Doctors, pharmacists, and editorial experts dig
through medical research and scientific literature to give
consumers authoritative answers to thousands of crucial health
questions
GoodRx (Nasdaq: GDRX), America’s digital resource for
healthcare, today launched GoodRx Health to provide research-based
answers to vital health questions. Unlike other consumer health
destinations, GoodRx Health takes a new approach to health
information with concise, actionable knowledge delivered via GoodRx
Answers, Health Wizard tools for navigating tough choices, and
thousands of award-winning Explainer videos on today’s crucial
health concerns.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20210923005263/en/
(Photo: Business Wire)
Powered by a dedicated editorial team, including leading
doctors, pharmacists, and healthcare experts, GoodRx Health aims to
tap into the current consensus of medical research with the goal of
creating the most trusted and most useful health information
resource on the internet, following our editorial guidelines.
GoodRx Health strives to take the idea of a “literature review” to
the general public by poring over existing research and consulting
with health experts to capture the latest state of clinical and
scientific knowledge in clear, succinct language. With hubs
dedicated to important health topics like diabetes, heart disease,
and dozens more, GoodRx Health delivers actionable cost and savings
information that arms consumers with the knowledge they need to
make better decisions about their health.
GoodRx Health builds upon GoodRx’s decade of experience as
America’s leading resource for healthcare savings. Almost 20
million people visit GoodRx every month, and our editorial team has
already published thousands of stories that have earned top rank on
competitive queries about topics from erectile dysfunction to
COVID-19 vaccines. Now, GoodRx Health expands upon this foundation
to include subjects from health insurance to women’s health, and
weight loss to mental health. GoodRx Health also includes thousands
of engaging, expert videos from HealthiNation, the leading health
video education company acquired by GoodRx in early 2021.
“GoodRx empowers consumers with the information they need to be
advocates for their own health,” said Doug Hirsch, co-CEO and
co-founder of GoodRx. “Our digital marketplace provides prices and
discounts so consumers can find affordable prescriptions and
medical care. With GoodRx Health, we can connect the millions of
people who already come to our site with the credible and helpful
information they seek about medications, health conditions, and
healthcare costs.”
GoodRx Health’s content focuses on four main areas:
- Health Knowledge: We dive deep
into medical research and scientific literature to address common
health questions with useful information reviewed by physicians,
pharmacists, psychologists, psychiatrists, or veterinarians,
depending on the subject matter. Our goal is to save you time and
eliminate some of the stress of finding accessible health
information, whether you’re researching for you or for loved
ones.
- Financial Guidance: Healthcare
expenses can hit hard, so we offer resources around cost, savings,
and insurance coverage to arm consumers with the information they
need to make smart decisions about their money and their
health.
- Drug FAQs: Getting a straight
answer on basic medication questions can be surprisingly hard, in
part because so many websites use the same third-party content
libraries. GoodRx Health takes a different approach with original,
pharmacist-written and -reviewed information about thousands of
prescription medications. Our pharmacists give it to you straight
in plain language, with facts on trade-offs, side-effects, and
potential alternatives that help you better understand the
medications you take.
- Trustworthy Research: Our research
team of health economists, data analysts, and public health experts
publish timely and original research around drug prices, fill
trends, and the U.S. healthcare system so consumers can stay
up-to-date on the latest information.
We deliver this information in unique formats to help consumers
find the health information they need:
- GoodRx Answers: You have
questions; we have answers. GoodRx Answers aim to be definitive and
to satisfy people’s concerns; we make clear when the state of
research is uncertain, and point readers to the best academic
studies we’ve found on a given topic. And when you need help
navigating a decision about your health, GoodRx Guides combine
expert research with clear guidance so you can choose a path
forward.
- Health Wizards: Our custom
decision tools will help readers navigate tough choices, such as
which Medicare plan is best.
- Health Debunked: In these reports,
our science-first editorial team probes the latest health fads,
trends, and hearsay — from vaginal steaming to COVID-19 vaccine
rumors — to expose falsehoods and lay down the truth. You may not
like the answer, but at least you’ll know the facts.
- Video Explainers: We offer
thousands of informative, easy-to-understand videos to help readers
learn about complicated health topics. Our unique library covers
dozens of common health concerns from colds to cancer, featuring
guidance from medical specialists and experts from America’s
leading hospitals.
GoodRx Health draws upon a unique combination of media savvy and
medical expertise, with a team of editorial veterans including
Thomas Goetz, MPH, the former executive editor of WIRED; Amy
O’Connor, former editor in chief of Health.com and editorial
director of Everyday Health; Stacy Lawrence, former editor in chief
of FierceBiotech, and medical experts such as Preeti Parikh, MD, a
board-certified pediatrician and assistant clinical professor at
the Mount Sinai School of Medicine; Sharon Orrange, MD, MPH, a
primary care doctor and professor at the University of Southern
California; and Alyssa Billingsley, PharmD, a licensed pharmacist
and expert in patient education and health information. In keeping
with GoodRx’s focus on healthcare savings and practical knowledge,
our team includes veterans from The Wall Street Journal,
MarketWatch, and NerdWallet.
By adding GoodRx Health to our portfolio of resources, GoodRx
aims to help at every stage of a consumer’s healthcare journey -
from diagnosis to treatment to care. GoodRx Health allows us to
reach more people in more ways through expert-written content that
empowers consumers to be advocates for their own health across a
wide range of healthcare decisions. When clinical care is needed,
our telehealth platform, GoodRx Care, enables consumers to see a
licensed physician for an array of primary care services,
regardless of their insurance status. And when consumers need more
affordable prescriptions, we make medications accessible through
our prescription savings offering and the integration of patient
savings programs from leading pharma manufacturers directly into
our site. Across our range of services, GoodRx’s goal is to fill
the gaps to deliver strong savings, trusted information, and access
to care for all Americans.
In particular, GoodRx Health provides potential growth
opportunities for our Pharma Manufacturer Solutions business.
GoodRx works with pharmaceutical manufacturers to boost awareness
of savings programs among patients and prescribers directly on our
site, improving patient access to these programs and increasing
adherence to the brand medications they need to stay healthy. With
GoodRx Health, we are offering an entirely new platform where
manufacturers can reach large, high-intent audiences contextually
relevant to their drugs (in accordance with our editorial policy),
creating opportunities for us to capture more of the $30 billion
total addressable market each year.
To check out GoodRx Health, go to: www.goodrx.com/health.
About GoodRx
GoodRx is America’s digital resource for healthcare. Our
technology delivers strong savings, trusted information, and access
to care to make healthcare affordable and convenient for all
Americans. Since 2011, we have helped consumers save over $30
billion and are one of the most downloaded medical apps over the
past decade.
Forward-Looking Statements
This press release contains forward-looking statements within
the meaning of the Private Securities Litigation Reform Act of
1995. All statements contained in this press release that do not
relate to matters of historical fact should be considered
forward-looking statements, including, without limitation,
statements regarding consumer savings, the benefits of GoodRx
Health to GoodRx and consumers, and the future growth of
manufacturer solutions. These statements are neither promises nor
guarantees, but involve known and unknown risks, uncertainties and
other important factors that may cause our actual results,
performance or achievements to be materially different from any
future results, performance or achievements expressed or implied by
the forward-looking statements, including, but not limited to,
risks relating to our acquisition strategy, the integration of
acquired business and the important factors discussed under the
caption “Risk Factors” in GoodRx’s Annual Report on Form 10-K for
the year ended December 31, 2020, and our other filings with the
SEC. These factors could cause actual results to differ materially
from those indicated by the forward-looking statements made in this
press release. Any such forward-looking statements represent
management’s estimates as of the date of this press release. While
we may elect to update such forward-looking statements at some
point in the future, we disclaim any obligation to do so, even if
subsequent events cause our views to change.
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GoodRx Lauren Casparis press@goodrx.com
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