Scottsdale, AZ -- December 14, 2016 -- InvestorsHub NewsWire --
On December 14, 2016, NOHO, Inc., a Wyoming corporation (the
Company), announced the following:
The Company has negotiated a letter of intent to acquire,
TargetRemarket, with an anticipated closing date of January 31,
2017.
This acquisition target has done $500,000 in revenues for the
2016 test period. The company is a related business component that
was not made a part of the initial transaction with ChoiceAdz.com,
Inc.
The Company is proud to announce that the acquisitions of Essential
Marketing Systems, LLC (EMS), of Scottsdale, Arizona and
ChoiceAdz.com, Inc. (ChoiceAdz), operating as BizConnect360.com, of
Yorba Linda, California, have now been completed.
ChoiceAdz.com has already done $350,000 in revenue in 2016 and
is operating profitably. Its projected revenue for 2017 is well
beyond $1,800,000.
These companies presently operate in the advertising technology
space and the acquisitions will expand NOHO's product lines to
offer customers a bundled suite of advertising and business
services from a streamlined and direct platform.
NOHO, Inc., CEO David Mersky stated: "To get these acquisitions
done before the end of the year has been a gigantic effort and I
want to thank the people on my staff for their hard work.
The EMS acquisition will add an additional minimum $1 Million
valuation to the Companys balance sheet as well as consolidate
operations and support. Integration of the ChoiceAdz platform will
allow the Company to launch sales from its new sales center opening
in January 2017 and offer the full slate of services under the
BizConnect360.com brand."
The Company also intends to consolidate Make It Rain
Enterprises, Inc. (MIR), Inc., in a related party transaction, as a
wholly owned subsidiary. MIR has provided acquisition
consulting services that resulted in the recent acquisitions by
NOHO. This transaction is anticipated to be accomplished
without any issuance of stock.
CEO David Mersky continued: "Now that BizConnect360 has been
acquired, the Company is focusing on a related business component
that was not made a part of the initial transaction
TargetRemarket."
Retargeting is a form of online advertising that uses
cookie-based technology to track users as they move across the
web. As initial display advertising results in low sales
conversions, retargeting allows advertisers to follow prospective
customers on many different sites as they browse the web and
display their ads on multiple occasions. Studies show that
retargeting increases conversions up to 70%.
The main challenge in retargeting for small businesses has been the
high cost and limited data. TargetRemarket has solved both of those
concerns in line with the newly acquired BizConnect360 product
suite, by using its proprietary ad technology to pass on
significantly reduced costs to customers and provide access to
highly targeted data sets that will maximize conversions for any
marketing campaign. In addressing the acquisition, CEO David Mersky
said: "This is the first legitimate retargeting product weve seen
that is actually affordable for the small business owner."
The Company will also offer its third-party leasing and financing
options that will permit many smaller advertisers to enter the
online space for the first time. Further announcements on the
progress of these negotiations will be made as they develop.
The Company, in an ongoing effort to retire debt and
restructure, intends on becoming fully reporting again under
Section 12(b) or (g) of the Securities Exchange Act of 1934 in the
near future.
The Company has just completed a logo contest for its new
proposed name, IMBUTEK CORPORATION, at www.logomyway.com. The Company is asking
shareholders to provide input to help choose the winning design.
Please let us know your selection by emailing us at: info@nohodrink.com.
Safe Harbor for Forward-looking Statements:
This news release may contain forward-looking statements that
are made pursuant to the safe harbor provisions of the Private
Securities Litigation Reform Act of 1995. While these statements
are made to convey to the public the companys progress, business
opportunities and growth prospects, they are based on managements
current beliefs and assumptions as to future events. However, since
the companys operations and business prospects are always subject
to risk and uncertainties, the forward-looking events and
circumstances discussed in this news release might not occur, and
actual results could differ materially from those described,
anticipated or implied. For a more complete discussion of such
risks and uncertainties, please refer to the company's filings with
the Securities and Exchange Commission.
Investor/Media Contact:
Investor Relations Department