InvisibleShield Celebrates World Sight Day and California’s Inaugural Blue Light Awareness Day with Charitable Contribution...
October 09 2019 - 8:00AM
InvisibleShield®, a ZAGG Inc (NASDAQ:ZAGG) brand and the leading
global innovator in screen protection, today announced that 50
percent of profits on InvisibleShield VisionGuard screen protector
sales on October 10 at InvisibleShield.com will benefit vision
non-profit CharityVision. The date marks World Sight Day globally,
and in California, the first-ever Blue Light Awareness Day.
With an estimated five billion mobile devices in use globally1
and 80 million in California alone2, the negative effects of
exposure to high-energy visible (HEV) blue light are concerning.
Blue light has been reported to cause visual discomfort in 73
percent of adults under 30 years old, and 65 percent of all
Americans3. Short-term digital eye strain, with its host of
symptoms including dry eyes, headaches, and blurred vision, can all
be linked to HEV blue light overexposure4.
“Smartphones play a pivotal role in how we conduct business,
communicate with loved ones, seek entertainment, and so much more,”
said Brad Bell, senior vice president, global marketing for ZAGG
Brands. “With usage on the rise and no sign of screen time
diminishing, it’s crucial for consumers to consider resources that
aid in digital wellness. We’re excited to team up with
CharityVision to raise awareness for vision health and to offer
products that reduce exposure to HEV blue light.”
CharityVision is a 501(c)(3) organization focused on
restoring vision to people in developing nations. The
non-profit aims to empower local physicians and create a
sustainable solution to the blindness epidemic. To support
CharityVision’s mission through an InvisibleShield VisionGuard
product purchase on October 10, visit InvisibleShield.com.
InvisibleShield VisionGuard solutions feature a protective
Eyesafe® technology layer developed by Healthe® that blocks harmful
HEV blue light associated with device displays. The technology is
available in a range of products including Glass Elite
VisionGuard®+, Glass+ VisionGuard™ and Ultra VisionGuard™. Each
screen protector defends against harmful HEV blue light and
promotes better eye health while providing powerful impact
protection.
Pricing & Availability: InvisibleShield
Glass Elite VisionGuard+ ($49.99 SRP), Glass+ VisionGuard ($44.99
SRP) and Ultra VisionGuard ($39.99) for the latest Apple iPhone,
Apple iPad, Samsung Galaxy and LG 5G devices are now available at
InvisibleShield.com and Verizon retail locations nationwide.
InvisibleShield backs its screen protectors with an
industry-leading limited lifetime warranty and will replace the
InvisibleShield if it ever gets worn or damaged for the life of the
device5. With more than 215 million screen protectors sold
worldwide, InvisibleShield is the No. 1 selling brand for
smartphone screen protection in the U.S.6 and has set the industry
standard for screen protection.
1Source: Pew Research Center, 02/05/2019 2Source: California
Legislative Information, Senate Resolution No. 733Source:
Washington Post, 01/11/2016 4Source: The Vision Council5Shipping
and handling fees apply. See ZAGG.com for details6Source: The NPD
Group, Inc., U.S. Retail Tracking Service, Cell Phone Screen
Protection, Based on Dollars and Units, Jan. 2016- Jul. 2019.
InvisibleShield, the InvisibleShield logo, ZAGG, Glass Elite,
Glass+, VisionGuard are trademarks of ZAGG IP Holding Co., Inc.
Healthe and EyeSafe are trademarks of Healthe LLC. Apple and iPhone
are trademarks of Apple Inc. Samsung and Galaxy are trademarks of
Samsung Electronics Co., Ltd. LG is a trademark of LG Corp.
About InvisibleShieldInvisibleShield is the No.
1 selling industry standard and category creator for screen
protection with more than 215 million screen protectors sold
worldwide. Committed to empowering consumers to fearlessly enjoy
their devices, InvisibleShield provides premium, lifetime
protection against scratched, cracked and shattered screens through
its military-grade solutions. InvisibleShield is based in Utah and
has operations in the United States, Ireland, and China.
InvisibleShield products are available worldwide and can be found
at leading retailers including Best Buy®, Verizon®, AT&T®,
T-Mobile®, Sprint®, Walmart®, Target®, and Amazon.com®.
Visit InvisibleShield.com and follow us
on Facebook, Twitter, and Instagram.
About ZAGG Inc ZAGG Inc (NASDAQ:ZAGG) is a
global leader in accessories and technologies that empower mobile
lifestyles. The Company has an award-winning product portfolio that
includes screen protection, power management solutions, mobile
keyboards, personal audio, and cell phone cases sold under the
InvisibleShield®, mophie®, ZAGG®, BRAVEN®, IFROGZ®, Gear4®, and
HALO® brands. ZAGG Inc has operations in the United States,
Ireland, the U.K., and China. For more information, please visit
the company’s website at ZAGG.com.
ContactsMedia:The Brand AmpChristina
Rotar949-438-1109christina@thebrandamp.com
Company:ZAGG IncJeff DuBois801-506-7336jeff.dubois@ZAGG.com
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