Washington, D.C. 20549


FORM 12b-25


Commission File Number:   000-53314




(Check One): [X] Form 10-K    [ ] Form 20-F     [ ]Form 11-K     [ ] Form 10-Q

[ ] Form N-SAR     [ ] Form N-CSR


For Period Ended: June 30, 2020


  [ ] Transition Report on Form 10-K  
  [ ] Transition Report on Form 20-F  
  [ ] Transition Report on Form 11-K  
  [ ] Transition Report on Form 10-Q  
  [ ] Transition Report on Form N-SAR  


For the Transition Period Ended:


Read Instruction (on back page) Before Preparing Form.  Please Print or Type.

Nothing in this form shall be construed to imply that the Commission

has verified any information contained herein.


If the notification relates to a portion of the filing checked above, identify the item(s) to which the notification relates:




Luvu Brands, Inc.

Full name of Registrant



Former Name if Applicable


2745 Bankers Industrial Drive

Address of Principal Executive Office (Street and Number)


Atlanta, GA 30360

City, State and Zip Code










PART II - RULE 12b-25(b) AND (c)


If the subject report could not be filed without unreasonable effort or expense and the registrant seeks relief pursuant to Rule 12b-25(b), the following should be completed. (Check box if appropriate.)



     |   (a) The reasons described in reasonable detail in Part III of this form could not be eliminated without unreasonable effort or expense;
  [X]     |   (b) The subject annual report, semi-annual report, transition report on Form 10-K, Form 20-F, Form 11-K, Form N-SAR, or Form N-CSR, or portion thereof, will be filed on or before the fifteenth calendar day following the prescribed due date; or the subject quarterly report or transition report on Form 10-Q, or portion thereof will be filed on or before the fifth calendar day  following the prescribed due date; and
     |   (c) The accountant's statement or other exhibit required by Rule 12b-25(c) has been attached if applicable.




State below in reasonable detail the reasons why Forms 10-K, 20-F, 11-K, 10-Q, N-SAR, N-CSR, or the transition report portion thereof could not be filed within the prescribed time period. (Attach extra sheets if needed.)


The Company has experienced a delay in completing the information necessary for inclusion in its June 30, 2020 Form 10-K Annual Report (the “Annual Report”). The Company expects to file the Annual Report within the allotted extension period.




(1)   Name and telephone number of person to contact in regard to this notification




Ronald Scott   (770) 246-6400
(Name)  (Area Code) (Telephone Number)



(2)   Have all other periodic reports required under Section 13 or 15(d) of the Securities Exchange Act of 1934 or Section 30 of the Investment Company Act of 1940 during the preceding 12 months or for such shorter period that the registrant was required to file such report(s) been filed?  If the answer is no, identify report(s).   Yes [X]     No [ ]


(3)   Is it anticipated that any significant change in results of operations from the corresponding period for the last fiscal year will be reflected by the earnings statements to be included in the subject report or portion thereof?  Yes [ ]     No [ X]



If so: attach an explanation of the anticipated change, both narratively and quantitatively, and, if

appropriate, state the reasons why a reasonable estimate of the results cannot be made.







Luvu Brands, Inc.

(Name of Registrant as Specified in Charter)


has caused this notification to be signed on its behalf by the undersigned thereunto duly authorized.


Date: September 25, 2020 By: /s/ Ronald P. Scott  
    Name: Ronald P. Scott   
    Title: Chief Financial Officer  


INSTRUCTION: The form may be signed by an executive officer of the registrant or by any other duly authorized representative. The name and title of the person signing the form shall be typed or printed beneath the signature. If the statement is signed on behalf of the registrant by an authorized representative (other than an executive officer), evidence of the representative's authority to sign on behalf of the registrant shall be filed with the form.



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