FORM 4 [ ] Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).         
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP OF SECURITIES
                                                                                  
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Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934 or Section 30(h) of the Investment Company Act of 1940
                      

1. Name and Address of Reporting Person *

Lawson Ann Kuchera
2. Issuer Name and Ticker or Trading Symbol

NICOLET BANKSHARES INC [ NCBS ]
5. Relationship of Reporting Person(s) to Issuer (Check all applicable)

_____ Director                    _____ 10% Owner
__X__ Officer (give title below)    _____ Other (specify below)
Chief Financial Officer
(Last)          (First)          (Middle)

C/O NICOLET NATIONAL BANK, 111 NORTH WASHINGTON STREET
3. Date of Earliest Transaction (MM/DD/YYYY)

2/23/2021
(Street)

GREEN BAY, WI 54301
(City)        (State)        (Zip)
4. If Amendment, Date Original Filed (MM/DD/YYYY)

 
6. Individual or Joint/Group Filing (Check Applicable Line)

_X _ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)
2. Trans. Date 2A. Deemed Execution Date, if any 3. Trans. Code
(Instr. 8)
4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)
6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 2/23/2021  M  2800 A$37.18 31947 D  
Common Stock 2/23/2021  F  1826 D$76.14 30121 D  
Common Stock 2/23/2021  M  5000 A$48.85 35121 D  
Common Stock 2/23/2021  F  3781 D$76.14 31340 D  
Common Stock 2/23/2021  S  2193 D$76.14 29147 (1)D  
Common Stock         800 I By 401(k) Plan 

Table II - Derivative Securities Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivate Security
(Instr. 3)
2. Conversion or Exercise Price of Derivative Security3. Trans. Date3A. Deemed Execution Date, if any4. Trans. Code
(Instr. 8)
5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
6. Date Exercisable and Expiration Date7. Title and Amount of Securities Underlying Derivative Security
(Instr. 3 and 4)
8. Price of Derivative Security
(Instr. 5)
9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)10. Ownership Form of Derivative Security: Direct (D) or Indirect (I) (Instr. 4)11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Stock Option (Right to Buy) $37.18 2/23/2021  M     2800   (2)9/20/2026 Common Stock 2800 $0 2000 D  
Stock Option (Right to Buy) $48.85 2/23/2021  M     5000   (3)5/16/2027 Common Stock 5000 $0 49000 D  

Explanation of Responses:
(1) Includes 11 additional shares acquired under the Employee Stock Purchase Plan since the reporting person's last Form 4 filing on December 9, 2020. The reporting person owns a total of 122 shares in the Employee Stock Purchase Plan as of the date of this report.
(2) The remaining nonqualified options outstanding will become exercisable as of September 20, 2021. The nonqualified options grant of 10,000 shares will vest in five annual installments of 2,000 shares annually on September 20 of each year, beginning on September 20, 2017 and fully vests on September 20, 2021.
(3) The nonqualified options are currently exercisable to 27,400 shares. The nonqualified options grant of 54,000 shares will vest in five annual installments of 10,800 shares annually on May 16 of each year, beginning on May 16, 2018 and fully vests on May 16, 2022.

Reporting Owners
Reporting Owner Name / Address
Relationships
Director10% OwnerOfficerOther
Lawson Ann Kuchera
C/O NICOLET NATIONAL BANK
111 NORTH WASHINGTON STREET
GREEN BAY, WI 54301


Chief Financial Officer

Signatures
/s/ Ann K. Lawson2/24/2021
**Signature of Reporting PersonDate

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