ReachLocal’s Healthcare Marketing Expertise Recognized by the Aster Awards for the Company’s Work with Audiology First an...
June 14 2018 - 9:30AM
ReachLocal, a leader in online marketing for local businesses and a
part of the USA TODAY NETWORK, announced today it won two Aster
Awards for its work with Audiology First and Mitchell Medical
Group.
ReachLocal was named the Bronze Aster Award winner
for Total Advertising Campaign in the Specialty Care Facility
category for the successful advertising and marketing campaign with
Audiology First, a Maryland-based audiology clinic. In addition,
ReachLocal won the Bronze for Total Advertising Campaign in the
Medical Practice/Physician Group category for its digital marketing
campaign with Mitchell Medical Group, a New York-based holistic and
immunological medical practice. “Being recognized for the work we
do in partnership with our valued customers is extremely important
to us. In this case, Mitchell Medical Group and Audiology First are
making real and positive differences in people’s lives and we’re
honored to help them reach more patients who need their services,”
said Vanessa O’Donnell, Director, National Healthcare Division at
ReachLocal. “We look forward to more successful campaigns for these
two wonderful organizations.” Audiology First turned to ReachLocal
after realizing they needed to establish a presence online to grow
their business, but didn’t have the time, tools or expertise to
yield the results they wanted. ReachLocal worked with Audiology
First to implement a comprehensive digital marketing strategy to
engage and connect with target consumers. In just six months,
Audiology First saw dramatic results, including a 170 percent
increase in website visits, more than 100 call-to-action clicks
from Facebook ads and an overall increase in new patients coming in
from online sources. “We’re proud to be a part of ReachLocal’s
well-deserved Aster Award win,” said Diana Wagner, Owner of
Audiology First. “ReachLocal has the tools to make digital
marketing work for our business. They are a true partner in the
success of our practice and we’re excited to continue working with
ReachLocal on future campaigns.” Similarly, Mitchell Medical Group
wanted to find the right mix of digital and traditional marketing
to yield the best results. With the help of ReachLocal, a
comprehensive plan blending traditional marketing programs with
cutting-edge digital marketing techniques yielded stellar results.
Since partnering with ReachLocal, Mitchell Medical Group has
realized a 500% increase in web traffic from SEO, a 400% increase
in total leads and 69% reduction in cost per lead. “Our business
processes have changed since working with ReachLocal. They cover
all the bases. They can do your website, they can maximize your
SEO, and they also handle the digital marketing ads, which are all
critical in the overall plan,” said Dr. Dean Mitchell, Board
Certified Allergist & Immunologist, Mitchell Medical Group,
P.C. “I’ve found ReachLocal to be the answer, so the Aster Award is
deserved recognition for a job well done.” The Aster Awards, one of
the largest, most respected national competitions of its kind, is
hosted by Marketing Healthcare Today magazine and Creative Images,
Inc. This elite program has recognized outstanding healthcare
professionals for excellence in their advertising/marketing efforts
for over 17 years. This year’s Aster Awards program received
thousands of entries from across the United States, as well as
several other countries. “The quality and creativity of the entries
submitted seems to increase each year. The 2018 Aster Awards
program brought together some of the best and most creative
advertising in the world,” said Melinda Lucas, Aster Awards Program
Coordinator. All winners are currently posted on the Aster Awards
website, as well as published in Marketing Healthcare Today, a
national healthcare marketing magazine.
About ReachLocalReachLocal, a USA TODAY NETWORK
company and a part of Gannett Co., Inc. (NYSE:GCI), helps local
businesses grow and better operate their business with
award-winning lead generation and conversion technology and expert
service. ReachLocal is headquartered in Woodland Hills, Calif., and
operates in four regions: Asia-Pacific, Europe, Latin America and
North America. For more information, visit www.reachlocal.com.
About Mitchell Medical GroupMitchell Medical
Group practices holistic medicine and immunological medicine in New
York City and Long Island, NY. Mitchell Medical Group takes a
comprehensive approach to treatment to ensure patients are
receiving the best and highest level of care for allergies and
other immunological illnesses. For more information, visit
www.mitchellmedicalgroup.com. About Audiology
FirstAudiology First has been serving the Columbia
community for the past 13 years. The company has helped hundreds of
people hear to the best of their ability with individually tailored
solutions and the most innovative hearing devices on the market.
The company evaluates its patient’s hearing loss and
recommends the best solutions depending on many factors, including
the amount of hearing loss and the types of listening situations
that are part of their daily life. The company’s mission is to
provide the best possible hearing solution for each individual to
improve and enrich their quality of life. For more information,
visit https://audiologyfirst.com.
Media Contact:Aimee L. QuemuelCodey
Communicationspress@reachlocal.com1-844-707-8955
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