Enables consumers and creative professionals to
work, play and collaborate on-the-go, to get the best out of their
data
CES 2018-–Seagate Technology plc (NASDAQ: STX), a world
leader in data storage solutions, today announced a range of new
products at the CES 2018 conference designed to equip the world’s
increasingly mobile population with solutions that solve key
challenges they face when creating, processing and accessing their
data on-the-go.
This press release features multimedia. View
the full release here:
http://www.businesswire.com/news/home/20180108006658/en/
LaCie DJI Copilot (Photo: Business
Wire)
“Our world is becoming more data-centric, connected and mobile.
This means creating, transferring, storing and accessing data
quickly and reliably is critical to unlocking the potential of
everything – from data created in the field, to data powering
self-driving cars, AI personal assistants or virtual and mixed
reality experiences,” said Tim Bucher, senior vice president of
Seagate consumer solutions. “At Seagate, we’re constantly pursuing
innovative ways to address our customer needs so they can gain a
competitive edge in whichever field they play.”
For example, videographers who want to capture footage in the
field can now streamline their on-set workflow thanks to the second
product offering from Seagate’s strategic partnership with DJI, the
world’s leading manufacturer of unmanned aerial vehicles, which
looks to advance data solutions for the UAV ecosystem. The new
LaCie® DJI Copilot, with design by Neil Poulton, is a
complete backup on-set solution – enabling drone users to quickly
ingest and review their content in full resolution without a PC.
This changes the game by allowing creative professionals and
consumers to playback, copy and manage their drone footage from
their mobile device without the hassle of leaving the field or
booting up a computer. Users can quickly connect and reference the
built-in screen to initiate direct file transfer from an SD card to
LaCie DJI Copilot – without the need of a laptop or a mobile
network. The Copilot BOSS (Back-up On-Set Solution) app by LaCie
allows users to playback video in full resolution as well as manage
and organize files with their mobile phone or tablet, and a
built-in power bank recharges your mobile devices. With 2000GB
(2TB) of storage, the LaCie DJI Copilot enables users to easily
store up to 65 hours of 4K 30fps video footage and 20K+ RAW photos.
The LaCie DJI Copilot’s street price in the U.S. will be $349 and
will be shipping in the spring.
Another challenge facing many mobile users today is extending
the storage and battery life of their smartphones so they can
capture, access and view content for longer periods of time. For
consumers in China and Indonesia – two countries with some of the
highest concentrations of smartphones on the planet – owners of
Android mobile devices can significantly extend the battery life
and capacity of their smartphone or tablet with the new Seagate®
Joy Drive. Whether consumers are on their morning commute or
just out with friends, the Seagate Joy Drive enables them to access
videos and other content anywhere, without the need for a WiFi
connection or cellular service. Available first in China this March
through an exclusive partnership with JingDong, one of China’s
largest online retailers, the Seagate Joy Drive is available in
1000GB (1TB) capacity and has a street price in China of 660 CNY
($99). Seagate is also evaluating potential future markets and
partners for this product.
In the meantime, on-the-go consumers worldwide can keep their
files and lives in motion with the new Seagate® Fast SSD –
an ultra-portable flash drive that teams fast performance of up to
540MB/s transfer rates, with shock-resistance and USB-C
connectivity. Users can backup or sync their content using
Seagate’s new Toolkit software. The Seagate Fast SSD is available
in 250GB, 500GB and 1TB capacities and has a street price in the
U.S. of $99, $169 and $349, respectively and will be shipping in
the spring.
Data security is one more growing concern for anyone using a
mobile device. To address this challenge, Seagate is introducing
the latest addition to its popular line of LaCie Rugged drives: the
LaCie Rugged® Secure. Built to withstand all-terrain extreme
conditions from photo shoots in sub-zero temperatures to repeated
drops on hard studio floors, the Rugged Secure, with design by Neil
Poulton, is the first Rugged drive to include hardware encryption
using Seagate Secure™ technology. This new drive gives creative
professionals and other users peace of mind that they can control
access to their content. A simple disconnection of Rugged Secure
from a computer will automatically lock the drive and access to the
data stored and will remain password-protected via new Toolkit
software. The LaCie Rugged Secure street price in the U.S. will be
$139 for 2TB and will be shipping in the spring.
And for creative professionals and enthusiasts looking to try
out the latest graphic design and video editing software from
Adobe Systems, an expanded partnership between Adobe and
Seagate now provides limited-time, no-cost access to Adobe’s latest
applications bundled with popular Seagate and LaCie drives. Two new
offerings available immediately include two complimentary months of
the “Adobe Creative Cloud Photography plan” (worth $19.98) –
which features the new cloud-based photo service, Adobe Photoshop
Lightroom CC – across the full range of Seagate Backup Plus and
LaCie Porsche Design devices, as well as packaging one
complimentary month of the “Adobe Creative Cloud All Apps
plan” (worth $74.99) – which features Adobe Photoshop CC, Adobe
Illustrator CC and much more – with all LaCie Rugged, LaCie d2 and
LaCie big devices.
For more details, come ‘get your game on’ during CES 2018 in the
Seagate Experience Zone at The Venetian. There you’ll find
interactive product demos and live experiences that showcase how
the latest Seagate and partner technologies are teaming up to
unlock the potential of creative workflows, smart home
technologies, gaming, edge computing and more. We’ll also be joined
at CES by our partners including Adobe, Blackmagic, CyArk, DJI,
Grab Games, ioSafe and Synology. You’ll be right in the middle of
the action as you explore a hands-on studio for creative
professionals, a drone stadium and a future technologies pavilion.
You can also find more information on new products at:
DJI
Copilothttps://www.lacie.com/professional/dji-copilot/
Rugged
Securehttps://www.lacie.com/professional/rugged/#secure
Fast
SSDhttps://www.seagate.com/consumer/backup/fast-ssd/
Joy
Drivehttps://www.seagate.com/consumer/backup/joy-drive/
More press materials here:
http://www.lacie.com/company/press-kits/ and
https://www.seagate.com/about-seagate/media-kit/
About Seagate
Seagate creates space for the human experience by innovating how
data is stored, shared and used. Learn more at www.seagate.com.
Follow Seagate on Twitter, Facebook, LinkedIn, Spiceworks, YouTube
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© 2018 Seagate Technology LLC. All rights reserved. Seagate,
Seagate Technology, the Spiral logo and LaCie are registered
trademarks of Seagate Technology LLC in the United States and/or
other countries. Rugged and Seagate Secure are trademarks or
registered trademarks of Seagate Technology LLC or one of its
affiliated companies in the United States and/or other countries.
All other trademarks or registered trademarks are the property of
their respective owners. When referring to drive capacity, one
gigabyte, or GB, equals one billion bytes and one terabyte, or TB,
equals one trillion bytes. Your computer’s operating system may use
a different standard of measurement and report a lower capacity. In
addition, some of the listed capacity is used for formatting and
other functions, and thus will not be available for data storage.
Quantitative usage examples for various applications are for
illustrative purposes. Actual quantities will vary based on various
factors, including file size, file format, features and application
software. Actual data rates may vary depending on operating
environment and other factors.
View source
version on businesswire.com: http://www.businesswire.com/news/home/20180108006658/en/
Seagate Technology plcEkaterina Wilk,
+33-6-08-06-59-32ekaterina.wilk@seagate.com
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