TechTarget’s BrightTALK Wins 2024 SIIA CODiE Award for Best Event Technology Solution
May 22 2024 - 2:03PM
Business Wire
TechTarget also named a Finalist for Best Marketing Solution and
Customer Success Team of the Year
TechTarget, Inc. (Nasdaq: TTGT), the global leader in B2B
technology purchase intent data and services today announced that
its BrightTALK™ platform won the 2024 SIIA CODiE™ Award for Best
Event Technology Solution. Additionally, the Company was a finalist
in the Best Marketing Solution and Customer Success Team of the
Year competitions. The prestigious CODiE Awards, hosted by the
Software & Information Industry Association (SIIA), recognize
the companies producing the most innovative business technology
products across the country, and around the world. TechTarget’s
Priority Engine™ previously won the Best Marketing Solution Award
in 2023 and has either won or been a finalist across multiple
categories for 7 consecutive years. TechTarget won the Customer
Success Team of Year award in 2022. This is the Company’s first
award in the Best Event Technology Solution category.
BrightTALK by TechTarget is both the largest opt-in B2B audience
network and the leading solution for B2B webinar and virtual event
intent data & demand generation today. BrightTALK provides
marketers a powerful toolkit to create, host and amplify events and
webinars on their own websites using native embed and channel
technology and directly connect to an audience of 32 million
professionals through built-in AI recommendations and paid lead
campaigns. The platform leverages industry-leading FastReg
registration technology and delivers precise intent and engagement
signals to help enterprise technology sales and marketing teams
drive unprecedented success from their events.
“We are very proud to be recognized by SIIA’s CODiE Awards for
our leadership and excellence in event technology,” said Michael
Cotoia, CEO, TechTarget. “BrightTALK is unique in the industry. Our
audience-first model ensures that our customers are not only
leveraging an innovative platform but tapping into a uniquely
powerful source of intent data and active demand. We are helping
them achieve unprecedented engagement and breakthrough success with
virtual events and webinars.”
The SIIA CODiE Awards have been recognizing product excellence
for nearly 40 years and are the industry’s only peer-reviewed
awards program. More than 40 awards were given this year for
products and services deployed specifically for B2B software,
information and media companies. TechTarget joins other important
companies recognized at this year’s awards such as Solarwinds,
NETSCOUT, Veeam, HCLTech, Wolters Kluwer and more.
“The recipients of the 2024 Business Technology CODiE Awards
continue to uphold the prestigious tradition of the CODiEs by
distinguishing the most effective and influential applications,
services, and products in the business technology sector. We take
immense pride in acknowledging this year's winners – the crème de
la crème! Kudos to all the victors of this year's CODiE Awards!”
says Chris Mohr, President of SIIA.
For more information about TechTarget’s BrightTALK, visit click
here.
About the CODiE Awards
The SIIA CODiE Awards is the only peer-reviewed program to
showcase business and education technology’s finest products and
services. Since 1986, thousands of products, services and solutions
have been recognized for achieving excellence. For more
information, visit siia.net/CODiE.
About TechTarget
TechTarget (Nasdaq: TTGT) is the global leader in purchase
intent-driven marketing and sales services that deliver business
impact for enterprise technology companies. By creating abundant,
high-quality editorial content across 150 highly targeted
technology-specific websites and more than 1,000 channels,
TechTarget attracts and nurtures communities of technology buyers
researching their companies’ information technology needs. By
understanding these buyers’ content consumption behaviors,
TechTarget creates the purchase intent insights that fuel efficient
and effective marketing and sales activities for clients around the
world.
TechTarget has offices in Boston, London, Munich, New York,
Paris, Singapore and Sydney. For more information, visit
techtarget.com and follow us on LinkedIn.
(C) 2024 TechTarget, Inc. All rights reserved. TechTarget and
the TechTarget logo are registered trademarks and BrightTALK and
Priority Engine are trademarks of TechTarget. All other trademarks
are the property of their respective owners.
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version on businesswire.com: https://www.businesswire.com/news/home/20240522082369/en/
Media Inquiries Garrett Mann Vice President of Corporate
Communications TechTarget, Inc. 617-431-9371
gmann@techtarget.com
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