PROVO, Utah and SEATTLE, July 21,
2021 /PRNewswire/ -- Qualtrics (Nasdaq: XM), the
world's No. 1 Experience Management (XM) provider and creator of
the XM category, today announced that Beneva, the largest mutual
insurance company in Canada, has
selected Qualtrics CustomerXM™ to listen to customer feedback in
real-time, and use that data to deliver incredible experiences that
improve customer satisfaction and engagement.
In the insurance industry, customer information and feedback are
often siloed in different departments, making it difficult for
companies to understand their customers' needs and preferences and
provide the best experiences for each customer. With Qualtrics,
customer feedback and their service history live on a single
platform, allowing Beneva to act quickly and resolve issues before
they escalate.
At Beneva, it's "people protecting people," where customer care
is a priority. Qualtrics will also enable Beneva to listen to their
customers' feedback at every touchpoint and take real-time action
on those insights by integrating with Beneva's call center and
customer service software.
"Qualtrics is a comprehensive solution. It will enable us to
move from listening to our clients and partners to taking the
necessary actions to improve experience overall. Furthermore, SOM,
a market research firm specializing in experience management
and business strategy, and a partner of both Beneva and Qualtrics,
will accompany us throughout deployment to ensure continuity," said
Stéphane Morency, Executive Vice President of Strategy, Customer
Experience and Marketing at Beneva. "This partnership gives us a
solid base upon which to build who we are: people protecting
people."
"For many insurance companies, customer information is often
siloed, making it difficult to create a holistic picture of the
individual and their needs. Beneva is breaking down those silos,
using Qualtrics as their single customer experience platform," said
Brad Anderson, President of Products
and Services at Qualtrics. "With Qualtrics, they'll get to know and
serve their customers as people by gathering insights from a
variety of customer touchpoints. With this data centralized on a
single platform, Beneva will be able to help customers across the
organization in a caring and personalized way."
Qualtrics CustomerXM
CustomerXM allows companies to predict, deliver, measure, and
respond specifically to customer needs in order to improve the
customer experience and impact key business outcomes, such as
customer lifetime value, acquisition, and retention. To learn more,
visit www.qualtrics.com/customer-experience/.
About Qualtrics
Qualtrics, the world's No. 1 Experience Management (XM) platform
and creator of the XM category, is changing the way organizations
manage and improve the four core experiences of business—customer,
employee, product, and brand. Over 13,500 organizations around the
world are using Qualtrics to listen, understand, and take action on
experience data (X-data™)—the beliefs, emotions, and intentions
that tell you why things are happening, and what to do about it.
The Qualtrics XM Platform™ is a system of action that helps
businesses attract customers who stay longer and buy more, engage
employees who build a positive culture, develop breakthrough
products people love, and build a brand people are passionate
about. To learn more, please visit qualtrics.com.
About Beneva
Beneva was created by the coming together of La Capitale and SSQ
Insurance to become the largest mutual insurance company in
Canada with more than 3.5 million
members and customers. Beneva employs over 5,000 dedicated
employees: people looking out for people. Its human approach is
rooted in mutualist values that are shared by its employees. With
$25 billion in assets, Beneva
positions itself as a major player in the insurance and financial
services industry. Its head office is located in Quebec City. For more information, please
consult beneva.ca.
Contact: press@qualtrics.com
View original content to download
multimedia:https://www.prnewswire.com/news-releases/beneva-chooses-qualtrics-to-create-holistic-and-personalized-customer-experiences-301338051.html
SOURCE Qualtrics