DQ Entertainment PLC DQE launches two YouTube channels (8664W)

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RNS Number : 8664W

DQ Entertainment PLC

13 November 2014

 
 For Immediate Release   13 November 2014

DQ Entertainment PLC

("DQE" or the "Company")

DQE launches two YouTube channels

DQE, the global entertainment production and distribution company, today announces the launch of two YouTube channels as part of its new digital media strategy. The channels -"Power Kids" and "Tiny Toonz" - are created in association with a leading multi channel network ('MCN'), Whacked Out! Media ('WOM').

Powerkids will showcase animated content for children aged five and above while Tiny Toonz will be aimed at younger children. DQE also plans to launch its content and games on other popular digital platforms such as Google play store, Amazon, iTunes etc.

The Company has formulated its digital strategy to exploit its substantial library of children's animated content. The plan is to target all platforms including apps, tablets, smartphones, social media and YouTube with the intent to develop a strong and sustainable digital content strategy.

With the internet increasingly developing as a parallel medium for content distribution to linear television broadcast, the Company views this as a vital alternate platform to monetize original content globally.

Apart from the existing library of iconic and popular titles such as The Jungle Book, Peter Pan, Lassie, Iron Man, Robin Hood, Casper and other high-quality content which have tremendous global appeal and are very well suited for digital platforms, DQE also plans to expand its portfolio with 'made for online' educational entertainment content which will attract children and parents alike.

WOM will act as a strategic digital media partner for YouTube, who will support DQE to brand and monetize their huge library of animated properties and mobile games globally.

Tapaas Chakravarti, Chairman and CEO of DQ Entertainment said: "The majority of our audience today are constantly online consuming large amounts of animated content through mobiles, tablets and smart TVs from YouTube and other digital media platforms. Having established our footprint globally, DQE is perfectly positioned to leverage our extensive resources and content library for this high growth sector of the entertainment industry. We hope this will help us to reach wider global audiences.

We are excited to work with Whacked out Media, who are a leading MCN with vast experience in the digital ecosystem. We are confident that WOM will help us expand our global digital presence and reach new markets".

Ramkrishna Veerapaneni, Managing Director of Whacked Out!Mediasaid: "We are delighted to be working with DQ Entertainment to create a new online platform for children. We hope that 'DQE Digital World' will become the ultimate destination for cartoons, games and lots of fun content for kids all over the world! ".

DQE's Digital World : www.dqeworld.com

Power Kids (You Channel): www.youtube.com/user/PowerKids

Tiny Toonz (You Channel): www.youtube.com/user/tinytoonz

Face Book Page: www.facebook.com/DQEWorld?ref=hl

Play Store: http://goo.gl/tfcOqc

For further information, please contact:

 
 DQ Entertainment plc                              Tel: +91 40 235 53726 
  Tapaas Chakravarti - Chairman and CEO 
  Rashida Adenwala - Director Finance & Investor 
  Relations 
 Allenby Capital Limited                           Tel: +44(0) 20 3328 
  Jeremy Porter / Alex Price                        5656 
 Buchanan Communications                           Tel: +44 (0)20 7466 
  Mark Edwards/Clare Akhurst                        5000

www.buchanan.uk.com

This information is provided by RNS

The company news service from the London Stock Exchange

END

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