NEW YORK, June 11 /PRNewswire-FirstCall/ -- NextMart Inc. (OTC:NXMR) (BULLETIN BOARD: NXMR) , an online trade media and merchant company today announced that it has entered into agreements with Her Village Media Co. ("Her Village") to establish two joint ventures aimed at developing the Company's business-to-consumer operations and creating China's largest online shopping catalogue service for selling private label apparel products directly to consumers throughout China. NextMart's first joint venture, NextMart Online Catalogues Ltd ("NextMart Online Catalogues") is a 50%-50% collaboration with Her Village for the production and distribution of e-shopping catalogues in the area of women's fashion and apparel. NextMart Online Catalogues will be produced leveraging the multimedia production technology and distribution capabilities of Her Village's existing operations. The catalogues are expected to reach a minimum of 25 million consumers per month from the time they are launched. As part of the agreement, NextMart and Her Village will contribute to the joint venture their respective database assets of 17 million business listings and 100 million consumer listings, as well as cash and other assets on an equal basis. With a merged database of 117+ million business and consumer listings, and an initial target reach of 25 million consumers per month, the joint venture stands to create China's largest online catalogue for direct-to- consumer retail shopping. The second joint venture, 21Brands Ltd. ("21Brands"), is a private label apparel company that plans to design, produce and market private label fashion apparel to urban consumers throughout China. 21Brands will be owned 40% by NextMart, 40% Her Village, and 20% by William Ren, the CEO of NextMart's brand and production management subsidiary, William's Brand Administer Co. Ltd ("William's Brand"). 21 Brands operations will be overseen by NextMart's operational team at William's Brand in Shanghai. It will sell apparel offerings online, through NextMart's direct-to-consumer shopping catalogues, and offline, through third-party distribution partners. Both the establishment of NextMart Online Catalogues and 21Brands provide NextMart with the operational framework necessary to execute its business-to- consumer/retail shopping strategy during fiscal 2008. Recently, the Company announced plans to create revenue growth in the business-to-consumer space by launching NextMart private labels for fashion apparel and developing an integrated online-offline platform for direct sales. Now, through way of these joint venture agreements, the Company has positioned itself to realize these plans. The Company has embraced 21Brands as the vision for its private label business going forward and NextMart Online Catalogues Ltd as the main vehicle for developing its online direct sales platform. The Company is further in talks with other marketing providers to form alliances that could facilitate offline B2C direct sales of its products in the future. About NextMart Inc. NextMart is an on-line trade media and merchant company that builds direct-buyer communities and services them with digital media offerings, on- line exhibitions and customer loyalty programs. NextMart also builds e-enabled distribution systems, transaction platforms and business communities in fast growing Chinese vertical markets, connecting buyers and sellers with a suite of turnkey digital media, e-commerce, and information management solutions. Companies leverage NextMart's web-based business media communities to access vital industrial intelligence and forge trading relationships with suppliers and buyers that promote cost efficiencies and increased distribution reach. Learn more at http://corporate.nextmart.net/. Forward Looking Statements. This press release includes statements that may constitute 'forward- looking' statements, usually containing the word 'believe,' 'estimate,' 'project,' 'expect,' 'plan,' 'anticipate' or similar expressions and include, but are not limited to, statements regarding future financial performance and business plans. Forward-looking statements inherently involve risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. Factors that would cause or contribute to such differences include, but are not limited to, continued acceptance of NextMart's product and services in the marketplace, competitive factors and changes in regulatory environments. These and other risks relating to NextMart's business are set forth in NextMart's Annual Report on Form 10-KSB filed with the Securities and Exchange Commission, and other reports filed from time to time with the Securities and Exchange Commission. By making these forward-looking statements, NextMart disclaims any obligation to update these statements for revisions or changes after the date of this release. Contact Jeffery Li, Chief Financial Officer +86 139 1014 0768 DATASOURCE: NextMart Inc. CONTACT: Jeffery Li, Chief Financial Officer, +86 139 1014 0768, , for NextMart Inc. Web site: http://corporate.nextmart.net/

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