KNOXVILLE, Tenn., April 24, 2017 /PRNewswire/ -- Regal
Entertainment Group, a leading motion picture exhibitor owning and
operating one of the largest theatre circuits
in the United States, will unveil a microwavable version
of its delicious popcorn in more than 13,400
Dollar General stores beginning in May. This new product
rollout invites guests to enjoy their favorite Regal popcorn during
in-home movie nights for the ultimate entertainment
experience.
Regal's introduction of microwavable popcorn creates
opportunities for busy families and friends to enjoy moviegoing in
a way that fits their active lifestyles. The delicious flavor and
theatre quality of the popcorn makes it a staple for stay-at-home
movie nights.
"Regal's partnership with Dollar General is the perfect way to
offer guests the same buttery flavor that they love in theatres,
with an amazing level of affordability and convenience," said
John Curry, Senior Vice President of
Food Service & Cinebarre at Regal Entertainment Group. "Now,
Regal fans can pick up a box of their favorite popcorn on-the-go to
enjoy movie night anytime."
Now movie lovers can find Regal's theatre popcorn in Dollar
General stores nationwide exclusively through August. In addition,
guests who purchase the treat will receive a coupon for
$1 off a concession combo at Regal
theatres.
About Regal Entertainment Group:
Regal Entertainment
Group (NYSE: RGC) operates one of the largest and most
geographically diverse theatre circuits in the United States, consisting of 7,267 screens
in 561 theatres in 42 states along with Guam, Saipan, American Samoa and the District of Columbia as of December 31, 2016. The Company operates theatres
in 46 of the top 50 U.S. designated market areas. We believe that
the size, reach and quality of the Company's theatre circuit not
only provide its patrons with a convenient and enjoyable
movie-going experience, but is also an exceptional platform to
realize economies of scale in theatre operations.
Additional information is available on the Company's website at
www.REGmovies.com.
About Dollar General Corporation
Dollar General
Corporation has been delivering value to shoppers for over 75
years. Dollar General helps shoppers Save time. Save money. Every
day!® by offering products that are frequently used and
replenished, such as food, snacks, health and beauty aids, cleaning
supplies, basic apparel, housewares and seasonal items at low
everyday prices in convenient neighborhood locations. With 13,429
stores in 44 states as of March 3,
2017, Dollar General is among the largest discount retailers
in the United States. In addition
to high quality private brands, Dollar General sells products from
America's most-trusted brands such as Procter & Gamble,
Kimberly-Clark, Unilever, Kellogg's, General Mills, Nabisco, Hanes,
PepsiCo and Coca-Cola.
Media
Contact:
Richard M. Grover
Vice President of Marketing & Communications
Regal Entertainment Group
richard.grover@REGmovies.com
865-925-9539
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SOURCE Regal Entertainment Group