Experience Management Leader Medallia to Acquire Video Feedback Platform, LivingLens
February 06 2020 - 8:40AM
Business Wire
Combination Delivers Rich Visual Insights and
Sentiment to Drive Continuous Experience Improvements, Loyalty and
Revenue
Medallia, Inc. (NYSE: MDLA), the global leader in experience
management, today announced they entered into a definitive
agreement to acquire LivingLens, the video feedback platform, to
humanize feedback and bring the voice of the customer and employee
to life.
Video feedback is a goldmine of experience information and one
of the most exciting technologies to be applied to customer
feedback. By capturing video signals and transforming them to
speech, emotion and sentiment, LivingLens gives businesses
unmatched insight into customers and employees feelings, wants and
needs.
“Video feedback is one of the most powerful innovations in
experience management today. Video brings 6x more feedback signals
than text responses. Video feedback is being deployed across
industries. Hospitality, travel, retail, consumer goods, auto,
technology, financial services and telecommunications companies all
use video feedback to better understand their product, customer and
employee experiences in live-time,” said Carl Wong, chief executive
officer for LivingLens. “We are thrilled to become part of the
Medallia family and provide our customers with the world-class
customer insights they need to transform their businesses.”
LivingLens adds video feedback to the mix of signals customers
and employees are generating on a daily basis. The platform
captures and analyzes video insights in a single platform to
extract meaning that drives better decision making from executives
to frontline employees.
“With 3.5 billion global smartphone users and 54 percent of all
mobile brand experiences being video and image-based it is vital to
capture this exciting feedback signal. Today nearly 70 percent of
our solicited feedback is sent via mobile,” said Leslie Stretch,
President and CEO of Medallia. “Our acquisition of LivingLens will
give our customers in all industries the ability to leverage video
feedback alongside social, voice, app and web in Medallia’s leading
experience management solution.”
Under the terms of the agreement, Medallia will acquire
LivingLens for approximately $26 million in cash. The acquisition
is expected to close in February 2020, subject to customary closing
conditions.
About Medallia
Medallia (NYSE: MDLA) is the pioneer and market leader in
Experience Management. Medallia’s award-winning SaaS platform, the
Medallia Experience Cloud, leads the market in the understanding
and management of experience for customers, employees and citizens.
Medallia captures experience signals created on daily journeys in
person, digital and IoT interactions and applies proprietary AI
technology to reveal personalized and predictive insights that can
drive action with tremendous business results. Using Medallia
Experience Cloud, customers can reduce churn, turn detractors into
promoters and buyers, and create in-the-moment cross-sell and
up-sell opportunities, providing clear and potent returns on
investment.
www.medallia.com
© 2020 Medallia, Inc. All rights reserved. Medallia®, the
Medallia logo, and the names and marks associated with Medallia’s
products are trademarks of Medallia. All other trademarks are the
property of their respective owners.
About LivingLens
LivingLens helps the world’s best brands, insight specialists
and technology providers work with video feedback at scale by
analyzing the data contained within speech, sentiment, emotion and
objects. The LivingLens video intelligence platform automatically
extracts insights and identifies key themes that navigate to
meaningful content quickly, facilitating powerful stories to
inspire action and drive change within organizations.
LivingLens was founded in 2014 in Liverpool, and has offices in
London, New York and Toronto.
For more information visit LivingLens.tv
View source
version on businesswire.com: https://www.businesswire.com/news/home/20200206005321/en/
PR Contact: Valerie Beaudett press@medallia.com +1 (650)
400-7833
IR Contact: Carolyn Bass ir@medallia.com
Medallia (NYSE:MDLA)
Historical Stock Chart
From Mar 2024 to Apr 2024
Medallia (NYSE:MDLA)
Historical Stock Chart
From Apr 2023 to Apr 2024