Winnebago Industries, Inc. (NYSE: WGO), a leading outdoor lifestyle
product manufacturer, announced today that Amber Holm will be
joining Winnebago Industries as Senior Vice President, Chief
Marketing Officer. Sri Koneru is promoted to Senior Vice President,
Chief Information Officer and Chad Reece is promoted to Vice
President, Government and Industry Relations.
Amber HolmIn the newly created CMO role, Holm
will work strategically to create an even more vibrant Winnebago
Industries portfolio by driving marketing and branding efforts at
the enterprise level, and engaging the Company’s numerous
stakeholders more proactively from a communications perspective.
Amber will report directly to Winnebago Industries President and
CEO, Michael Happe.
Holm joins Winnebago Industries effective July 6, 2022, after
more than two decades leading marketing and brand management for
top consumer brands across multiple industries. Most recently, as
Vice President, Brands at Newell Brands, she led the global
housewares business, including Rubbermaid, Calphalon, FoodSaver,
and Ball Canning, achieving record sales growth and transforming
brand positioning, consumer insights, and omnichannel
marketing.
Prior to that, Holm spent six years at Bridgestone Americas as
Vice President of Marketing, leading the Bridgestone and Firestone
tire brands in the U.S. and Canada, and 13 years at General Mills
overseeing a variety of brands including Pillsbury, Lucky Charms,
and Cheerios as well as driving customer marketing efforts and
building a multicultural marketing program. Holm earned a BA from
Yale University and an MBA from Harvard Business School.
Winnebago Industries President and CEO Michael Happe commented,
“We are excited to welcome Amber, an experienced and highly
accomplished marketing leader, to our Executive Leadership Team.
Over the past six years, we have built a stable of premium, leading
outdoor recreation brands under the Winnebago Industries parent
company umbrella. These are incredible assets and as CMO, Amber
will especially strengthen the Winnebago Industries enterprise
brand, captain the sharing of best brand management practices
across the organization, and drive crucial strategic communications
and consumer insights efforts.”
Sri KoneruIn his expanded role as CIO, Koneru
will partner with company leaders in the development and
implementation of digital strategies, including the transformation
of customer engagement and interaction, information technologies
within products, and internal digital transformation initiatives
across the Company. As a member of the Executive Leadership Team,
Koneru will continue to report to Bryan Hughes, CFO and Senior Vice
President, Finance, IT, and Strategic Planning.
Hughes commented, “Sri joined Winnebago Industries two years ago
and has been Vice President, IT since his arrival. In this
period, he has made significant contributions, most notably in
bolstering a cyber-security platform and building a highly
qualified team to execute cyber and digital strategy. His extensive
expertise in enterprise architecture, digital transformation,
leveraging data, and mobile and cloud technology, as well as a
history of leading successful ERP implementations make him a
perfect fit for this expanded role.”
Prior to Winnebago Industries, Koneru was with Xcel Energy as
Area Vice President, IT & Digital Strategy, where he
successfully led a major ERP rollout across the entire enterprise
and the deployment of digital tools. He also spent 15 years
with Target Corporation in Solution Delivery and Portfolio
Management roles, overseeing business process automation,
monitoring a key global ERP implementation, and translating
business strategies into technology roadmaps. Koneru earned
his Bachelor of Engineering in Electronics and Telecommunication
Engineering from the University of Bangalore, India.
Chad ReeceAs VP, Government and Industry
Relations, Reece will be responsible for oversight of ongoing
engagement with various outdoor industry related organizations,
state and national level government and corporate development
contacts, and awareness of key legislation trends and issues. He
will also support various corporate relations initiatives and
report to Stacy Bogart, SVP, General Counsel, Secretary and
Corporate Responsibility.
A 34-year veteran of Winnebago Industries, Reece has served in
many critical leadership roles, most recently as Director,
Corporate Relations where he led enterprise branding and had
oversight and management of communications and public relations
across Winnebago Industries. Prior to that Reece served as Director
of Marketing for 15 years. Additionally, he has been active at the
board and committee levels with several state and national
organizations including the RV Industry Association and was
recently elected Treasurer of the Iowa Association of Business and
Industry. Reece is a graduate of Northwest Missouri State
University, Maryville and resides with his wife in Forest City,
Iowa where he serves on a variety of local civic and community
boards in North Iowa.
Bogart commented, “As VP, Government and Industry Relations,
Chad will leverage his long-term government and industry
relationships to further enhance Winnebago Industries’ leadership
in the outdoor recreation industry. He will continue to be a great
ambassador for our Company, and I look forward to collaborating
with him in his expanded role.”
About Winnebago IndustriesWinnebago Industries,
Inc. is a leading North American manufacturer of outdoor lifestyle
products under the Winnebago, Grand Design, Chris-Craft, Newmar and
Barletta brands, which are used primarily in leisure travel and
outdoor recreation activities. The Company builds quality
motorhomes, travel trailers, fifth-wheel products, pontoons,
inboard/outboard and sterndrive powerboats, and commercial
community outreach vehicles. Winnebago Industries has multiple
facilities in Iowa, Indiana, Minnesota, and Florida. The Company's
common stock is listed on the New York Stock Exchange and traded
under the symbol WGO. For access to Winnebago Industries' investor
relations material or to add your name to an automatic email list
for Company news releases, visit http://investor.wgo.net.
Media Contact: Chad Reece –
641-585-6647 – creece@wgo.net
Photos accompanying this announcement are available at:
https://www.globenewswire.com/NewsRoom/AttachmentNg/6c291664-e95f-4a97-afc3-b8c50c9563b5
https://www.globenewswire.com/NewsRoom/AttachmentNg/7a28ef8b-bf8f-4a5a-9954-6b5ed3efe46a
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