AirBar by Neonode, Instant Touchscreen Accessory for MacBook Air 13.3", Now Available via Amazon, Fry’s Electronics and Se...
July 18 2017 - 8:00AM
Neonode® Inc. (NASDAQ:NEON), creators of AirBar, the
streamlined computer accessory that instantly activates touchscreen
functionality on non-touch laptops, today announced the general
availability of AirBar for MacBook Air 13.3”, the world’s first
plug-and-touch solution for Mac® notebooks, as well as two new
sizes for Windows 10 laptops. US online retailers for the range
will include: Amazon®, BestBuy, Staples, and Evine.com. In-store
retailers include Fry’s® Electronics, and selected Apple Authorized
Resellers nationally.
“The launch of AirBar for MacBook Air is one
example of how Neonode’s multisensing technology can change the way
we interact with machines,” said Neonode CEO, Thomas Eriksson. “The
positive response we have seen for AirBar strengthens us in our
conviction that our technology is becoming increasingly relevant.
It is also a proof point of Neonode’s ability to deliver innovative
solutions, standalone or together with our customers.”
AirBar for MacBook Air provides Apple® consumers
with the option to turn their non-touch MacBook Air into a
touchscreen device. A touchscreen MacBook is now a reality with
AirBar enabling functionalities like tap-to-select, scrolling, and
pinching to zoom. The product is a lightweight, brushed aluminum
bar that magnetically attaches to the bezel underneath a laptop’s
display and plugs in via USB. Users may plug-and-touch, or do a
quick, one-time installation of multi-touch software. Neonode’s
patented zForce AIR™ technology lets consumers use anything from a
gloved finger to a paintbrush to interact with their laptop
screens, ideal for scrolling through emails, reading e-books,
zooming in on images and more.
“We’ve seen an overwhelmingly positive response
from the Apple community since our big debut of AirBar for MacBook
Air at CES this year,” said Remo Behdasht, Senior Vice President of
AirBar Devices at Neonode. “Other Apple devices, such as the iPhone
and iPad, have helped consumers become accustomed to a range of
touchscreen products for several years now. It’s a natural
progression for MacBook Air to have touchscreen capabilities, and
we are thrilled to provide Apple enthusiasts with this completely
new way to interact with their MacBook Air notebook.”
AirBar for MacBook Air 13.3” retails for $99,
and AirBar for Windows 10 in the sizes 13.3”, 14” and 15.6” retails
for $79. For the first time, AirBar can also be purchased in-store
from 34 Fry’s Electronics locations and also from a large number of
Apple Authorized Resellers across the U.S.
Fry’s Electronics will also be installing a
variety of point of sale (POS) displays in its brick-and-mortar
stores during Q3 of 2017, which will provide customers with
interactive demos on both MacBook Air and Windows 10 laptops.
About AirBar
AirBar, a CES 2017 Innovation Awards Honoree, is a brand of
Neonode Inc., a global technology company that develops advanced
optical sensors using its patented, zForce AIR technology. The
AirBar sensor is the company’s flagship consumer product that
instantly gives a wide range of laptops on-demand touch
capabilities.
For more information, please visit: www.air.bar.
About the CES Innovation Awards
The CES Innovation Awards are based upon descriptive materials
submitted to the judges. CTA did not verify the accuracy of any
submission or of any claims made and did not test the item to which
the award was given.
About Neonode
Neonode Inc. (NASDAQ:NEON) develops and licenses optical
interactive sensing technologies. Neonode’s patented optical
interactive sensing technology is developed for a wide range of
devices like automotive systems, printers, PC devices, monitors,
mobile phones, tablets and e-readers. Neonode and AirBar are
trademarks of Neonode Inc. registered in the United States and
other countries. The AirBar logo and zForce AIR are trademarks of
Neonode Inc. Apple, Mac, MacBook and MacBook Air are trademarks of
Apple Inc. registered in the United States and other countries.
Windows is a trademark of Microsoft Corporation registered in the
United States and other countries. All other trademarks are the
property of their respective owners.
For more information, please visit www.neonode.com.
Forward-Looking Statements
This press release contains forward-looking statements within
the meaning of the Private Securities Litigation Reform Act of
1995. These include, but are not limited to, statements relating to
expectations, future performance or future events, and product
cost, performance, and functionality matters. These statements are
based on current assumptions, expectations and information
available to Neonode management and involve a number of known and
unknown risks, uncertainties and other factors that may cause
Neonode’s actual results, levels of activity, performance or
achievements to be materially different from any expressed or
implied by these forward-looking statements.
These risks, uncertainties, and factors are discussed under
“Risk Factors” and elsewhere in Neonode’s public filings with the
U.S. Securities and Exchange Commission from time to time,
including Neonode’s annual report on Form 10-K, quarterly reports
on Form 10-Q, and current reports on Form 8-K. You are advised to
carefully consider these various risks, uncertainties and other
factors. Although Neonode management believes that the
forward-looking statements contained in this press release are
reasonable, it can give no assurance that its expectations will be
fulfilled. Forward-looking statements are made as of today’s date,
and Neonode undertakes no duty to update or revise them.
© Copyright Neonode Inc. 2017. All rights reserved.
Contact:
Brenda Manea
BAM Communications
(714) 904-8592
Brenda@bamcommunications.biz
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