MIAMI, Feb. 7, 2023
/PRNewswire/ -- Innovative Eyewear, Inc. ("Innovative Eyewear" or
the "Company") (NASDAQ: LUCY; LUCYW), the developer and retailer of
smart eyewear under the Lucyd®, Nautica® and Eddie Bauer® brands,
announces a major upgrade to its flagship Lucyd Lyte audio eyewear
platform. The new Lucyd Lyte 2.0 line brings several advances to
the company's core product and is available now, in any optical
prescription, at Lucyd.co. The Company intends to introduce the
product to optical and specialty retailers worldwide. The Lyte
2.0 marks the culmination of years of
R&D to realize the company's mission to make smart eyewear more
accessible, useful and stylish for the optical and sunglass
markets. New features include:
- A four-speaker array provides immersive open-ear audio, that
matches the sound quality of traditional earbuds without
obstructing your hearing. The new speaker system provides an
enhanced mid-range and bass response compared to the previous Lucyd
- Audio input is improved with the introduction of dual
noise-cancelling microphones. The Lyte 2.0 is ideal for recording
audio content such as podcasts and voice messages, and improves the
fidelity of phone calls and input for voice assistants like Siri®
compared to most built-in smartphone microphones.
- The battery life of the glasses has been improved to 12 hours
of music playback and call time per charge, a 50% uplift over the
- The collection boasts 15 trending eyewear styles crafted by an
experienced eyewear design team. 10 styles are available now,
with the remaining five in pre-order until their expected
availability in March 2023.
- The collection includes optical frames designed specifically
for women and petite heads, as part of the company's initiative to
develop smart eyewear for all head shapes and sizes.
- The power and pairing indicator LEDs have been moved to a more
discreet location in the inner temple.
- Touch controls now give an audible signal whenever the user
adjusts volume or uses the other button functions, such as
activating the voice assistant.
- Two new custom hinge types to enable a stronger, more
aesthetically pleasing connection from the frontplate to the smart
- Strength of the magnetic charging connection is improved, and
the new collection is backwards compatible with the Lucyd Dock
charger introduced with the original Lyte.
- The glasses use Bluetooth 5.2, providing improved connection
stability over the previous 5.1 model.
- The glasses are offered with a new selection of over 20 custom
lenses on Lucyd.co, now including gradient sunglasses and the
latest cutting-edge Transitions® XTRActive Polarized and Signature
- All of these features are added while maintaining price parity
with traditional eyeglasses.
"Simply put, there is no smart eyewear on the market that is as
bold, beautiful and functional as the Lucyd Lyte 2.0," says
Harrison Gross, CEO of Innovative
Eyewear. "We are in a very unique place in history where
time-tested devices like the wristwatch and eyeglasses are being
reimagined as onramps into our digital lives. I am grateful and
amazed that my team was able to develop smart eyewear that truly
delivers on the promise of wearables to make many forms of data and
mobile computing easier to access, and more natural and seamless.
Unlike many companies that produce smart eyewear alongside dozens
or hundreds of other products, we are singularly focused on this
emerging category to make it useful and exciting for the average
person. I encourage everyone to upgrade their eyewear® with the
Lyte 2.0, to see and hear the difference that years of thoughtful
and rigorous development on a single core concept can make."
Watch a video of the new glasses here.
Photos and images courtesy of Innovative Eyewear
About Innovative Eyewear, Inc.
Innovative Eyewear is a
developer and retailer of cutting-edge smart eyewear, under the
Lucyd®, Nautica® & Eddie Bauer® brands. True to our
mission to Upgrade Your Eyewear®, our Bluetooth
audio glasses allow users to stay safely and ergonomically
connected to their digital lives, and are offered in hundreds of
frame and lens combinations to meet the needs of the optical
market. To learn more and explore our continuously evolving
collection of smart eyewear, please visit www.lucyd.co.
Forward Looking Statements
This press release contains certain forward-looking statements,
including those relating to the anticipated timing of completion of
the offering and other statements that are predictive in nature.
Forward-looking statements are based on the Company's current
expectations and assumptions. The Private Securities Litigation
Reform Act of 1995 provides a safe-harbor for forward-looking
statements. These statements may be identified by the use of
forward-looking expressions, including, but not limited to,
"anticipate," "believe," "continue," "estimate," "expect,"
"future," "intend," "may," "outlook," "plan," "potential,"
"predict," "project," "should," "will," "would" and similar
expressions that predict or indicate future events or trends or
that are not statements of historical matters, but the absence of
these words does not mean that a statement is not forward-looking.
These forward-looking statements include, but are not limited to,
statements regarding the expected launch date for the new Nautica
smart eyewear connection. The Company undertakes no obligation to
publicly update any forward-looking statement, whether as a result
of new information, future events or otherwise. Important factors
that could cause actual results to differ materially from those in
the forward-looking statements are set forth in the Company's
filings with the Securities and Exchange Commission, including its
registration statement on Form S-1, as amended from time to time,
under the caption "Risk Factors."
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SOURCE Innovative Eyewear, Inc.