches related to reproductive
health, called on by Company employees.16
|
4. |
Production of the
requested report would be cost-effective and a good use of
resources. |
Alphabet states in its opposition statement that due to its current
efforts in privacy protections, the report would not provide
additional benefits to stockholders. We disagree with this
statement. Given the unprecedented threat to women’s reproductive
health in a post-Dobbs era amidst a technological world,
there are new vulnerabilities that technology companies like
Alphabet must consider. This report would provide an opportunity
for Alphabet to fully consider the risks of becoming a target of
abortion-related law enforcement requests so that it may mitigate
future controversies and rebuild investors’ trust in the
Company.
Conclusion
For all the reasons provided above, we strongly urge you to support
Proposal 9. We believe that implementing the requested report will
help ensure that Alphabet does more to monitor its data handling
practices so that they do not expose consumers to serious risks
stemming from abortion-related criminal prosecutions, thereby
eroding shareholder value by diminishing the Company’s reputation,
consumer loyalty, brand, and values.
Please contact Julia Cedarholm at juliac@arjuna-capital.com for
additional information.
Sincerely,
Natasha Lamb
Arjuna Capital
_____________________________
15
https://www.ipsos.com/en-us/news-polls/data-privacy-2022
16
https://www.npr.org/2022/08/18/1118051812/google-workers-petition-abortion-data
ADDENDUM
A:
Examples of harms from companies’ sharing of reproductive
health-related data with third parties without consumer
consent
Aaron Sanderford, Facebook data used to prosecute Nebraska
mother, daughter after alleged abortion, Nebraska Examiner (Aug.
10, 2022), https://tinyurl.com/2etavr8t
In 2022, Meta complied with a data request from a local Nebraska
police department for private Facebook messages between a mother
and daughter, who were both subsequently charged with felony crimes
related to the alleged illegal termination of the daughter’s
pregnancy.
Cynthia Conti-Cook, Surveilling the Digital Abortion Diary,
University of Baltimore Law Review (Oct. 2020),
https://scholarworks.law.ubalt.edu/ublr/vol50/iss1/2/
In 2017, a woman in Mississippi experienced an at-home pregnancy
loss. A grand jury later indicted her for second-degree murder,
based in part on her online search history, which recorded that she
had looked up how to induce a miscarriage.
Drew Harwell, Is your pregnancy app sharing your intimate data
with your boss?, The Washington Post (Apr. 10, 2019),
https://tinyurl.com/57mrfs3n
A 2019 report revealed that pregnancy app Ovia Health sold user
health data to their employers, without user consent.
Patel v State of Indiana, 60 N.E.3d 1041 (Ind. App. 2016),
https://tinyurl.com/yc6v27f9
In 2013, a woman was sentenced to twenty years in Indiana prison
for “neglect of a dependent and feticide” after taking abortion
pills she purchased online. Evidence presented against her at trial
included online research she conducted, the email confirmation she
received from an online mail order pharmacy, and unencrypted text
messages to a friend about her relationship, becoming pregnant, and
the abortion medication she purchased.
Shoshana Wodinsky & Kyle Barr, These Companies Know When
You're Pregnant—And They're Not Keeping It Secret, Gizmodo (Jul.
30, 2022), https://tinyurl.com/mthv8jzc
In 2022, Gizmodo identified 32 brokers selling data on 2.9
billion profiles of U.S. residents pegged as "actively pregnant" or
"shopping for maternity products."
Jennifer Gollan, Websites Selling Abortion Pills Are Sharing
Sensitive Data With Google, ProPublica (Jan. 18, 2023),
https://tinyurl.com/3ty8cb45
A 2023 investigation by ProPublica found online pharmacies that
sell abortion medication such as mifepristone and misoprostol are
sharing sensitive data, including users' web addresses, relative
location, and search data, with Google and other third-party sites
— which allows the data to be recoverable through law-enforcement
requests.
Federal Trade Commission v Kochava, Inc. (Aug. 29, 2022),
https://tinyurl.com/ywbffb4b
In 2022, the Federal Trade Commission sued Kochava – a data
analysis platform primarily used by companies for marketing
purposes – for selling data that tracks people at reproductive
health clinics, places of worship, and other sensitive
locations.
This is not a solicitation of authority to vote your proxy.
Please DO NOT send us your proxy card. Arjuna Capital is not able
to vote your proxies, nor does this communication contemplate such
an event. The proponent urges shareholders to vote for Proxy Item 9
following the instruction provided on the management’s proxy
mailing.
The views expressed are those of the authors and Arjuna Capital
as of the date referenced and are subject to change at any time
based on market or other conditions. These views are not intended
to be a forecast of future events or a guarantee of future results.
These views may not be relied upon as investment advice. The
information provided in this material should not be considered a
recommendation to buy or sell any of the securities mentioned. It
should not be assumed that investments in such securities have been
or will be profitable. This piece is for informational purposes and
should not be construed as a research report.
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