Partnership includes an exclusive Caesars
Sportsbook Lounge at Pagoda Plaza for upcoming races at
Indianapolis Motor Speedway and more
LAS
VEGAS and INDIANAPOLIS, May 14, 2022
/PRNewswire/ --Caesars Entertainment, Inc. (NASDAQ: CZR)
("Caesars") and Indianapolis Motor Speedway ("IMS") today announced
a partnership to make Caesars Sportsbook an Official Sports Betting
Partner of the Indy 500 and IMS. The collaboration also makes
Caesars Sportsbook a sponsor for the remaining IMS races on the
2022 calendar, starting with the GMR Grand Prix on May 14, and includes the opening of the very
first exclusive betting lounge at the Racing Capital of the
World.
The Caesars Sportsbook Lounge at Pagoda Plaza will greet
spectators on practice and race days during the month of May
providing Caesars Sportsbook app users with an elevated viewing
experience, complimentary food and drink, live entertainment, and
racing games to go along with branded giveaways throughout the
course of every race. Additionally, Caesars Sportsbook receives
access to IMS logos and marks, digital and social media assets, as
well as a variety of exclusive VIP speedway experiences for its
users at IMS available through the industry-leading loyalty
program, Caesars Rewards.
"The Indianapolis Motor Speedway and the Indy 500 are iconic
American sports traditions," said Eric
Hession, Co-President of Caesars Digital. "Partnering with
one of racing's most iconic venues and 'The Greatest Spectacle in
Racing' provides our customers with unique experiences through
Caesars Rewards. This will be an impactful partnership for us that
builds upon our commitment to the state of Indiana alongside the investments into our
resorts and the communities they serve."
"We're extremely excited about this partnership with Caesars and
believe their on-site presence – which is a first for our storied
facility – will give fans a new opportunity to engage with the
on-track action at the Racing Capital of the World," said
Indianapolis Motor Speedway President J.
Douglas Boles. "This is another reason to look forward to an
epic and historic Month of May at IMS."
Caesars has a legacy in Indiana
through its best-in-class resorts including the newly branded
Horseshoe Indianapolis, Harrah's Hoosier Park, and Horseshoe
Hammond. Most recently, Caesars shared plans for a $39 million investment to expand the casino
gaming floor of Harrah's Hoosier Park shortly following the
completion of its significant $33.7
million enhancement and expansion to Horseshoe Indianapolis
resulting in 25,000 square feet of new gaming space, including a
live World Series of Poker Room with 20 tables.
The IMS partnership includes race day support with video board
placements, PA announcements, and program ads to promote Caesars
Sportsbook. In celebration of the 106th running of the
Indy 500, Caesars Sportsbook will offer new customers an exciting
promotion: download the Caesars Sportsbook app and make a
first-time deposit of $20 to receive
$106 in free bets along with entry
into the Caesars Sportsbook Lounge at Pagoda Plaza.
Eligible sports fans can download the Caesars Sportsbook app on
iOS or Android and earn Tier Credits and Reward Credits with every
bet they place redeemable for exclusive benefits and member rates
at all Caesars destinations along with once-in-a-lifetime
experiences through the Caesars portfolio of resorts and
partnerships.
For real-time industry updates and to follow the Caesars empire,
players can engage with the Caesars Sportsbook social handle
@CaesarsSports on Twitter, Instagram and Facebook.
About Caesars Entertainment, Inc. Caesars
Entertainment, Inc. (NASDAQ: CZR) is the largest
casino-entertainment Company in the U.S. and one of the world's
most diversified casino-entertainment providers. Since its
beginning in Reno, NV, in 1937,
Caesars Entertainment, Inc. has grown through development of new
resorts, expansions and acquisitions. Caesars Entertainment, Inc.'s
resorts operate primarily under the Caesars®, Harrah's®,
Horseshoe®, and Eldorado® brand names. Caesars Entertainment, Inc.
offers diversified gaming, entertainment and hospitality amenities,
one-of-a-kind destinations, and a full suite of mobile and online
gaming and sports betting experiences. All tied to its
industry-leading Caesars Rewards loyalty program, the Company
focuses on building value with its guests through a unique
combination of impeccable service, operational excellence and
technology leadership. Caesars is committed to its employees,
suppliers, communities and the environment through its PEOPLE
PLANET PLAY framework. Know When To Stop Before You Start.®
Gambling Problem? Call 1-800-522-4700. For more information, please
visit. www.caesars.com/corporate. Please play responsibly. If you
think you or someone you care about may have a gambling problem,
call 1-800-9WITHIT (1-800-994-8448).
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SOURCE Caesars Entertainment, Inc.