E*TRADE Unveils Enhanced & Customizable Digital Experience for Stock Plan Participants
October 07 2020 - 4:05PM
Business Wire
E*TRADE Corporate Services enhanced its
industry-leading participant experience to include a guided
end-to-end journey with timely and actionable insights
E*TRADE Financial Corporate Services, Inc. today announced the
release of visual and functional enhancements to its
industry-leading1 stock plan participant user experience.
As employee stock plan benefits grow in popularity, plan
administrators and participants alike are seeking scalable digital
solutions that help drive understanding, engagement—and,
ultimately, satisfaction. With this need in mind, the new interface
on etrade.com provides enhanced features for intuitive navigation
and a tailored experience, allowing users to view complete awards
at a glance, receive customized messages, and seamlessly track
performance.
On the participant front:
- Sleek navigation and a new Overview page facilitate ease of
use
- Dynamic display cards provide personalized information and
actionable insights based on the participant’s award type and
lifecycle, for a guided experience
- Important holdings information is elevated on the page to
highlight plan essentials—including a redesigned performance chart
and grants organized by equity type and status
- Enhanced education and guidance included for important topics
like tax considerations, vesting, and possibilities for shares and
proceeds
On the administrator front:
- A lifetime stats feature quickly reveals totals of all grants
received by individual participants in Equity Edge Online®,
reinforcing the value of stock plan benefits
- Stock plan education resources, including key topics like tax
implications, redesigned for added clarity—ultimately freeing up
time for administrators and helping increase efficiency
“Participant engagement and satisfaction are key to a successful
equity compensation plan. As these benefits become accessible to
broader employee populations, administrators must find new and
creative ways to engage participants and make the most out of their
plans,” said Scott Whatley, President of E*TRADE Financial
Corporate Services, Inc. “While these have always been our focus,
we strive to continually raise the bar—which is our goal with these
site enhancements. The new user experience delivers an engaging and
guided environment for participants, while packing the punch of
industry-leading1 features and functions administrators seek.”
Visit www.etrade.com/corporateservices to learn more about our
award-winning platform.
For news and thought leadership from E*TRADE Corporate Services,
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- As of June 19, 2020, Group Five Stock Plan Administration
Benchmark Study and Financial Reporting Benchmark Study rated
Equity Edge Online® highest in Loyalty and Overall Satisfaction for
the ninth consecutive year (2012-2020) among all plan sponsors who
use a commercial system to manage the recordkeeping of their stock
plans in-house. E*TRADE Financial Corporate Services, Inc. was also
rated highest among full administration plan sponsors in loyalty
and overall satisfaction with administration platform in the same
study. Group Five, LLC is not affiliated with E*TRADE Financial
Corporate Services, Inc. or the E*TRADE Financial family of
companies
About E*TRADE Financial and Important Notices
The E*TRADE Financial family of companies provides financial
services, including trading, investing, banking, and managing
employee stock plans. Employee stock plan solutions are offered by
E*TRADE Financial Corporate Services, Inc. Securities products and
services are offered by E*TRADE Securities LLC (Member FINRA/SIPC).
Commodity futures and options on futures products and services are
offered by E*TRADE Futures LLC (Member NFA). Managed Account
Solutions are offered through E*TRADE Capital Management, LLC, a
Registered Investment Adviser. Bank products and services are
offered by E*TRADE Bank, a Federal savings bank, Member FDIC, or
its subsidiaries. More information is available at
www.etrade.com.
E*TRADE Financial, LLC and its affiliates do not provide tax
advice, and you should always consult your own tax advisor
regarding your personal circumstances before taking any action that
may have tax consequences.
In connection with stock plan solutions offered by E*TRADE
Financial Corporate Services, Inc., E*TRADE Securities LLC provides
brokerage services to stock plan participants.
E*TRADE Financial, E*TRADE, and the E*TRADE logo are trademarks
or registered trademarks of E*TRADE Financial, LLC. ETFC-G
ETFC
© 2020 E*TRADE Financial, LLC. All rights reserved.
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